The Engage For Good Podcast with Alli Murphy

Today on Cause Talk Radio, Megan and Joe talk to Adam Braun, the founder of Pencils of Promise (PoP), a non-profit organization that builds schools and increases educational opportunities in the developing world. Adam is also the author of a great new book,  The Promise of a Pencil . Adam shares how he started Pencils of Promise with an investment of $25, and how five years later his nonprofit is...

Today on Cause Talk Radio, Megan and Joe talk to Chris Noble, CEO of CauseMedia Group, about the controversy surrounding the water to wine “Miracle Machine.” Developed by the clean water organization Wine to Water, global public relations agency MSLGROUP and two wine industry experts, the Miracle Machine turned water into wine in three days — or so they claimed. But two weeks after announcing the...

Today on Cause Talk Radio, Megan and Joe talk to John Ludlow, a causepreneur, do-gooder and Austin-based consultant who's attended the popular interactive portion of the South by Southwest Conference five times. John is also a past guest on CauseTalk Radio. Thanks to John, we get the inside scoop on the #sxgood track at SXSW. John, Megan, and Joe talk about several cause promotions at the event an...

Today on Cause Talk Radio, Megan and Joe talk to Bryan de Lottinville, Founder & CEO of Benevity about his "Goodness Programs" for companies. Benevity designs software that helps companies create impactful and engaging employee giving, volunteering & cause marketing programs. Bryan talks about how his company is focused as much on the ROI for companies as delivering a powerful social impac...

Today on Cause Talk Radio, Megan and Joe talk to Alisha Greenberg, the founder of Rounding Third, a sports philanthropy consultancy, and director of the sports philanthropy program at George Washington University. Alisha discusses the growth of sports philanthropy in the United States, but especially outside of the country where it's beginning to gain steam. With the Olympics just finished, she al...

Today on Cause Talk Radio, Megan and Joe talk to Nancy Gofus, Chief Operating Officer at Public Interest Registry (PIR). Nancy and her team manage the .ORG domain, which they've done since 2003. Nancy shares how .ORG has grown into the third-largest domain on the web. PIR is also poised to launch a new domain, .NGO, aimed at nonprofits and non-governmental organizations worldwide. But unlike .ORG,...

Today on Cause Talk Radio, Megan and Joe talk to Patrick Byrne, CEO of online retailer Overstock.com, about Worldstock, which sells items handmade by artisans from around the world. Patrick discusses the challenges of starting and growing Worldstock from a company vision to an impressive program that has returned $100 million to artisans worldwide. Patrick goes on to share some of the big plans Ov...

Today on Cause Talk Radio, Megan and Joe talk to David Woodbury, founder of eatiply, about his meal-for-meal food donation project to fight world hunger. Every time you dine at an eatiply supported restaurant and choose a featured entree, a meal is donated and provided to someone in need. David talks candidly about the challenges of running a cause business and working with local restaurants that...

Today on Cause Talk Radio, Megan and Joe talk to Andrew Plepler, Corporate Social Responsibility Executive, at Bank of America about their CSR efforts. Andrew explains BofA's new initiative with the online learning site Khan Academy to provide both bank customers and non-customers free, self-paced, easy-to-understand resources to develop better money habits. They also discuss other BofA cause init...

Today on Cause Talk Radio, Megan and Joe talk to Chris Murray, Director of Business Development, of Jingit about how they are shaking up payments and advertising with an app that's enabling marketers to follow a consumer from first media impression through purchase and into loyalty. Chris also discusses how Jingit is being used for good, most recently to enhance a partnership between Walmart and F...

Today on Cause Talk Radio, Megan and Joe talk to Clam Lorenz, Director of Nonprofit Engagement at PayPal. Clam explains the important role PayPal plays in processing billions of dollars of donations every year, and how it's always expanding the ways it can work with nonprofits. Clam also talks about the exponential growth of online donations and how PayPal is leading the way in mobile giving. We a...

This week on Cause Talk Radio, Megan and Joe talk to Bruce Bowman, President of Kaboom, about their new cause partnership with Imagine Toys. Together, they've launched a new line of Go Out and Play toys that will support Kaboom's mission to get kids active. Bruce discusses the challenges and opportunities of having a long-term, strategic partnership with a company. Pay attention. These types of pa...

Today on Cause Talk Radio, Megan and Joe talk to Michael Malekoff, a former executive with Juvenile Diabetes Research Foundation (JDRF) who currently consults to nonprofits on organizational effectiveness and fundraising. Michael shares some important lessons on the challenges nonprofits are facing and how they can navigate an increasingly complex and crowded marketplace. Looking back at his tenur...

Today on Cause Talk Radio, Megan and Joe talk to Tony Smith and Vince Owen of Mobal , a UK company focused on providing travelers with affordable and reliable international cell phones. Nice business but that’s not the good news, as Tony and Vince explain. Mobal donates 90 percent of its profits to the Krizevac Project , which creates self-sustaining businesses in Africa that help the poorest of t...

Today on Cause Talk Radio, Megan and Joe talk to Jeff Raider, co-founder of men's grooming brand Harry's, on their signature cause platform Give a Shave, which supports causes with one percent of sales and one percent of volunteer time. Jeff shares how they are rolling out this program with their newest partner, City Year. Jeff talks about the companies that inspired Harry's to have a strong cause...

Today on Cause Talk Radio, Megan and Joe talk to Gary Laermer, Senior Vice President & Chief Development Officer of the YMCA of Greater New York, about lessons learned from Hurricane Sandy one year later. The YMCA of Greater New York was at ground zero for Hurricane Sandy. The Y was caught between dealing with the damage to several of its 22 facilities and using its resources to aid the displa...

Today on Cause Talk Radio, Megan and Joe talk to Mollye Rhea, president of the Atlanta-based marketing agency For Momentum, about the cause marketing basics. Mollye explains how nonprofits can get started in cause marketing and some of the common pitfalls to avoid. She also offers some valuable insights on the things companies are looking for from nonprofit partners and cause marketing promotions....

Today on Cause Talk Radio, Megan and Joe talk to Merri Lee Mark, philanthropist and author of a soon-to-be published book: The Giving Game: Surviving Philanthropy's Schemers, Dreamers and Volunteer Vixins - Come Hell or High Heels. Merri Lee exposes an uncivil underbelly of the philanthropic world. She contends that philanthropy has become a competitive sport, overrun by agenda-seeking, glory-hogg...

Today on Cause Talk Radio, Megan and Joe talk to Heather Golin, Director of Special Projects, at Spirit Halloween about their nationwide fundraiser for children's hospitals. The Spirit of Children has raised $11 million since 2006. Heather explains how the retailer raises millions of dollars in just several weeks of operation at 1,000+ pop-up stores by focusing on customer fundraisers, vendor part...

Today on Cause Talk Radio, Megan and Joe talk to Neelam Makhijani, Chief Executive of London-based Resource Alliance. Neelam gives us an inside look of the launch of the International Day of Charity at the United Nations, which she attended, and its focus on expanding philanthropy both globally and among all economic groups, especially the middle-class. Neelam also discusses how her company is mak...

Today on Cause Talk Radio, Megan and Joe talk to Bill Horne, chairman, president and CEO of Truist, a leader in web-based corporate philanthropy platforms for employee giving and volunteerism. Bill talks about InstaGive, their new platform for small businesses. Truist’s InstaGive is the first online giving tool designed specifically for small businesses, startups, and nonprofit organizations. This...

Today on Cause Talk Radio, Megan and Joe talk to Ross Ellis, Founder & President of STOMP Out Bullying, on how her nonprofit is using cause marketing to raise awareness and money to beat the crap out of bullying. Ross shares how bullying went from a taboo topic to a cause marketing darling and how her organization is dealing with all the attention. We also discuss some of STOMP's recent campai...

Today on Cause Talk Radio, Megan and Joe talk to Craig Bida, executive vice president, Social Impact, Cone Communications, about his firm's new Disaster Relief Trend Tracker. Craig shares how people all over the world are looking to companies to provide immediate and long term relief after a disaster. Companies that don't will face their own disaster in public relations and loss of consumer confid...

On today's episode of Cause Talk Radio, Megan and Joe talk to Laura Goodman, Senior Director of Corporate Partnerships for Share Our Strength, about Dineout for No Kid Hungry. This September campaign will involve thousands of restaurants of all types and sizes to raise millions for hungry kids!

Today on Cause Talk Radio, Megan and Joe talk to Nic Covey, Vice President, Corporate Social Responsibility for Nielsen, about a new global study on consumer attitudes toward companies and social responsibility. Nick discusses how consumers are expecting more from companies than ever before, and how the sentiment is shared worldwide by global citizens. They also explore fresh research on consumer...