The Ecommerce Practitioners

In this episode of The eCommerce Practitioners Podcast, Vikram Saxena sits down with Joe Tarragano , a seasoned digital leader whose career spans finance, eBay, and pharmaceuticals, to explore what it really takes to drive transformation through product strategy, marketplace building, and AI-driven innovation. Joe shares hard-earned lessons from navigating customer readiness, managing large produc...

In this episode of The eCommerce Practitioners Podcast ,Vikram Saxena chats with David Williams, a digital transformation expert whose career spans fashion, medical supplies, and international markets. From scaling D2C operations to integrating AI in B2B workflows, David shares practical insights on building agile teams, optimizing customer experiences, and aligning tech with business strategy. Wh...

In this episode, Vikram Saxena sits down with Mark Kelly, Managing Director at SportsBreaks , to unpack the evolution of customer expectations, digital adoption in traditional sectors, and the challenges of managing eCommerce across industries like sports, fashion, and travel. Mark shares practical lessons on building customer loyalty, working with development teams, and navigating seasonal spikes...

In this episode, Vikram Saxena continues his conversation with Mark Ripley, diving deeper into the real-world impact of PIM and MDM—this time focusing on the unique challenges faced by power tools and construction brands managing large, complex product catalogs. They discuss the transition from spreadsheets to structured systems, the role of AI in automating data management, and why architectural...

In this episode, Vikram Saxena sits down with Mark Ripley, a leading expert in PIM and data management, to explore the evolving role of product and master data in modern commerce. They break down the differences between Product Information Management (PIM) and Master Data Management (MDM), the common pitfalls during implementation, and what it really takes to define success in a data-driven world....

In this episode, Vikram Saxena chats with Emma Hoten-Pool about the evolving landscape of B2B digital transformation. With a strong foundation in B2C, Emma shares her journey into the B2B world—highlighting the importance of customer-centricity, building internal alignment, and making a solid business case for technology investments. They dive into how content and social media are reshaping B2B ma...

In this episode, Sumit Jairath shares his experience transitioning from a B2B-focused business to a B2C model during the COVID-19 pandemic. Learn how he navigated challenges in logistics, marketing, and customer experience while leveraging AI and data-driven strategies to scale successfully. From managing returns to optimizing operations, Sumit offers valuable lessons for businesses exploring eCom...

In this episode of Mastering Multi-Brand Commerce , James Ewens from Open 24-7 shares his journey managing multiple e-commerce brands. Discover insights on tackling operational challenges, balancing B2B and B2C fulfillment, leveraging AI for efficiency, and the power of a centralized system . Plus, James offers practical advice for entrepreneurs looking to scale in the multi-brand space. Takeaways...

In this episode, we dive into an exciting conversation with Marc Rickard , Finance director at GAC , a leading musical instrument retailer. This episode dives into the unique challenges of running an eCommerce business in the music industry and explores how data, omnichannel strategies, and AI are shaping the future of retail . Key Highlights: ·      The role of analytics in eCommerce success ·   ...

In this episode , we dive into how PIM transforms industrial tools eCommerce. Our guest, Christopher Hibbard , a veteran in power tools industry shares real-world insights on managing complex product data, ensuring consistency, and leveraging PIM for SEO, SEM, and operational efficiency. If you're handling large SKUs or optimizing eCommerce processes, this episode is packed with actionable str...