The eCommerce Maven Podcast

There is no better time to plan your goals for your eCommerce store than now. In this week's episode, I share how I approach planning for my revenue targets for the year, and by month. Creating revenue goals is both an art and a science, but it's totally doable. Have a listen and let's get started.

Want to plan your days more efficiently? You totally can. Follow my journey as I share my top 5 tips for making the most of the time you have as a busy entrepreneur. **PS check out my blog post accompanying this track for a fun contest**

Not sure what to do for holiday on your website? Here are some quick and easy ideas for creating a turnkey holiday plan that will delight your customers.

If you're behind on your marketing plan for Black Friday/Cyber Monday, then this episode is for you. Learn a quick way to get a Black Friday/Cyber Monday plan in just a weekend or less.

Ready for Black Friday and Cyber Monday? Here are my must-have apps for your shopify store to get ready for the biggest sales weekend of the year.

Wondering how to go from a couple of thousand dollars in revenue a month in your online store to 10k? In this week's episode, I talk about the mindset and productivity shifts that made my business change.

Curious about how to read your Shopify dashboard? What's most important? How often should you be looking at this data? Listen to this week's episode to here more about what to look out for on your Shopify store.

Do you think you need a fancy camera to get good content? wrong! Listen to this week's podcast to hear all about how I bootstrap photo and visual content development at my ecommerce brand.

Have you thought about creating an offline event for your online store? On this week's episode, Kristi shares her recent experience hosting her first ever in studio social for her fashion brand. Listen and hear her key learnings - what worked, what didn't and what she'd do differently next time.

Are you making any of these common 3 mistakes on your eCommerce store? Have a listen to this quick episode and find out.

How to regain your footing after a small (or sometimes not so small) failure in your your eCommerce business

Have you ever run out of cash for producing your products? Or maybe you ran out of products to sell? Or maybe, you've got a new product that's super innovative that you want to launch with a splash? Offering pre-orders may be the right solution for your eCommerce store. When used correctly, pre-orders can create excitement for your customers, and smooth your cash flow and backfill inventory issues...

Dream of making sales in your online store, on your day off? It's possible. Picture this - you're sharing a Mojito with your favourite business BFF, over a mid-day lunch, and your phone keeps going off with sales. Getting sales for your eCommerce sale, when you're not even working is completely possible in today's world of automation technology. Before you totally tune out - it's NOT that complica...

When I became an entrepreneur, my biggest fear was financial. Would I be able to pay my bills? In reality, one of the most difficult aspects of entrepreneurship for me is managing overwhelm. We all only have so many hours in the day, especially those of us with large families, children, day jobs and other commitments. So, how do we get everything done? If we don't do something, will it negatively...

All too often I see clients, and other retail brands doing things for themselves. Meaning that their marketing, social media, products, services, and policies are all designed in the company's best interests. Ever see those posts on Facebook pages or Instagram feeds from brands that make you cringe? Now, I'm not saying you shouldn't craft your customer experience and marketing without an eye to pr...

This week on the retail bliss blog, I'm going to talk to you about holiday retail planning. It's the last week of October, and you may be wondering why are you talking about holidays? It's still the fall! Well, have you started your holiday planning yet for your retail store? I don't want to induce panic, however for many retailers, especially large ones, holiday season planning actually started a...

Wondering if you need another website to sell on in addition to your etsy or other marketplace shop? Check out this week's audio blog on what you're missing out on if you don't have your own standalone eCommerce site.

Want to grow your Pinterest following to thousands? Listen to the top 5 most impactful things I did to take my Pinterest followers from 0 to over 20,000!

As you know, if you read my post pre-Black Friday, that Black Friday is the BIGGEST retail holiday of the year. This year, I put significant time into planning out the strategy for Black Friday/Cyber Monday for my fashion line. The past couple of years have been ok, and growth year over year, however I knew I could do more. It's my pleasure to share with you today, the 6 key learnings from my Blac...

Customers are the engine that drives all of our ecommerce stores. Without customers, we have no sales! However, in the pursuit of building your online store, it is inevitable that you will run into both your dream, and nightmare customers. In general, as a goal, you want more of your dream customers, and less of those nightmare ones. And it's also true that birds of a feather flock together. Your...

I find many smaller online retailers eschew Black Friday + Cyber Monday, and as a result end up doing very little, if any sales. There is NO reason that any small retailer should do this, unless it is part of a completely deliberate strategy (and don't let anyone tell you that REI's anti-black friday store closing is NOT part of a marketing strategy). Remember. You started your business not only t...

How to Create Growth Rituals for your eCommerce store by Kristi Soomer

Struggling with when and how to hire your first team member? In this audio blog cast I go through the steps and things to think about before hiring your first team member.

Want to grow your email list? Creating a dynamic, inspiring and engaging email opt in bonus that's made with the idea of serving value to your ideal customer is a great strategy. Find out how I created my opt in and how you can too.

Want to write better emails that convert to sales for your eCommerce store? In this week's audio blog, I share my 5 tips for writing better emails.