The FAM Podcast with Mark Kinsley

During a live recording at Nationwide's Primetime Event in New Orleans (August 2019), Dos Marcos had a roiling conversation with the owners of Sweet Dreams Mattress & Furniture , Katy and Greg Law. Yes, Mattress Man himself made a cameo appearance!  To start the show, Kinsley talked about the connection between lack of sleep and Alzheimer. Plus, test rats. How did two groups of rats respond to...

WhenDos Marcos was challenged to a goat milking contest, they dove into the rodeo arena and start tugging. Find out what happened, and why they really wanted to put bloomers on a bull.  This story and more from the frontlines at this year's Seena Magowitz charity event . The mattress industry came together to help raise $1.3 million to fund the battle against pancreatic cancer.  Did you hear PureC...

A person on the plane shared an amazing story with Kinsley.  Quinn has thoughts for retailers looking to cash out and do something different.  Did you hear PureCare is offering Dos Marcos listeners 30% off opening retail orders ! Email 30for30@purecare.com for more info. It's happening for a limited time. Get stocked up on sleep essentials for the holiday selling season. Thank you to our headline...

After Kinsley tries to make Quinn cry, Dos Marcos talk about the book Made to Stick . In the book, Dan and Chip Heath discuss why some ideas survive and others die. How do you make yourself memorable? What must you do to ensure your message stands out and people remember it?  Did you hear PureCare is offering Dos Marcos listeners 30% off opening retail orders ! Email 30for30@purecare.com for more...

During the last podcast with SSB's Melanie Huet and Derek Miller, the subject of mattress brands came up. Do brands matter? Should they matter to you?  There are traditional brands, trade brands, brands that started online, and, of course, private label. With many retailers adopting private label programs, should you care about carrying brands in your store? Do consumers prefer certain mattress br...

Melanie Huet and Derek Miller, both of SSB, made their debut on the Dos Marcos podcast. Find out what the bedding giant plans to do in the big box channels and how they're pushing their legacy brands. Plus, have you ever wondered how SSB is doing after its merger with Tuft & Needle? Listen in to get answers to the questions you've been asking.  Thank you to our headline sponsor  Nationwide Mar...

At pickle ball, Quinn had a serendipitous encounter with a person connected to the mattress industry.  Plus, Dos Marcos give you a preview of the upcoming Seena Magowitz event that raises money for pancreatic cancer research. The duo will be auctioneering, milking goats, and of course dressing up for the ugly golf pants contest.  They give brief updates on Englander 's new product line and Spink &...

Mark Quinn recently attended an event for Badcock Home Furniture and More in Savannah, Georgia. His trip led to an inside glimpse of the culture at Badcock. Plus, he met one of the first marketing people at Chick-fil-A who dropped gems of wisdom about purpose, people, and culture.  Thank you to our headline sponsor  Nationwide Marketing Group . Your world class team put together an inspiring, memo...

This may be the best Facebook group for mattress salespeople .   During the 2019 Nationwide Primetime event in New Orleans, Dos Marcos ran into Robert Wilson Barnes. Barnes started the group as a way for mattress salespeople to connect, share ideas, tells stories, and get advice. It's a thriving group with 635 participants (as of this recording).  Find out what's happening online, how it can make...

Rick Anderson, President of Tempur Sealy International, sat down with Dos Marcos to talk about the reunion with Mattress Firm, their evolution as a marketing company, and the value of a brand (hint: it's $3.5 billion).  We talk about Tempur-Pedic's new power base that automatically detects and responds to a snoring event. Snoring is the #2 reason people stay awake. Rick came to the mattress indust...

Steven Stone started Portland, Oregon based BedMart with $10,000 and a dream. When his wife cut the check, she told him when the money ran out he'd need to go back and get a real job. That five figure loan launched what would become a 45 store chain operating in the Pacific Northwest and Hawaii.  How did Steven and his team grow BedMart? How is the family involved? What does the future hold for hi...

In their first ever co-hosted speech, Dos Marcos took the stage at Nationwide's 2019 PrimeTime event in New Orleans, Louisiana.  The Rocky theme song kicked on. Kinsley came out punching. Quinn was coaching. There was training. A chicken chase. A brawl broke out. A big guy went down. And Nationwide won! Get all the hard-hitting details, plus a rundown of the speech and the takeaways that can impac...

In 1986, Harry Roberts and two friends founded Mattress Firm . Today, it's the only coast-to-coast sleep shop in the USA.  During the first session with Dos Marcos, Harry told the story of how Mattress Firm was founded. In this juicy follow up episode, Harry gives his perspective on the changing nature of the mattress business. What does the industry need to do to better serve consumers? How has c...

Harry Roberts is one the original founders of Mattress Firm , the largest sleep shop chain in the United States.  In this episode, Harry tells the story of how Mattress Firm got started. You'll find out how three guys from South Dakota launched a retail concept that would become the first coast-to-coast mattress store chain.  You'll hear stories of what it was like in the early days.  Where did th...

Prince impersonator, a Rocking Bed , and the first ever Dos Marcos listeners meet-up. In other words, SUMMER LAS VEGAS MARKET!  What were the highlights and lowlights? Mark Kinsley and Mark Quinn take you on a recap tour. Thank you to our headline sponsor  Nationwide Marketing Group . Nationwide serves more than 5,500 retail members with tools, resources, training and technology to help their busi...

Serta invited Dos Marcos to tour the new iComfort roll-out at summer market. How did the bedding major make the product demonstrable? Will that display system get the message across to consumers? Are the feels good? How about the step-up story and visual merchandising?  Take the insider's tour.  Thank you to our headline sponsor Nationwide Marketing Group . Nationwide serves more than 5,500 retail...

Dos Marcos sat on bench outside the Aria Hotel and Casino to record this podcast. Yes, they were offered drugs by a passerby.  In this episode, they talk about how summertime Las Vegas Market is different than winter market. What are smart retailers doing in the desert during this unique market? How can you use this time strategically to grow your business?  Thank you to our headline sponsor  Nati...

Coming up August 17-20, Dos Marcos are heading to New Orleans for the Nationwide Primetime Event . The duo will be speaking at Mattress University. In this episode, they give a preview of their talk. Did you know you were in a fight? If not, get ready to understand the scrap you're in the middle of and how to come out victorious.  Thank you to our headline sponsor  Nationwide Marketing Group . Nat...

Costco is more than a giant store. It's the single largest buyer of French wine in the USA. Technically, it's one of the largest pizza chains. In one stop you can buy a car, coffin, and a cooler. Are you one of the many people who love Costco? How does this warehouse club cultivate raving fans? Dos Marcos dive in.  Thank you to our headline sponsor  Nationwide Marketing Group . Nationwide serves m...

Sarah Bergman is the Vice President of Marketing and Creative for PureCare. She gives Dos Marcos a pop quiz on how much it cost to acquire a soft goods customer. Do you know the answer?  Listen to this insightful conversation on all-things sleep essentials. You'll learn how to make more money on every door swing. Thank you to our headline sponsor  Nationwide Marketing Group . Nationwide serves mor...

Have you created a process, or do your salespeople wing it? Do you know if your team is asking check the box items, or opening a dialogue that will lead to sales and happy customers?   Learn how to rethink process from Hamilton, Ray Crockett, Jimmy Morris, and Silver Dollar City.  Thank you to our headline sponsor  Nationwide Marketing Group . Nationwide serves more than 5,500 retail members with...

They're reunited...will it feel so good?  After splitting in early 2017, Tempur+Sealy and Mattress Firm announced they'll reignite their business relationship. What kind of ripple effect will this move make on the mattress industry? How will independent retailers be affected? Mark Kinsley and Mark Quinn take a closer look at the remarriage of two bedding behemoths.  Thank you to our headline spons...

Davide Cerretini decided to fight Yelp. After he refused to pay Yelp and his 5-star reviews disappeared, the owner of Botto Bistro decided to flip the script. He asked people to leave one-star reviews. This move generated media attention and blew up his business. Come to find out, many people feel Yelp isn't fair and holds small businesses hostage.  What can mattress retailers learn Cerretini's st...

Michael Magnuson is the founder of GoodBed.com , the largest mattress review site on the internet. In a recent presentation at the Furniture Today Bedding conference, Magnuson explained the three most disruptive threats facing the mattress industry: Ultra cheap mattresses Amazon Review sites How are these forces forever changing the coastline of Mattressedonia? In this episode, Dos Marcos dig into...

Chris Cassidy was the 500th person in history to fly into outer space. He was NASA’s 14th Chief Astronaut and has completed six space walks. Cassidy is a former NAVY SEAL and has been deployed twice to the Mediterranean and twice to Afghanistan. He is the recipient of two Bronze Stars.  Chris is also Jeff Cassidy’s brother. Jeff is with GoodBed.com and is well known throughout the mattress industr...