The Endurance Coachpreneur: Business Tips for Triathlon, Running and Cycling Coaches

Let's cut to the chase - business owners don't want to add one more thing to their to do list! In this episode, I explain how and why starting an opt-in email list is so important for your coaching business. First, I explain why you want to do this now (or even earlier than now). Next, I go over the three reasons why having an email list is so good for your business. And lastly, I exp...

We have all been there. Staring at your phone or computer absolutely unsure or stumped on what to post. In this episode, I reveal 5 great ideas that will get you posting but also be those ideas that will help you convert your followings into inquiries! If you need more help with content, I have a free resource, you can download it here: https://coachmichellelake.ck.page/8contenttypes I would love...

Your time is your most precious resource! In this episode, I go deep on a huge problem that many coaches have - the lack of boundaries - which is what keeps you from growing! I can speak A LOT on this subject because I was a guilty offender of lacking in boundaries and struggling to get any work done due to a crazy amount of incoming notifications calls and messages in all different formats. When...

I hear it all the time - VIDEO and putting myself out there is hard! In this episode, my goal is help you make it EASIER. First, I explain the hierarchy of connection - and why getting on video is so important for your business growth. Second, I give you my 4 tips of how I got over my STRUGGLE with video and how I made it now something I do regularly in my business with ease. I would love to conne...

Looking back on my rapid success and the success of the coaches that have worked with me the last few years, I whittle it down to 2 main actions: 1. Get mentorship 2. Create consistent content I know - content can be hard because it's time-consuming and "salesy". It's putting you out there in uncomfortable ways. But just wait a second, before you give it no love, listen to this...

On today's episode, we will discuss an essential "task" in running and growing your coaching business - it's so powerful it's almost a cheat code as many coaches are unwilling or scared to do it! Are you letting this common mindset block hold you back from success? Bonus: It's the most important task in selling out your next clinic or camp! I would love to connect wit...

One of the most important things you can do in your coaching business is to Grow Who You Know . You must grow the number of people in your network to continue to succeed. In this episode, I discuss growing relationships but also answer the questions: What two things are non-negotiables when you get started? What is Social Media for? You have met someone new, how do you start a conversation and mov...

Energy is the way you show up for your athletes. It's so much more than being excited and passionate. In this episode, I dive into the 4 areas of focus as energy is concerned, which is a perfect place to audit your personal energy. Second, I review the three ways I improve my energy when it's not as good as I want it. It's impossible to be high energy, high vibe all the time. But it...

It's lonely at the top. When you are in charge, taking care of your athletes all the time, it's so important to have YOUR place with YOUR people that understand your wins, losses, challenges and struggles. Other coaches that have been there and can help you succeed faster. Listen to this episode where I hopefully motivate you to find your coaching people! I would love to connect with you...

I have been a Triathlon/Endurance Coach since 2010. But I have been the CEO and owner of my own business (Fiv3 Racing) since 2016. We just had our 7th anniversary and I wanted to give you in this episode my 7 lessons learned from business ownership. My hope is that these help you accelerate your growth by not making the same mistakes as me! I would love to connect with you over on Instagram. You c...

In this episode, I dive into the biggest thing holding back from growing your coaching - which is YOUR MINDSET. I review the 3 areas (and mindset blocks) that I hear so many coaches talk about. And many of which I have had myself! Awareness is the first way to tackle them. In this episode, I also help you not only audit which ones you need to work on, but also how to get past them. I would love to...

In this episode, I dive deep into the 5 key distinctions between an Endurance Coachpreneur and a Hobbyist Coach . Obviously, not all coaches will fit 100% in either of the options: hobbyist or Endurance Coachpreneur. But, it’s a great exercise to think and even journal about. Are you looking to do this to be a hobby - something fun to enhance your life, but with no interest (or even belief) that i...

Welcome to The Endurance Coachpreneur Podcast! In this episode, I give you my WHY: Who it’s for How I started Where we will be going on this podcast In upcoming episodes, we will be digging deep into: How to grow your business in both part time and full time hours Strategy to take your coaching to the next level Practical and actionable steps to get going Mindset work to feel more comfortable and...

This episode details the 4 Keys or important factors you need to consider when growing your coaching business. These are the things that bring your business from a hobby business to your dream! I would love to connect with you over on Instagram. You can find me @CoachMichelleLake . Send me a DM and let me know what you think of the episode. I also have an email list where I give exclusive freebies...