The EVERYTHING ENVY Podcast

Prime Day was our biggest sales success yet, but it also came with nonstop tech issues and brand deal curveballs. In this episode, we’re breaking down our biggest wins from Prime Day, what we are changing for Q4, and why we need to be 6 weeks ahead of schedule. Plus, we’re juggling a crazy busy July, Europe travel, and prepping for twins!  Tune in to hear how we’re surviving the summer rush and pl...

Amazon Prime Day is officially in the books, and it was easily our wildest one yet.  This is our biggest sale event of the year, but behind the scenes, everything that could go wrong, did. We’re sharing the raw reality of how we survived everything from tech meltdowns to staffing emergencies, all while still sharing the best Prime Day deals with our audience. If you’ve ever wondered what it actual...

We're sharing the business moves we're making before Prime Day, from hiring, AI tools, and content strategy to prepping for major shoots and solving tech headaches.  Plus, Margaret is recapping her trip to Florida for a Protégé event, where she got an inside look at some of the most exciting business opportunities right now. This episode is packed with lots of great insights you won't...

We're taking you behind the scenes of Amazon's Prime Day event in Beverly Hills, from the brands, swag, and celebrities, to our honest thoughts on how it compares to past influencer events.  We're also reflecting on how far we've come as creators and business owners since our early days in the influencer space. If you've ever wondered what these invite-only events are actually...

In this episode, we're sharing a content creation discovery that has completely changed the way we're planning for Amazon Prime Day. We break down exactly what we're doing, why it's working, and how we're using it to streamline content production across our channels. If you're a creator, influencer, business owner, or anyone trying to create content more efficiently, this e...

The secret is out: Stetson is having twins!  In our biggest life update yet, we share the full story of the past few months—from the initial shock and excitement to breaking the news to friends and family. We’re diving into how this major surprise will change our daily routines, our business, and our content operations as we prepare to welcome two babies at once.  Tune in for an honest, behind-the...

How do you go from recording podcast episodes in your car to building a media company with 15 employees? You stop waiting for the perfect plan and start learning as you go. In this episode, we share the journey from humble beginnings to rapid growth — the failures, risks, lessons, and mindset shifts that helped us scale faster than we ever imagined. We break down why taking action before feeling f...

In this episode, we’re sharing more of the behind-the-scenes details of what’s happening in our business as we continue to grow. From creating an employee handbook to implementing PTO and sick-time policies in our payroll system, we’re diving into some of the important foundational pieces that come with building a company. We also share some insight into how young entrepreneurs and business owners...

In this episode, we’re answering a listener question all about ads. While there are certain things we can’t go into detail about because of Amazon guidelines and restrictions, we wanted to share what we can talk about when it comes to the way we approach ads as content creators. We discuss some of the strategies and mindset shifts that have helped us, how we think about promoting content, and a fe...

In this episode, we’re taking you behind the scenes of one of the most special trips we’ve ever taken. Margaret had the incredible honor of singing at Carnegie Hall alongside her fellow choir members - something that truly felt like a once-in-a-lifetime moment. We’re sharing what led up to the performance, what the experience was really like, and how it felt to be on that iconic stage. Of course,...

What happens when a key team member leaves? We’re finding out in real time—and bringing you behind the scenes with us. In this episode, we’re sharing the transition of our dear Beth stepping away to become a stay-at-home mom. While we couldn’t be happier for her, it also means a big shift in our day-to-day operations. We’re walking through how we’re approaching the process of reviewing and hiring...

After three years of trying, we finally got something that means so much to our brand—and it honestly still doesn’t feel real. If you’ve ever worked toward something behind the scenes for a long time, you know how big these moments feel when they finally happen. We’re also celebrating a huge milestone on YouTube (13K subscribers 🤯), and giving you a behind-the-scenes look at how our content and b...

In this episode, we’re sharing our honest experience going all in on TikTok Shop—and why we ultimately decided to walk away. After being invited to join the program in September, we officially dove in by October 2025 and treated it like a true test. We didn’t just casually try it—we built a system around it. From posting hundreds of videos to analyzing performance data, ordering and managing produ...

In this episode, we’re taking you behind the scenes of what’s happening in our business at this moment. We’re celebrating a big milestone—hitting 10,000 subscribers on YouTube—and reflecting on how it feels to reach this number again, remembering when we first hit 10K on Instagram. It’s a full-circle moment that reminds us that everyone truly does start somewhere. But with growth comes change. As...

In this episode, we’re sharing what we’re figuring out right now as employers—because honestly, there’s a lot. We take you behind the scenes of our current focus on building out an employee handbook and the deeper conversations that come with it. From defining roles and responsibilities to setting clear expectations, communication standards, and boundaries, we’re working through what it really loo...

Running a content business takes a lot more than just posting on social media. In this episode, we’re continuing our series where we break down the different roles that make up our team at Everything Envy. Last week we talked about the importance of having the right filmer, and this week we’re diving into the role of our Social Media Assistant. We share what this position actually entails — from t...

In this episode, we take you behind the scenes of our content creation process and break down one of the most important roles on our team: the filmer. We share exactly what this position involves, the responsibilities that go far beyond simply holding a camera, and why having the right person in this role can completely change the quality of your content. We also talk about the specific skills we...

In this episode, we’re pulling back the curtain and introducing you to the people who make Everything Envy run. From titles to job descriptions to daily responsibilities, we break down each role on our team and explain how everyone fits into our ecosystem. What started as “just us” has evolved into something so much bigger — and so much more intentional. We share how we built our team culture on p...

We went back in the room — but this time, we weren’t the same business After our first L3 VAM with Alex Hormozi , we fully implemented everything he challenged us to do. We shifted from thinking like influencers to operating like true media company owners — building the team, restructuring roles, and raising our standards. So what happens when you return after actually doing the work? In this epis...

In this episode, we’re answering thoughtful questions from one of our podcast listeners — an Amazon influencer who reached out asking about hiring, posting strategies, running ads, and how to grow sustainably in today’s ever-changing landscape. These are the kinds of conversations we truly love because they allow us to go deeper into the business side of influencing — the part that isn’t always vi...

In this episode, we share why we’re heading back to another L3 VAM with Alex Hormozi—and what this experience means for our business journey. We reflect on how far we’ve come since our first L3 session, the momentum we’ve built, and the lessons that continue to shape how we grow Everything Envy. If you’re building a business and wondering whether investing in mentorship, rooms, and proximity is wo...

In this episode, we’re getting caught up on all the latest at Everything Envy. We’re sharing a behind-the-scenes look at our annual company meeting, including what it looked like to bring Brandon into the conversation this year alongside Stetson and Margaret. We talk about hosting a vision board session with our entire team — both locally and across the country — and why creating alignment and sha...

In this episode, we’re sharing what it really takes to scale behind the scenes. We’re recording in our new podcast studio for the first time, talking through in-house team promotions, and sharing how we’re transferring key management responsibilities as we grow. We also break down how we’re preparing for a 10-day Cabo vacation while ramping up our content across all platforms—currently posting 25...

In this episode, we’re catching you up on a week that had a little bit of everything. Stetson spent much of the week pretty sick and stuck in bed, forcing us to slow down more than planned. At the same time, we hit an exciting milestone for our business — officially moving out of our old studio and fully settling into our new Studio Houses. We talk about balancing real life when things don’t go as...

In this episode, we’re sharing a cozy holiday catch-up and a behind-the-scenes look at how we’re setting the tone for the New Year. We recap our all-day Christmas celebration — from Christmas morning at home to spending the evening with family — and reflect on the joy of slowing down together. We also dive into one of our favorite yearly traditions: vision boards. With team members spread across t...