The Entrepreneur's Logbook: Lessons from Growing Businesses

In this episode of The Entrepreneur’s Logbook, Zachary speaks with Andrew Davis, SVP of Marketing and Sales at TextUs, about the surprising power of business texting to drive faster sales cycles and deeper customer engagement.  Andrew draws on more than 15 years in B2B SaaS marketing and revenue leadership, having held roles at Fishbowl, Every Commerce, and Service Fusion, to explain why modern go...

In this episode of The Entrepreneur’s Logbook, Zachary speaks with Russell Halper, founder and managing director of Insight Kitchen. With two decades of experience at the intersection of AI, data science, supply chain and revenue management, including an unlikely first project at the original Willy Wonka candy factory, Russ explains why he left a traditional consulting model to build a firm that d...

In this episode of The Entrepreneur’s Logbook, Zachary speaks with Vitalii Sydorenko, CEO and Partner at Gearheart, an AI-powered product and design studio based in San Francisco. Vitalii brings fourteen years of experience in the trenches of B2B SaaS, first as a bootstrapped founder who iterated through 37 versions of a media-monitoring platform in Ukraine (serving clients like McDonald’s, Samsun...

In this episode of The Entrepreneur’s Logbook, Zachary speaks with Krista Karpan and Nicolette McIntyre, co-founders of Milk Media, an award-winning performance marketing agency that’s helped more than 60 e-commerce brands drive over $160 million in revenue. Krista and Nicolette share how they bootstrapped Milk Media in a loft back in 2017, with no outside funding or blueprint, and built a team of...

In this episode of The Entrepreneur’s Logbook, Zachary speaks with Aaron Tellier, entrepreneur and CMO at The Volute Group, about the mindset and strategies that drive sustainable growth. Aaron walks us through his journey, from the U.S. Naval Academy graduate and two tours in the Persian Gulf to CRM leadership roles at Merrill Lynch and Bank of America, and later co-founding a craft brewery and a...

In this episode of The Entrepreneur’s Logbook, Zachary speaks with Anne McGhee-Stinson, co-owner and managing partner of InteraWorks, a global leadership and performance firm dedicated to helping organizations strengthen alignment, build trust, and create a culture for performance.  Drawing on over 30 years of executive coaching experience with clients like Dell, Microsoft and Deloitte, Anne chall...

In this episode of The Entrepreneur’s Logbook, Zachary speaks with Jimmy Moore, co-founder and CEO of FLO Business Solutions. Jimmy shares the pivotal “would-do-differently” lessons learned while building FLO, namely, a bolder recruiting strategy and bringing on dedicated operations and rev-ops leadership much sooner.  He recounts how a people-first mindset, honed during his years as an Army veter...

In this episode of The Entrepreneur’s Logbook, Zachary speaks with Jen Austin, founder of Riply. With more than three decades of experience across every role in radio, from board operator and host to news anchor and executive, Jen has witnessed firsthand the steady erosion of local newsrooms even as community demand grows.  That observation led her to build Riply, an AI-assisted intelligence platf...

In this episode of The Entrepreneur’s Logbook, Zachary speaks with Boris Musheyev, founder of BORISMTAX, a tax planning and advisory firm. Boris, a CPA and certified tax strategist whose firm has landed on the Inc. 5000 two years running, has helped over 40,000 business owners stop overpaying the IRS through proactive tax strategy.  He shares his journey from building a national practice across 40...

In this episode of The Entrepreneur’s Logbook, Zachary speaks with Malinda Sanna, founder and CEO of LookLook, a boutique consumer-insights platform that has quietly become the go-to partner for some of the world’s most prestigious luxury brands.  Malinda recounts her years at top New York agencies, when she realized that traditional market research, panels, focus groups in strip-mall meeting room...

In this episode of The Entrepreneur’s Logbook, Zachary speaks with Robb Fahrion, co-founder and CEO of Flying V Group, a full-service digital marketing agency based in Newport Beach. Robb walks us through the agency’s humble beginnings, bootstrapping with just $50,000 in 2016, and how he and his brother Brennan built a 34-member global team generating $4.6 million in annual revenue without outside...

In this episode of The Entrepreneur’s Logbook, Zachary speaks with Eric Tabone, founder and managing director of Nearshore Business Solutions . Eric shares how a 16-year move to Bogotá turned into three successful Latin America–based companies, more than 200 candidate placements, and over $8 million in client hiring cost savings, all born from lessons learned by making “every mistake in the book.”...

In this episode of The Entrepreneur’s Logbook, Zachary speaks with Athin Cassiotis, a high-school dropout-turned-MBA, certified NLP master practitioner and global business-growth expert. Athin shares how he went from working in waste management to consulting for brands like Westfield, Coles and even the U.S. Department of Defense, and why sales is the single most important skill every entrepreneur...

In this episode of The Entrepreneur’s Logbook, Zachary Bernard speaks with Michael Barbarita, founder of Next Step CFO. Michael draws on four decades of hands-on experience across retail, manufacturing, and service companies, highlighting how he scaled Ski Town USA from $2.5 million to $8 million in under five years, before pivoting to help over 50 clients worldwide implement advanced financial an...

In this episode of The Entrepreneur’s Logbook, Zachary speaks with Carson Spitzke, founder of Spitz PR . Carson, an Amazon bestselling author and Entrepreneur.com contributor. He dives into the real-world lessons he’s learned growing and relaunching his PR venture.  From the moment he realized the power of sheer outreach volume to validate any new offer, to the exact steps he now uses to secure to...

In this episode of The Entrepreneur’s Logbook, Zachary speaks with Gary Eastman, founder and president of Axcess Surety and Swift Bonds. Gary brings more than 17 years of experience as a corporate attorney and general counsel for Fortune 500 companies, and today he walks us through the often-overlooked $22 billion surety bond market.  From federal construction projects and municipal licenses to ca...

In this episode of The Entrepreneur’s Logbook, Zachary speaks with Tim Shea, founder and CEO of LatticeWork Insights, a data science and analytics firm that helps retail and DTC brands turn fragmented data into actionable business intelligence.  Tim walks us through his journey from 25+ years at agencies like Razorfish to three startup launches and raising over a million dollars, culminating in La...

In this episode of The Entrepreneur’s Logbook, Zachary speaks with Arielle Tayar, founder of Whip Creative Studio. A Miami-Bay serial entrepreneur with a background in theatre and film from The New School and a master’s in film from Tel Aviv, Arielle has launched multiple ventures over the past decade: a creative agency, an experiential arm, a luxury wedding planning company, and even a viral café...

In this episode of The Entrepreneur’s Logbook, Zachary Bernard speaks with Paul Matt, CEO and co-founder of Adwisely, an AI-powered advertising automation platform helping e-commerce brands maximize their return on ad spend through Meta and Google. Paul traces his entrepreneurial journey from launching Retarget App as an 18-year-old in Ukraine to scaling AdWisely, now managing over $15 million in...

In this episode of The Entrepreneur’s Logbook, Zachary speaks with Mark Myers, founder and tax-saving architect at Taxwise Partner.  A former Marine Corps Sergeant turned advanced tax strategist, Mark shares how he’s helped more than 500 clients collectively save hundreds of millions in taxes, reducing bills by 30–60% without undermining the work of CPAs or financial advisors. He explains why entr...

In this episode of The Entrepreneur’s Logbook, Zachary speaks with Moti Elkaim, founder and CEO of Atlantic Brands, an agency that helps emerging companies craft investor-ready pitch decks, sharpen their storytelling, and nail public speaking.  Zach and Moti dive into one of the hardest lessons every founder faces: where to spend your limited time, money and energy. Moti reveals his “return on ene...

In this episode of The Entrepreneur’s Logbook, Zachary speaks with Ryan Polselli, founder and CEO of Mammolink.  Dr. Polselli, a fellowship-trained breast radiologist from Emory University and former Navy nuclear officer, shares how he left the traditional hospital system to reinvent breast cancer screening with a fully patient-centric, mobile platform. Over just three years, he bootstrapped Mammo...

In this episode of The Entrepreneur’s Logbook, Zachary speaks with Trevor Dudeck, founder of Lemonade, a full-service advertising agency built on the bold philosophy that “advertising should feel more like entertainment.”  Trevor and Zach dive into the biggest stumbles and hard-won lessons of scaling an agency, from the pitfalls of chasing unicorn hires who promise to solve every problem but often...

In this episode of The Entrepreneur’s Logbook, Zachary speaks with Gregory Kovsky, President and CEO of International Business Associates (IBA). Drawing on more than three decades in the brokerage world, and having personally facilitated over 300 transactions worth $1–30 million each, Gregory walks us through the art and science of selling a company.  He explains how he grew IBA into the Pacific N...

In this episode of The Entrepreneur's Logbook, Zachary speaks with Dr. Ashok Gupta, founder of TheraNow — a virtual therapy platform delivering physical, occupational, and speech therapy across the US through a network of 400+ clinicians. Ashok opens with a counterintuitive lesson from his own journey: if he were to rebuild TheraNow today, he'd focus far less on innovation and far more on integrat...