Route 31 Credit Union
The Extra Mile Business Podcast hosted by Route 31 Credit Union
Welcome to Route 31 Credit Unions Podcast, “The Extra Mile” where we dive deep into the captivating and often ambitious journeys of small business owners here on Michigan’s beautiful Lakeshore. Join us as we sit down with some of these remarkable individuals to uncover the secrets behind their entrepreneurial successes. We will explore the ins and outs, the good and the bad, and the future visions that got them to where they are today. So let’s gear up, strap in, and go “The Extra Mile”.
Where to listen?
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Episodes
A Story of Resilience: Sander's Mobile Shop - Specialty Wraps 17.12.2025 24:37
This guest is proof that a person’s story isn’t defined by a bad moment, it’s defined by what they choose to do next. Brian spent 15 years of his life, incarcerated. Fifteen years of walls, routine, noise, and survival. But instead of letting that time break him, he used it to rebuild himself. Inside those walls, he discovered purpose and it came through the culinary arts. He earned a culinary art...
P2 Institute- Phil Bacalia 12.09.2025 41:44
In this episode with Phil Bacalia from P2 Institute we threw out the script and did a live coaching session with the host, Nick Green. Phil gave us a valuable and real time example of his "A.B.C" rule. Phil focused on the importance of digging deeper within ourselves to uncover the true blocks holding us back from reaching the highest version of ourselves using simple questions that help you navig...
The Press - Sonny Lam 01.07.2025 27:53
In this episode we sit down with Sonny Lam, the owner of "The Press" in the newly developed Core Building in downtown Muskegon. Sonny is a Vietnamese immigrant whose roots run deep in the food and coffee reflected in his wonderfully crafted options he offers to our blossoming community. Sonny pays credit to his wife, Mary who also owns, "UpLeaf" in the building as well for his unique business acum...
Little Steps Daycare-RaShonda McDaniels 10.06.2025 23:48
In this inspiring episode of The Extra Mile , a business podcast by Route 31 Credit Union, host Nick Green sits down with RaShonda McDaniels, founder of Little Steps Daycare in Muskegon, Michigan. RaShonda shares her powerful journey from being the oldest of seven siblings to becoming a passionate childcare provider with over 15 years of experience. Viewers will hear how her deep family roots and...
Crue Hair - Emily Prow 28.04.2025 25:13
In this episode, I sit down with Emily, the founder of Crue Hair — a unique, Motley Crue-inspired men’s barbershop located in the heart of downtown Muskegon. Emily shares her journey as a fun, smart entrepreneur who’s built a standout brand focused entirely on men’s grooming. We dive into how her love for creativity, community, and rock ‘n’ roll helped her carve out a niche on Michigan’s west coas...
Unlocking the Future: College Planning Advisors (of MI) co-owner Jason Burt 04.03.2025 26:48
In this episode, I sit down with Jason Burt from College Planning Advisors (of MI) to talk about the ins and outs of college planning. Jason shares the story behind the business-how it started, the challenges they have faced, and how they are helping families navigate the overwhelming process of paying for college. We dive into the importance of early planning, common mistakes that families can ma...
Eric Seifert from Left Coast Capital talks about Exit Planning - a crucial step in your business life cycle 19.12.2024 22:31
In this episode we are joined by, Eric Seifert from Left Coast Capital. Eric is nothing short of an absolute professional. With over 25 years in the Commercial banking space he became an expert in helping businesses grow. Now, with no thoughts of retirement, he helps some of those same businesses facilitate exiting their businesses successfully.
Brent Raeth- Leveraging AI in Business 15.10.2024 30:26
Brent Raeth from Catchmark Technologies, a local West Michigan company with locations in Whitehall and Grand Rapids gives his input and advice on using AI in your day to day business to improve efficiencies and leverage your time. ** Disclaimer: The information provided in this podcast is for general informational and educational purposes only and should not be construed as legal, financial, or bu...
Infinite Solutions Consulting Group- Henrietta Hadley 19.08.2024 26:23
This is a must listen!! Sit down with the eloquently spoken and knowledgeable, Henrietta Hadley. She discusses her involvement as a volunteer of WINC Women Injured in Combat organization, COVID pivot, and how she is advocating and helping local entrepreneurs flourish in Muskegon County.
Precise Writings - Deondra Pentecost 18.07.2024 18:22
Join us on Season 2 Episode 1 as we speak with the owner of Precise Writings, LLC. Deondra offers a very unique and often overlooked service, helping people curate an effective Resume to land the job of their dreams. In her words she states, "'Let's face it we are living in crazy times. I work with professionals who feel like they can't catch a break and help them secure a career that will optimiz...
John Rupert - CEO of Route 31 Credit Union 26.06.2024 14:47
In this Season Finale we speak with our very own CEO, John Rupert. John shares his long history of knowledge and excitement for the Credit Union space and particularly his 20+ years with Route 31 Credit Union. We also dive into some new and exciting things happening to better serve our business members here along Michigan's beautiful lakeshore.
Unruly Kitchen 09.05.2024 21:43
Listen to the owner of Unruly Kitchen, Paul Jachim as he tells his solopreneur journey back into the kitchen. Glassblowing, wholesale kitchen prices, Covid, and creative expression in the kitchen. Paul and his staff create incredible concoctions that are sure to excite your taste buds and compliment the drafts and spirits served alongside his partnership with Unruly Brewing right here in downtown...
Watchdog Cyber 09.04.2024 21:15
Sit with the Co-owner of Watchdog Cyber, Dan Heimler. We discuss the importance of being properly protected against Cyber Threats in todays technology driven landscape. Dan discusses his path in IT/ Cyber and speaks on common threats in the Manufacturing world and how you can best protect yourself against them.
USS Silversides Submarine Museum 07.02.2024 20:48
Sit down with Route 31 CU's Nick Green and Bethann Egan, the Executive Director of the USS Silversides Submarine Museum. We discuss the rich history behind this World War 2 submarine and Muskegon's effort to preserve not only the Submarines integrity, but also the integrity and stories of those who have served our great country during that time.
Fatty Lumpkins Sandwich Shack 31.12.2023 45:40
Brett (and Jera) Gilbert from Fatty Lumpkins Sandwich Shack sit down and talk about their non traditional business plan that ultimately led to their success on Muskegon's Lakeshore. Brett talks about fostering a lasting culture that enhances their employees work/life balance and leads to loyalty, Jera's unique and incredible recipes, and the $300 dusty Craigslist prep table that pushed them to pur...
Dan Morse: Founder of DL Morse and Associates 17.11.2023 28:23
In this episode we sit down with Dan Morse (Lisa Morse) from DL Property Developers and Barclay Event Place Center. We hear the story of how they started here in Muskegon County and have poured their own blood, sweat, and tears into this vibrant and flourishing community.
The Doughnut Experience 12.10.2023 24:49
In this episode we sit down with Amy from the Doughnut Experience to hear about her journey into entrepreneurship and how The Doughnut Experience is changing the face of Doughnuts here in West Michigan. Yes, that D.O.U.G.H.. follow her on IG at thedoughnutexperience to see her menu, schedule, and all the crafty new creations in the works.
Big Lake Humane Society 12.09.2023 26:49
In this episode we sit down with Big Lake Humane Society's Executive Director, Alexis Robertson. She shares the mission, the hearts, and the incredible work they do day in and day out in this heartwarming interview.
Introduction 23.08.2023 0:31
A brief teaser on the explanation and vision for The Extra Mile.
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