The Finishing Touch by Superfici America

What do you do when your machine goes down? In this episode of the Finishing Touch Podcast , Bret Johnson sits down with Superfici America’s in-house customer support technician, Jacob Sloop, to talk about real-world troubleshooting, machine maintenance, and the value of on-demand support. Jacob shares what it’s like being the first call when something goes wrong, plus the most common issues he se...

In this episode of the Finishing Touch Podcast , host Bret Johnson from Superfici America sits down with Jose Graibe of IMECA Lumber & Hardware and Matt Lowe of Superfici America for a conversation filmed on location in Doral, Florida . Together, they explore how the partnership between Superfici America and IMECA is helping cabinet shops, millwork manufacturers, and finishing professionals ov...

Keeping your automated finishing machine running starts with having the right parts, the right plan, and the right people. In this episode of the Finishing Touch Podcast, host Bret Johnson sits down with Tommy Harris, Parts & Customer Service Manager at Superfici America, to break down everything operators and maintenance teams need to know about machine maintenance, spare parts inventory, and...

In this episode of The Finishing Touch Podcast, we welcome Andrew Galgano of Manhattan Laminates and discuss an exciting collaboration with ISP Millwork to develop what will become the first UV finishing line on Long Island, New York. Recorded inside the Superfici America lab in Concord, North Carolina, this episode takes you behind the scenes of a full UV finishing trial here equipment, coatings,...

Join us for a special episode of the Finishing Touch Podcast, recorded live from the AWFS Fair in Las Vegas, Nevada! Host Bret Johnson sits down with Tony McAuley, Superfici America’s Canadian Area Sales Manager, to dive into the world of automated finishing. In this episode, Tony shares his journey from hardwood flooring to becoming a finishing expert, offering unique insights into the Canadian m...

In this episode, host Bret Johnson dives into one of the most fundamental topics in automated finishing the five major variables that affect film thickness. Whether you’re a seasoned coating professional or just getting started in finishing operations, this episode will help you understand how to fine-tune your process for consistent, high-quality results. 👉 In this episode, we cover: 00:39 - Wha...

In this special episode of the Finishing Touch Podcast by Superfici America, recorded live at the AWFS Fair in Las Vegas! Join host Bret Johnson as he sits down with Tom Elliott, Northeast Area Sales Manager, to dive into the world of automated finishing. In this episode, Tom shares his 30+ years of experience in the woodworking and finishing industry, from selling machinery in New England to lead...

In this episode of The Finishing Touch Podcast from Superfici America, host Bret Johnson breaks down six of the most common myths about automated finishing. Learn how modern systems are flexible enough for small shops, make quick color changes simple, and deliver consistent results even in small-batch production. Discover how flatline reciprocating sprayers handle stains and shaker doors, how to a...

Join host Bret Johnson for a special episode of the Finishing Touch podcast, recorded live at the AWFS Fair in Las Vegas, Nevada! In this episode, we dive into the world of automated finishing with Dean Sager, Southeast Area Sales Manager at Superfici America. With 20 years of experience, Dean shares his journey from SCM Group to Superfici, insights on transitioning from hand spraying to automated...

This is The Finishing Touch Podcast from Superfici America, hosted by Bret Johnson! In this episode, we dive deep into the three critical bottlenecks in automated finishing: sanding, spraying, and drying. Whether you're a seasoned pro or a new operator, this episode is packed with expert insights and practical tips to optimize your finishing process and boost efficiency. What You'll Learn: • Ident...

In this special episode of the Finishing Touch Podcast, host Bret Johnson sits down with Gustavo Gaidzinski, Superfici America’s Molding Line Product Manager, to talk all things molding finishing automation. From his lifelong experience in the industry to the differences between molding spraying and reciprocating spraying, Gustavo shares insights on high-speed production, automation trends, gesso...

Welcome to the Finishing Touch Podcast from Superfici America! In this episode, host Bret Johnson is joined by our lab technician Bryan Mitchem to break down the basics of automated finishing. Whether you're new to the industry or a seasoned pro, this episode is packed with practical tips to elevate your finishing game. We dive into: • The importance of prep work: Why proper sanding (whitewood and...

Live from AWFS Fair 2025: Michael Anderson on Midwest Finishing Solutions In this special episode of the Finishing Touch podcast, host Bret Johnson sits down with Michael Anderson, Midwest Regional Manager for Superfici America. With over 35 years of experience in the finishing industry, Michael shares insights on tailoring solutions for customers, tackling labor challenges, and why custom automat...

In this special episode of The Finishing Touch Podcast, recorded live at AWFS Las Vegas, Superfici America's Bret Johnson sits down with Customer Service Engineer Dillon Glenn and Sames Product Manager Mike Malavolti. They dive into the importance of custom fluid delivery systems, how their partnership drives turnkey coating solutions, and how they tackle real-world challenges like short pot life...

In this newly rebranded launch episode, host Bret Johnson sits down with Matt Lowe, the newest member of the Superfici America sales team and the inspiration behind our Coating Connections program. With over 15 years in the coatings industry, Matt shares his journey from third-shift tech rep to West Coast Account Manager—and how collaboration between paint reps and equipment specialists is key to...

In this video, Bret Johnson from Superfici America is joined by Michael Smith and Joe Pilon from Renner Wood Coatings to run lab tests on a coating designed for MDF. The goal was to evaluate a one-primer, one-topcoat system that reduces MDF "telegraphing" and dries quickly using forced curing. They also tested the product’s suitability for automated applications, in preparation for its demonstrati...

In this episode of Coating Connections, Bret Johnson, Lab Manager from Superfici America teams up with Matt Serra and Jason Dixon from Milesi Wood Coatings to showcase innovative wood finishing technologies. They explore various water-based and solvent-based coatings, advanced automated spray equipment, and efficient drying systems that improve finish quality and speed up production. Learn how the...

In this episode of Coating Connections, we sit down with Bret Johnson, Lab Manager at Superfici America, and Scott Hart, owner of Hartley Group and distributor of Icro coatings. Together, they dive into the vital role of partnerships between coatings companies and equipment manufacturers in achieving top-tier finishing results. From trends in the coatings industry—like the increasing demand for ad...

At Superfici America, we’re all about partnership, innovation, and pushing boundaries to better serve our customers. Recently, we had the pleasure of welcoming Bill Fiorillo from Alcea Coatings to our lab for a collaborative hands-on session and it was a productive and insightful few days.

At Superfici America, we’re always looking to create meaningful connections in the coatings industry—and our latest lab session with Bryan Worsley from DSI/Hood Distribution is a great example of what happens when trusted brands and proven technologies come together. Bryan joined us for a day of hands-on testing, showcasing products from the ML Campbell line—a long-standing staple in the wood...

Welcome to the First Episode of Coating Connections! We will dive into the world of coatings and finishes with a spotlight on the innovative leaders shaping the industry. Join us as we explore the Superfici America testing center in Charlotte, NC—a hub where coating suppliers, finishing experts, and industry innovators come together to share insights, test new products and assist customers in achi...