The EVERYTHING ENVY Podcast

In this episode, we're giving you a first look at something  very  exciting—we’re building an app! 🎉 We’re sharing how the idea came to life (spoiler: ChatGPT helped!), who we’re working with to bring it to life, and why we think it’s going to make shopping even easier and more fun for you. If you've ever wondered what goes into turning an idea into a real app, tune in for the full story—...

In this episode, we’re pulling back the curtain and sharing exactly how we use ChatGPT in our business on a daily basis. From brainstorming content ideas and writing captions, to organizing product roundups and speeding up our workflow—it’s become one of our favorite tools behind the scenes. We talk about what we’ve learned through trial and error, how it’s helped us stay creative and consistent,...

We’re in that phase again—where things are exciting, expanding, and... totally uncomfortable. In this episode, we’re sharing what it feels like to hit another level of growth in our business, and why that uneasy, slightly scary feeling is actually a good sign. From hiring two high-level coaches to making bold moves behind the scenes, we’re leaning into the discomfort because we know what’s on the...

We’re giving you the real, unfiltered scoop on what it was like to film our very first long-form video — and spoiler alert: it wasn’t easy! 🎥 This week, we take you behind the scenes of our shoot for the upcoming HQ Summit, where we were invited to be  speakers  (still pinching ourselves!). HQ asked for a 20-minute video… and after a full day of filming, tech hiccups, and lots of retakes, we land...

In this episode, we’re sharing the iPhone camera setting we  just  discovered that instantly leveled up our video quality—especially for Instagram. If you're filming Reels or Stories, this is a must-know tip! These settings help create crisp, smooth videos that look more professional and seem to perform better in the app’s algorithm. Plus, we’re also giving you a fun little recap of Liam’s fir...

In today’s episode, we’re sharing a story that’s a little different from our usual conversations — but one we feel was meant to be told. When Stetson was just 14 years old, Margaret’s motherly intuition told her something wasn’t right, even when answers weren’t easy to find. After a lot of searching and persistence, they finally discovered the missing piece: Irlen Syndrome. We talk through the jou...

We’ve reached a point in our journey where creating content isn’t the only priority — building a sustainable, smart, and scalable business is. In this episode, we’re sharing what “becoming the business” really means to us right now and why we’ve made the decision to invest in two coaches to support this next chapter. From learning new tax strategies to protecting our wealth and making long-term mo...

You read that right — we posted a carousel and people actually  stayed  (and commented… and shared… and watched the whole thing?!). In this episode, we’re spilling the tea on our recent experiments with Instagram carousel posts and how they’re suddenly working like it’s 2021 again. We dive into what’s changed, what kind of carousels are getting the most traction, and whether they’re worth the extr...

In this casual catch-up episode, we’re talking about the important things in life… like why eggs cost as much as a small car 🥲 and how one of our Amazon videos stirred up hilarious internet opinions. Spoiler alert: we’re now considered  booshy  for decorating eggs. 😂 We also chat about Stetson’s recent trip to Portland, where she visited the super fun Hopscotch Museum and a super cool LEGO exhib...

In this episode, we’re giving you a peek behind the scenes of our latest home renovation adventures—because nothing says ‘fun’ like living in a construction zone, right? 😅 But while our homes might be covered in dust and chaos, our private Facebook group is getting a serious engagement boost! We’re sharing what’s working to build an active and engaged community, plus a few lessons we’ve learned a...

The Amazon Big Spring Sale is almost here, and we’re sharing  3 simple tips  to help you maximize your success! Whether you’re an experienced Amazon creator or just starting out, these actionable strategies will make promoting the sale easier and more effective. Tune in to learn how to prepare, what to focus on, and how to make the most of this exciting sales event! Everything Envy Links: Amazon S...

It’s been one year (almost to the day!) since we last sat down with Amy Stout of Abide Outsourcing, and wow—what a difference a year makes! In this episode, we catch up with Amy to talk about how outsourcing has transformed both our business and hers. From handing off daily social media tasks to scaling our email list with beautifully crafted blogs and newsletters, we’ve seen firsthand how intenti...

Sometimes, the smallest changes make the biggest difference! In this episode, we’re chatting about how simply swapping out the light bulbs in our studio house has completely transformed our space—seriously, why did we wait so long?! We also dive into how similar our home lives feel right now, from Stetson juggling life with a 10-month-old to Margaret navigating life with an aging husband. And fina...

We’ve been experimenting with new ways to edit our Instagram videos, and the results are in—more views, more engagement, and a boost that feels like the good old days when the algorithm was on our side! In this episode, we break down exactly what we’ve been testing, what’s working, and how you can apply these strategies to your own content. If you’ve been struggling with reach on Instagram, this i...

With so many influencers in the social media space, staying ahead means constantly testing and evolving—and that’s exactly what we’ve been doing with our video editing! In this episode, we’re diving into the latest editing hacks that have been helping our content go viral again. We’re sharing the specific changes we’ve made, what’s grabbing the algorithm’s attention, and the strategies that are ma...

In this episode, we dive into the realities of motherhood—how it never truly ends, no matter what stage you’re in! Margaret reflects on raising Stetson and her siblings, while Stetson shares the unexpected challenges of being a new mom, from sleepless nights to balancing business and baby. We also continue our conversation on Amazon Creator Connections, sharing new insights, early successes, and h...

In this episode, we’re sharing all the fun highlights from our recent family vacation to beautiful Cabo San Lucas — from stunning views to unforgettable moments. But that’s not all! Stick around until the end, especially if you're an Amazon influencer, because we’re talking about Creator Connections. We share the early success we’ve seen, how Amazon has made it easier to participate, and the n...

In this episode, we’re chatting about Amazon Haul, a brand-new feature currently in beta testing that’s creating buzz among shoppers and influencers alike. We share what we’ve learned so far and how this new shopping experience might change the game. Plus, we discuss our creative brainstorming session and the possibility of making a reel to showcase it. Tune in for our thoughts, insights, and some...

In this episode, we dive into the hot topic everyone’s talking about—the TikTok ban. As creators who have embraced TikTok as a platform to connect with audiences and grow our brand, we’re sharing our candid thoughts on the potential impact of the ban, how we’re preparing for this possible change, and what it could mean for the influencer industry as a whole. We also explore alternative platforms a...

In this episode, we share our excitement as we plan for our upcoming family vacation to Cabo San Lucas. From prepping our vacation wardrobes to dreaming of sandy beaches, the anticipation is building! But amidst the fun, we dive into a serious conversation about the uncertain future of TikTok. With talks of a potential ban in the U.S., we explore what this could mean for us as creators, how it mig...

In this episode, Margaret takes us on a journey through her recent trip to Disneyland, filled with magical moments, good luck, and unexpected twists. She shares the highlights of her adventure, including spending one of her two days in the park solo after her childhood friend, who flew in from the Midwest to join her, came down with the flu. From navigating the park alone to embracing the unexpect...

In this episode, we’re ringing in 2025 with heartfelt reflections and a few cautionary tales. We share highlights from our recent family Christmas celebration, postponed to New Year’s Day, and the special gift Stetson gave Margaret—a book filled with memories and milestones from our journey together since 2019. But the new year also brought a lesson we didn’t expect. We talk about the sophisticate...

As the year winds down, we’re sharing how we celebrated the holidays and why this season felt extra special. In this episode, we reflect on the successes of 2024 and dive into our annual brainstorming meeting, which we held early in December this time around. By planning ahead, we’re feeling supercharged and ready to tackle 2025 with clear goals and renewed energy. Tune in for a behind-the-scenes...

In this heartfelt solo episode, Margaret opens up about her personal journey to overcome self-doubt and imposter syndrome. Drawing from her own experiences, she shares the transformative role that coaching, personal development, and surrounding herself with a positive, like-minded support system have played in building her confidence as an entrepreneur. Whether you’re struggling with feelings of i...

In this episode, we’re pulling back the curtain on how we created our most seamless and successful Black Friday event to date! From having the right tools and team members in place to strategically repurposing content we’ve already created, we share all the details on how we stayed organized and maximized our Amazon storefront. You’ll hear how mindful planning and leveraging our existing resources...