TruStory FM

The Engage For Good Podcast with Alli Murphy

Business EN ↓ 438 episodes

Your resource for all things corporate social impact, CSR, and brand purpose. Join Alli Murphy as she interviews top corporate leaders, nonprofit pros, and people who help them advance their careers and organizations. You’ll be inspired by the strategies change-makers follow to build win-win partnerships and campaigns and their actionable advice for advancing your career and developing your social impact team. Subscribe now to learn from the best and get ideas you can implement today!

Author

TruStory FM

Category

Business

Podcast website

engageforgood.com

Latest episode

Jan 23, 2024

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Episodes

The Intersection Of JEDI & Social Impact 17.01.2023

In today’s episode, EFG’s Alli Murphy sits down with Leeatt Rothschild , Founder & CEO of Packed with Purpose , and Mary Finley , Chief People Officer of Advanced Group , to discuss the importance of internal and external Justice, Equity, Diversity , and Inclusion (JEDI) initiatives and how their organizations are advancing these efforts. The trio talks about JEDI committees, internal Neurodiv...

Creating “Capitanes Del Futuro” With P&G And Hispanic Star 03.01.2023

Proctor & Gamble, together with Hispanic Star, Major League Soccer, TelevisaUnivision, and other stakeholders, launched Capitanes del Futuro. This multi-year program leverages the Hispanic community’s passion for soccer to help prepare the next generation of Latino leaders. It’s the culmination of 4 years of work between P&G and Hispanic Star. The immersive Capitanes del Futuro program pro...

Creating Visible Impact For An Invisible Problem 06.12.2022

In partnership with the Nationwide Foundation, Nationwide Children’s Hospital and On Our Sleeves - the movement for children’s mental health - surveyed over 5,000 working adults across the county and found that children’s mental health has a significant and direct impact on corporate success. Over 50% of parents miss a day of work a month due to their children’s mental health. In today’s episode,...

How Kohl’s & Alliance For A Healthier Generation Are Getting People “Healthy At Home” 22.11.2022

Kohl's and Alliance for a Healthier Generation began their partnership when Kohl's hit a plateau after opening 100 stores a year. The retailer was also transitioning its corporate social impact work from mothers and children to focusing on families in all their forms. It was the perfect time in each organization's journey to partner. Healthier Generation's work was primarily done in schools at tha...

How Whirlpool Makes A Difference With House+Home 08.11.2022

Around the world today, 1.6 billion people live in substandard housing. Through House+Home, Whirlpool Corporation’s comprehensive, global approach to corporate social impact, Whirlpool contributes to comfortable and nurturing places to live and supports resilient, thriving and sustainable communities. In today's episode, EFG's Alli Murphy is joined by Whirlpool's Deb O'Connor, Director of Global C...

How To Best Partner For Emergency & Crisis Response 25.10.2022

Launching an emergency response isn’t easy. Executing a programmatic response, sharing evolving interventions with key stakeholders – and working with partners to leverage help where it is needed most is complicated work. But when done well, and in partnership with organizations vested in your impact and your response results, you can set the foundation for a relationship that generates results fo...

CMN Hospitals' 3 Principles For Building 30-Year Corporate Partnerships 11.10.2022

Children’s Miracle Network Hospitals, a national nonprofit raising funds for 170 children’s hospitals, is a leader in the corporate partnership and social impact space. CMN Hospitals has almost 100 corporate partners, an average partnership tenure of 20 years and retained 100% of its corporate partners during the pandemic.  Long-lasting relationships like these take time and energy, but it’s one o...

What The Latest Research Tells Us About Corporate Giving 27.09.2022

Corporations donate billions of dollars to nonprofits each year to effect change and increase sales and positive brand sentiment. When companies donate, is a larger donation, and thus more money, better? Not necessarily. Harvard Business School’s Elizabeth Keenan, Leslie John and Anne Wilson conducted a series of studies in 2020 and 2021 on this very issue. Their findings offer new insights for co...

How To Support Your Team When The News Is Terrible With Mollie West Duffy 13.09.2022

In recent EFG member calls and member masterminds, leaders are asking how to create safe spaces, how to motivate their teams when they themselves are unmotivated and how to move work forward when we’re reading terrible news stories back to back to back. Whether you work at a nonprofit, a company, a social enterprise, an agency or elsewhere, what’s happening in the world impacts you and your team....

Successful Corporate Partnerships With BGCA & Back2School 30.08.2022

Boys & Girls Clubs of America’s Back2School campaign has grown over the years from a PR event with three corporate partners to a multilayered annual fundraising platform with 24 corporate partners in 2022. As a part of the Back-to-School promotion, BGCA’s corporate partners come together to support youth through donations, in-store activations, employee volunteering, transportation solutions,...

How Subaru Is Helping Schools & Students In Need 16.08.2022

What’s the best way to work with your nonprofit partner? How do you build a culture of trust? And how do you lean on a nonprofit’s expertise and guidance to deliver truly impactful programs - because, almost always, they’re the subject matter experts? In today’s episode, EFG's Alli Murphy is joined by Subaru of America’s Community Commitment Marketing Manager, Ashley Estes, and Love Promise Commun...

Give The World A Shot With Expedia Group & UNICEF USA 02.08.2022

In today’s episode, EFG’s Alli Murphy is joined by Teresa Hillis, Manager of Global and Community Impact at Expedia Group, Laura Ramsey, Senior Director of Corporate Partnerships at UNICEF USA and Mollye Rhea, President and Founder of For Momentum to talk about the winning initiative "Give The World A Shot." In the summer of 2021, UNICEF USA and Expedia Group and its family of brands - Expedia, Ho...

The Evolution of Coca-Cola & USO's 81-Year Partnership 28.06.2022

The podcast is taking a summer vacation after today's episode and will be back in August! In today's episode, EFG's Alli Murphy is joined by Carla Deegan, Sr. Manager of Community Marketing at The Coca-Cola Company, and Ian Wright, Global Gaming Community Manager for the USO to talk about their long history of partnership and most recent peer-to-peer gaming fundraisers. In 1941, the USO and The Co...

Conversations at the Heart of CSR 14.06.2022

In a flip of the script, EFG's Alli Murphy is the guest today instead of the show's host. She was recently hosted on Submittable's Impact Audio podcast to talk about the excellent work and bright ideas transforming CSR for the better. In this episode, Alli and Submittable's Rachel Mindell explore: Why social impact practitioners need community (and how EFG helps) How conversations about social imp...

KimptonXTalkspace - Supporting Guests & Employees 31.05.2022

In today's episode, EFG's Alli Murphy is joined by Kathleen Reidenbach, Kimpton Hotels & Restaurants' Chief Commercial Officer. In February 2022, Kimpton — which operates more than 60 hotels and 80 restaurants, bars and lounges in the United States, Canada, Europe, the Caribbean and China — announced an exclusive partnership with leading online behavioral health company, Talkspace to roll out...

EFG2022 - Where Your Social Impact Peers Will Be In May 03.05.2022

In today's episode, EFG's Alli Murphy is joined by Engage for Good president and founder David Hessekiel to talk about our upcoming conference - EFG2022 - our 20th-anniversary conference taking place in just two weeks in Atlanta, GA, May 17 - 19. In today's episode we'll explore: What exciting things are in store for this year's conference The top two reasons you should attend What's different abo...

The 3 Pillars Of Effective Employee Engagement With WWF 20.04.2022

World Wildlife Fund is the world’s leading conservation organization. They work in almost 100 countries with nearly 5 million supporters globally and have a robust employee engagement program called Together@Work. In today's episode, EFG's Alli Murphy is joined by Cheron Carlson, World Wildlife Fund's Manager for Employee Engagement to talk about the three pillars of effective employee engagement...

How Walgreens & Vitamin Angels Are Changing Lives Everywhere 06.04.2022

More than 300 million women and children worldwide have received life-changing vitamins and minerals through Walgreen and Vitamin Angel's 8-year partnership. In today's episode, EFG's Alli Murphy is joined by Lauren Stone, Director of CSR at Walgreens, and Katelyn Harbison Associate Director of Global Partnerships at Vitamin Angels. The trio talks about their 8-year partnership, the prenatal vitam...

How To Make Your Next Fundraising Event A Hole In One 23.03.2022

In 2019, 34.2 Million people in the US played golf. During the pandemic, that number grew since golf courses provide a fantastic opportunity for socially-distanced gatherings. In 2021, that number increased from 34.2 million to 37.5 million. And while that is great news for golfers and those that fundraise through golf events, the even better news for those of you who don't know the first thing ab...

Empowering Purpose People With Accelerist 09.03.2022

If you aren’t fulfilled, aren’t inspired, aren’t focused, the best-laid goals and plans won’t be realized. So, how do we make sure that the people in this community, you, the people committed to changing the world, actually do? In this episode, EFG's Alli Murphy is joined by Accelersit's CEO and Founder, Brittany Hill, to answer that question and share a more focused, effective, and faster way to...

Transformative Travel With Away & Global Glimpse 23.02.2022

When was the last time you traveled? Whether it was an international trip or something closer to home, I'm guessing you learned something from the experience. As Ralph Crawshaw said, "Travel has a way of stretching the mind.” In this episode, EFG's Alli Murphy is joined by Eliza Pesuit, Founding Executive Director of Global Glimpse, and Kelsey Todd, Senior Manager of Social Impact at Away. Away is...

Bold Conversations And Asking "Why?" 09.02.2022

In today's episode, EFG's Alli Murphy is joined by incredibly question asker and bold conversation champion Carley Stephens - the Community Affairs Manager at Gas South. Carley has experience on both the corporate and the nonprofit sides of social impact and uses that experience to lead Gas South's corporate citizenship which includes philanthropic giving and employee community engagement. As you...

EFG2022 & How To Make The Most Out Of Any Conference You Attend 26.01.2022

EFG2022 - our 20th-anniversary conference - is right around the corner. We're headed to Atlanta, GA May 17-19, and we can't wait to see you in person. In today's episode, Alli Murphy brings back this podcast's founder, Megan Strand, who worked at Engage for Good for ten years. Megan has attended about a dozen EFG conferences over the years and has some great insights to share with you. Listen to t...

How To Drive Innovation On Your Team And Foster A Culture Of Psychological Safety 12.01.2022

In order to grow, advance and stay relevant organizations have to innovate. Which begs the question, “how do we innovate and how do we create teams and cultures where innovation can thrive?” To answer that, EFG’s Alli Murphy chats with Virginia Martinez. Virginia and Alli worked together back in their days at UC Berkeley Executive Education where Virginia designed innovation courses for executives...

Holiday Well Wishes and Updates for 2022 22.12.2021

Happy holidays, Change Makers! We're wrapping up season 11 and the end of the year with a short holiday episode for you. Listen to this episode to hear: Some exciting podcast updates An announcement about our 20th anniversary conference 7 things to do while you unplug from work this holidays season It’s been such a treat to host the podcast these past few months and to have you join us each week....

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