The Experts powered by Media Stable

In another stop and prop moment we look back at the last 14 episodes and the learnings that both Lanna and Nic captured from the experts and the media. This is the podcast to listen to get a feel for the takeaways and the highlights from each of those interviewed. This is personally such a fun look back at the work that has been done to see what stood out for each of the presenters. It’s also a gr...

Demelza Leonard of DL Social is a social media, pop culture and music expert.  Having been a rock journalist and training at the West Australian Academy of Performing Arts (WAAPA) in journalism, Demelza has a significant pedigree when it comes to working with the media. When you understand the disciplines involved you have a significant advantage over others. One of the key messages that The Exper...

Erin is one of our favourite media people. Her personality just clicked with Media Stable's in-person annual event #MeetTheMedia and we have been in regular contact for years. Erin Bouda is the Supervising Producer for Channel 9's Weekend TODAY.  Erin knows her stuff when it comes to understanding the show, the hosts, the style and the type of stories they are interested in.  The key to understand...

Luca Gonano is the Executive Producer for 3AW Drive with Tom Elliot - Melbourne’s leading talk-back station. Luca has a strong personal connection with his host and their audience - their success is a team effort, so when you’re pitching to Luca you are effectively pitching directly to Tom. The Experts Podcast series loves getting behind the scenes to understand the machinations of how media comes...

Conflict is a good thing... A conflict resolution and negotiation expert is someone you'd imagine is quite busy during these times of COVID-19.  This pandemic has certainly put people on edge - conflict is rising during these unprecedented times. There are leaders disagreeing with each other, the Prime Minister is urging landlords to assist tenants with rent relief, people were fighting over toile...

More than a money man! Talk radio particularly enjoys money and finance segments that connect with their audience. There is so much information and so many changes in the finance, superannuation, savings, and investment space. People are generally good at spending money, but if we want to make more of it, we need help from the professionals. There are a lot of advisors out there but only a few tha...

The future of work is a catchy tagline particularly when it comes to media! What does it look like? What is going to happen? Where are we heading? These are fascinating conversations which will continue to drive us out of this period. Kim Seeling-Smith has a visionary approach to the future of work and is finding her niche during these times. Early on in this podcast you will hear about Kim's love...

Media loves a good doctor One of the assets that media is always looking for is a DOCTOR, a General Practitioner a really good medico. There is a lot of health professionals out there in this field and most are very good at what they do but very few are able to communicate with the media. They generally don’t want to or simply can’t work with the media due to time commitments or no appetite for it...

The once slightly nervous psychologist “Don’t put me near a camera. I only want to do print.” was one of the first conversations that this expert expressed to the Media Stable team back six years ago. This self-confessed shy, nervous, and reserved professional did not want to have anything to do with TV. Now is one of the most recognised psychologists in Western Australia as a regular on Channel N...

She is exclusive, elusive, flies under the radar and is completely killing it in the marketing and the PR industry. Our expert in focus is someone that intrigues and fascinates me more than most people that I have come across in recent times. Not because I had absolutely no idea who she was before her name came across my desk but because I love the way she goes about it. “Relationships and clients...

Human behavior and mindset expert Amy Jacobson from the beginning was questioning her value to media when she first launched and came along to a #MeetTheMedia. The look from media when Amy mentioned what she does was one of dismissal and the eyes glazed over. Sometimes it takes an event or a moment in time for an expertise to shine. Along came a pandemic and now everyone is listening and needs thi...

What’s she selling? Because I am buying One of the great advantages of working with experts and commentators in the media is that very often they become your friends. This person is no exception. Nicolle Jenkins has a diverse range of expertise. The President of the Chamber of Commerce and Industry WA, a small business owner, media commentator, a mum and a very successful award winning marketer. W...

Tony Eades is a Brand Futurist who looks at how businesses and brands will be changing and operating in the not too distant future… This isn’t the guy to talk about driverless cars and the technology that we will be using in the years to come, rather he specialises in what brands need to do to service changing customer expectations and he helps to future proof brands with creative strategies and d...

An educator that is one of us You might have heard me before at a #MeetTheMedia say I am not a great fan of working with academics partly because I don’t think they are great fans communicating via media to the general public. This education expert is one of my favourite not only because he delivers, he knows what media is looking for and he has that personality that you want to go and have a beer...

Accountants have the unfortunate stereotype of being humourless and boring… Well, there is nothing boring about Accountant Michelle Maynard who is nailing it in the media on all matters of money advice and analysis. Hers is a voice and a face that you will be familiar with if you live in Perth as she regularly appears on 6PR and Nine News as their go-to expert. Michelle’s leap into media started a...

This revised series of The Experts podcast has been met with great interest not only from the experts we interview but also the media that we have featured. This is a “stop and prop” moment where Lanna and I get a chance to look back at what we have learned, what has inspired us and what we all can do to perform better in the media. A lot of people have commented that the podcast is a good mix of...

The media loves talking to lawyers and even more so in these times of Covid-19 when we’re all becoming familiar with Latin terms like ‘force majeure’. It is a time of uncertainty and lawyers and the legal sector are trusted allies when businesses are going through significant disruption. Aaron McDonald is the head of Pragma Legal and reveals what it means as a legal practitioner to be seen and hea...

The energy that Jenna Clarke brings to The Experts Podcast is no different to the energy that she applies to her craft in her day job as the Assistant Editor of The West Australian. Jenna is prolific in media across radio and television and even hosts her own daily current affairs podcast, an innovative pivot by The West. What you will notice with this spirited and talented journalist is that whil...

Love can make you do silly things… like starting an Experts podcast singing 1978’s John Paul Young hit ‘Love is in the Air’. That’s right we are talking love, relationships and dating. The media loves talking relationships, dating, intimacy, attraction, body language and communication because there is just so much to cover. And dating and relationships expert Louanne Ward, who has 30 years’ experi...

In this Experts podcast we focus on the C word and it isn’t Coronavirus or COVID-19. It’s Confidence we’re talking about. We all need a little bit of Confidence Expert Dr Katherine Iscoe in our lives at the moment, especially as we’re surrounded by a such a confronting chain of events which are enough to shake-up even the most positive of people. The words of advice that come from Dr Kat are very...

A passion for, and love of the media is what drives Evan Broadway, GM of radio station 6IX. When re-launching the Experts Podcast, we wanted to interview not only experts who’d made their mark in the media but also from the media themselves. Media is full of wonderful front-line people across print, online, radio and television but there are also very talented people in support and behind the scen...

I’m am not sure that there’s a topic that the media and we as consumers are more fascinated by than aviation. As an industry it has it all – excitement, romance, leisure, safety, business and it’s the great connector of people and cultures. Qualified aviation experts are in short supply and we often get media requests for experts in this field. Tim Collins isn’t a journalist or an employee of an a...

The first of the media interviews in this series of The Experts podcast is with 6PR Perth Live’s host Oliver Peterson. Oliver is a new breed of talk radio broadcasters and is the youngest metro talk radio host in the country. He also has broad experience in TV and print, but his passion for radio eclipses the others. In this interview Oly, gives us an insight into how he chooses which stories to c...

A lot of social media experts don’t get it right according to Meg Coffey and we agree. Many are just not doing their research or interpreting trends correctly. We dive a little deeply into the strategy behind working with social media. In Meg's opinion, all comes to audience and what they want. Very like the strategy of traditional media. Meg has never been shy to present an opinion or take a posi...

Sam Jackson is a health coach who has for the last twelve months, been producing some of the most outstanding health related media content in Australia. None greater than her "Lose the Dad Bod” special series which featured on Seven’s Sunrise program over several months. The reason we wanted Sam back on The Experts Podcast is that she embodies the energy and drive that every expert should be aspir...