The FAM Podcast with Mark Kinsley

What’s the one sleep rule even industry insiders can’t follow? Discover the real habits (and secrets) behind the scenes in sleep health. Ever wondered if sleep industry pros really practice what they preach? In this candid conversation, Tara Kinsley sits down with Anna Hermosillo—marketing powerhouse, softball coach, and sleep industry veteran—to reveal the real-life habits, confessions, and leade...

Ever wondered which sleep rule even mattress execs secretly break? Becky Gray reveals her surprising bedtime truth—and what it means for real sleep health. What does “success” really look like after 20 years in the mattress industry? In this episode, Tara Kinsley sits down with Becky Gray, Chief Sales Officer at Bluebell Mattress Company, for a candid conversation that shatters industry myths. Fro...

Most people have no idea what really happens when mattress giants merge—discover the truth (and the surprising impact on your sleep and business). Ever wondered what actually goes on behind closed doors when industry leaders like Malouf, Everest, and Sinomax join forces? In this episode, Tara Kinsley sits down with Ashlee Doonan (Director of Marketing & Brand Strategy) and Beth Thompson (Direc...

Can being "too nice" actually fuel unstoppable leadership? Discover the power moves women leaders use to break the REAL glass ceiling in retail. What if the advice you've heard about women in leadership is totally backwards? In this episode of The FAM Podcast, Tara Kinsley sits down with Nora Gomez—founder of Next Generation Growth and former Chief Merchandising Officer at Nebraska Furniture Mart—...

What if your biggest mattress sale strategy is actually scaring away Gen X buyers with the most money? The data says it’s true. Here’s why. Are your mattress marketing tactics stuck in the past? In this episode, Mark Kinsley sits down with Nicole Bergen of Elevate—one of the sleep industry’s top consumer research experts—to reveal the hidden disconnect between what retailers think works and what a...

What happens when sleep pros turn ordinary road trips into epic industry breakthroughs? You won’t believe what we discovered at 3 game-changing events. Join Mark Kinsley and team as they take you inside the mattress industry's most surprising (and fun) recent events—from the legendary Buc-ee's roadside stop to the elite Sweet Dreams gathering and Sleeptronic’s family-driven open house. If you’ve e...

Most people blame stress or bad habits for insomnia—but the real culprit will surprise you. Discover why your sleep tracker might make things WORSE. If you’ve ever tossed and turned, blamed your mattress, or obsessed over your sleep tracker score, this episode is your wake-up call. Behavioral sleep medicine expert Andrew Colsky (the “Sleep Science Guy”) joins us to reveal why most people treat ins...

Startup mistakes are costing mattress innovators millions—here’s how a medical mattress inventor cracked the code for success and sleep health. What can a medical mattress founder, five-time author, and serial entrepreneur teach us about surviving—and thriving—in the sleep industry? In this episode, Mark Kinsley sits down with Patrick Noel Daly, author of "Just Startup" and "Stand Your Ground, Nev...

Why are pro athletes obsessed with their mattresses—and are you making the #1 sleep mistake they avoid? Discover what really improves your sleep. If you’ve ever wondered whether your mattress actually matters for your sleep, you’ll want to hear this episode. We sit down with Dr. Chris Winter—bestselling author, neurologist, and the so-called “Sleep Whisperer” to the pros (Ariana Huffington’s words...

What happens when Dream Camp loses power for 20 hours—and why did it lead to the most creative breakthroughs of the year? Find out now. Ever wondered what brings the sleep industry’s brightest minds together—and what happens when the lights go out? In this special Dream Camp 2026 recap, Mark and Tara Kinsley reveal how a massive overnight power outage turned a picturesque Santa Barbara retreat int...

Did you know posting less can actually drive MORE sales for mattress brands? Discover Erica Batterman's secrets to sleep industry social success! Ready to unlock the real power of social media for your sleep or mattress business? In this episode, Erica Batterman—social media strategist, content creator, and the “better half” of Bed Head’s Brent Batterman—pulls back the curtain on what actually wor...

Even mattress CEOs break sleep rules—and reveal why most "cooling" beds are just clever marketing. Get the real story from Big Mattress Outlet's CEO! Think the people who run mattress companies always practice what they preach? Think again. In this episode, Mark Kinsley sits down with Kelly Charles, CEO of Big Mattress Outlet, who admits she breaks nearly every sleep hygiene rule—despite knowing t...

A 90-day collapse, 22 new stores, and one mattress vendor who saved it all—discover the untold secrets behind Hometown Furniture’s epic comeback. What would you do if your entire business vanished in 90 days? That’s exactly where Matt Pridemore found himself as Badcock—his family’s furniture retail foundation for generations—collapsed overnight. In this episode, Mark Kinsley sits down with Matt to...

Can one change add $400+ to every mattress sale? Discover the surprising secrets from Nationwide’s Primetime event—plus a shocking pillow study! If you’ve ever wondered how top mattress and furniture retailers consistently boost their average ticket by $400—or why some stores keep thriving while others plateau—this episode is your playbook. Join Mark and Tara Kinsley as they report from Nationwide...

Why are mattress warranties stuck in the past—and who’s brave enough to change them? Discover the inside story from a top sleep industry leader. What really happens behind the scenes in the sleep industry? In this episode, Tara Kinsley sits down with Julia Rosin, VP of Marketing for Leggett & Platt’s Bedding Division and veteran travel writer, to crack open the most persistent myths holding th...

93% of mattress companies may be missing out—ISPA Expo 2026 reveals the surprising shifts and AI secrets that could change everything for sleep retailers. What does the future hold for the mattress industry? Fresh from ISPA Expo 2026, Mark and Tara Kinsley break down the most eye-opening data, trends, and innovations shaping where sleep is headed. Did you know 93% of mattress companies are regiona...

Think mattress shopping is fun? 90% of people dread it—and it’s costing you more than just sleep. Here’s the surprising fix insiders aren’t sharing. Ever walked into a mattress store and felt… underwhelmed? You’re not alone. In this candid episode, Tara Kinsley sits down with Sarah Bergman, Chief Marketing Officer of Pure Care (and serial hobbyist/creative), to reveal why the typical mattress shop...

What’s the one sleep habit even industry experts secretly break? BedGear’s Nicole Coschignano reveals the truth and it’s not what you expect! Think sleep professionals always practice what they preach? Think again. In this episode of Her Story, Tara Kinsley welcomes Nicole Coschignano, Senior Player Development Specialist at BedGear, for an unfiltered conversation about authenticity, leadership, a...

Discover the “Judo Flip”—the simple mindset shift that $500M innovators use to unlock explosive creativity and future-proof their business overnight. What if the very expertise that made you successful is now the #1 thing holding your business back? In this episode of The FAM Podcast, Dream Camp’s new Guide in Residence, Kaiser Yang, reveals the surprising reason most companies plateau—and the pra...

What’s the ONE mattress mistake even industry insiders make? Discover why your bed may be sabotaging your sleep—plus King Koil’s surprising solution. What if the mattress you’re sleeping on—no matter the price tag—is quietly ruining your sleep, health, and productivity? In this episode, Mark Kinsley sits down with Jonathan Scott (yes, THAT Jonathan Scott) to reveal the jaw-dropping truths he’s unc...

Did you know most mattress warranties are setting you up for disappointment? Discover the industry secret Katie Law wishes every shopper knew! In this episode of The FAM Podcast "Her Story" series, Tara Kinsley sits down with Katie Law, owner of Sweet Dreams Furniture & Mattress in North Carolina. Katie unpacks the real reasons why 10-year (and longer) mattress warranties might be holding back...

Discover the 7 Vegas Market secrets shaking up the mattress world—plus Property Brother Jonathan Scott’s big reveal! Sleep industry insiders only. Missed the energy of Vegas Market? We’ve got you covered! The FAM Podcast hit the floor with “boots on the ground” to bring you 7 can’t-miss highlights, jaw-dropping innovations, and a behind-the-scenes look at the Property Brothers’ mattress mastery wi...

What does a $1 million recycling breakthrough mean for your mattress—and why is 2026 the mattress industry's turning point? Find out inside. Ever wondered what happens to your old mattress—or why tariffs and tech are shaking up your sleep? ISPA President Alison Keene joins Mark Kinsley to reveal the inside story on mattress industry advocacy, the surprising science of recycling (including wallets...

What sleep habit do even the pros secretly break—and why could it be sabotaging your rest? Surprise: It’s NOT what you think! Sleep science inside. Ever wonder if sleep experts really follow their own advice? In this candid, eye-opening episode of The FAM Podcast with Mark Kinsley, Tara Kinsley sits down with Kristina Espinoza (King Koil) for a revealing conversation that’s equal parts vulnerable...

What if 6 honest questions could change your life and business in 2026? Most sleep pros skip #3—don’t make their mistake! Every January, we make resolutions—and most fade by August. But what if the right questions could shift everything? In this episode, Mark Kinsley and co-host Tara reveal the 6 future-shaping questions that top sleep and mattress industry leaders are asking themselves for 2026....