The Ecom Show

#73 How to Scale Your Ecommerce Quickly and Safely    The top piece of advice you’ll hear from ecommerce experts is: know your tools. And, boy, there is a heck of a lot of them! Let’s talk about turning your business into an automated scaling machine . Trevor Lim is the CEO of Atomatic , an agency that synchronizes ecommerce tools to optimize efficiency and allow business owners to focus on what’s...

#72 Authentic Marketing and Why it Matters: LoudCrowd and UGC   Social Media floods us with marketing every single day. How are you gonna stand out in the sea of Instagram and TikTok ads? Authentic marketing . And how do we keep it authentic? Three words: User Generated Content (UGC). Alex Johnson is the Head of Strategic Partnerships at LoudCrowd . LoudCrowd empowers ecommerce owners to connect w...

#71 Looking to the Future of Ecommerce: What to Expect   Ecommerce has never just been about selling. With ever-evolving digital technology, emerging social platforms, and changes in data privacy, ecommerce has always been about adaptability .  Casey Roeder is the Founder and Chief Executive Officer of Skylab Media , an omnichannel marketing agency that looks to the future of ecommerce. Skylab med...

#70 It’s Not All About the First Click: Maximizing AOV the Right Way Sometimes we can get so obsessed with lead generation and conversion we actually forget that one of the most lucrative channels for return on investment ( ROI ) lies in average order value ( AOV ). Kiril Kirilov is the CEO and Co-Founder of Rush , a Shopify shipment software company that automates the shipment process, allows eco...

Maximize Your ROI with Facebook, Google, and User Generated Content Maximizing your ROI is all about knowing how to use your digital marketing tools. And there are a lot of them! We’re going to keep it simple this week by focusing on Facebook , Google , User Generated Content (UGC). Well...and a little bit of Tik Tok .  As the Founder of OXG Media, Jonathan has increased the ROI for a ton of...

#68 How To Turn Your Brand Into A Household Name Becoming a household name is all about building an emotional connection with your customers. And the best way to do that ? Storytelling.  Benton Crane is the CEO of the Harmon Brothers , the multiple award-winning marketing agency behind groundbreaking ad campaigns for Squatty Potty, FiberFix, and Orabrush, and many more! Their ads have been se...

#67 iOS 15 Will Drastically Change Email Marketing. Here’s What to Do. Apple’s upcoming iOS 15 update is going to change the way in which ecommerce owners communicate with their customers . And us email marketers need a change of strategy.  Valentina Rasello is an absolute champion at email marketing. With extensive experience in outreach strategy, lead generation, content creation, building...

#66 Crack the Code: Facebook Video Ads Facebook is changing. The emergence and rapid growth of TikTok and the disappearance of 3rd party data calls for a shift in marketing strategy. The CEO of BlitzMetrics , Dennis Yu , argues that there’s no better time to run Facebook ads than now. It’s just about putting out the right content. As an internationally recognised lecturer in digital marketing with...

Facebook Advertising - What’s the Key to Success? Facebook Advertising is changing. At a time when data analytics are becoming increasingly uncertain due to the upcoming iOS15 update , the quality of creatives (creative advertising) is more important than ever. Sufian Asghar is the Founder of SZN Media , an agency that boosts ecommerce growth with ROI (Return on Investment) driven advertising. Its...

Ecommerce and Retail - Can You Do Both? It’s no secret that ecommerce has absolutely skyrocketed over the last couple of years. But what about retail? As shops are opening up again, more and more customers are craving that in-person shopping experience. International retail executive and consultant, Stephen Rector , has extensive experience leading merchandise strategies in both retail and ecommer...

Follow These 3 Steps to Succeed in Ecommerce Innovation is the go-to word in ecommerce. Not only do ecommerce brands have to adapt to changing marketing trends, they also need to stay up to date with rapid technological progress . Damiano Raveenthiran knows a thing or two about innovation. As the Founder and CEO of Startup Slang , Damiano has worked with design development services for over 2000 m...

Your Ecommerce Needs to Address the Seeker, Not the Customer In the ever-evolving world of ecommerce , it’s time to go beyond customer satisfaction. You need to understand what your customer is seeking . This is the philosophy behind Raj De Datta ’s best-selling book, ‘ The Digital Seeker: A Guide for Digital Teams to Build Winning Experiences ’. Raj is the Co Founder and CEO of Bloomreach , a lea...

Choosing the Right Attribution Model for Your Ecommerce Store Attribution Models are becoming an increasingly popular way to track the customer journey and conversion rates. Due to the upcoming changes in data privacy, it’s crucial to understand and implement every tool in your digital marketing arsenal. We’re delighted to welcome Sof ía Vargas Sandoval onto The Ecom Show podcast to tell us all ab...

Supercharge Your CRO With Octane AI   Ecommerce is changing. Recent changes in data privacy, such as the upcoming iOS 15 update, mean that ecommerce store owners need to adapt quickly to keep up to date with their customers .   Introducing Octane AI . The all-in-one platform for direct data collection and CRO via Shop Quiz , personalized Messenger and SMS automation, and Opt in tools. Oc...

ReConvert: The Best App for Post-Purchase CRO Shopify’s post-purchase thank you page has a 100% open rate . Not only that, it doubles up as an order update page. That means that your customer is very likely to return to this page several times to check their order status. A great page right? Imagine all the post-purchase optimization you can do on that! The trouble is, that you can’t edit this pag...

Selling on Amazon in 2021. What’s Changed?   Amazon is the largest online marketplace . According to Statistica, Amazon reached 200 million paying Prime members in the first quarter of this year. With 1.6 million active sellers, selling on Amazon is a whole different ballpark to Shopify , BigCommerce , or WooCommerce . What can we learn from someone who’s earned millions of dollars for severa...

Think Small to Think Big: Developing a Growth Strategy that Works To say Aistis is an expert in ecommerce growth would be an understatement. Aistis Matulaitis , the Co-Founder and CEO of Kandy Agency , got into digital marketing when he was just 15 years old. What began as a side hustle turned into a passion. He now channels his digital marketing expertise into Kandy Agency. Kandy Agency helps eco...

Branding is fundamental to marketing yourself and your business. For this episode of The Ecom Show join Graphic Designer and Design Consultant Jerry Bravo and Daniel Budai to hear all about: ✔️ What branding is ✔️ What branding isn’t ✔️ Branding elements ✔️ Strategizing long-term brand growth The Cambridge Dictionary defines branding as “the act of giving a company a particular design or symbol in...

Agile and Adaptable Ecommerce: The Power of Omnichannel Marketing and the Nurturing of Customers Across a Variety of Platforms What can we work from the marketing genius behind one of America’s fastest-growing cosmetics brands ? Margaux Vallino Reese has helped her company, Colorescience , reach new heights over the last few years, masterfully navigating through the perils of COVID in 2020 to not...

Immutable Management Principles to Grow a Team of 80 We’ve spoken to plenty of ad buyers and agency owners, but never before have we gotten such good insight into team building! We’re blessed to welcome Scott Seward into the mix this week as he sits down with our Budai Media CEO and podcast host Daniel Budai ! From poker player to ecommerce brand owner to master marketer and co-founder of Right Ho...

Evolution of Ecommerce Platforms: From the Early Days of the Internet and Bespoke Websites to Easy to Use Software like BigCommerce Ever wonder what the early days of ecommerce looked like? Jim Herbert from BigCommerce is one of the original online marketers from back in the day when bespoke ecommerce websites were the only way for merchants to establish a web presence! From coding as a youngster...

The Secrets of Scaling an Ecommerce Business and the Three Most Important Metrics to Focus on   He’s been in scaling up companies in the ecommerce space for years now, and we’re thrilled to welcome Chase Clymer on to The Ecom Show ! From marketing agency to ecommerce agency, to Shopify specific ecommerce agency, Electric Eye has been growth hacking brands for long enough to know the secrets t...

Multilayered Marketing: How to Solve Algorithms, Track Data, Listen to Your Audience, and Combine the Magic of Online Marketing with Offline Marketing What’s better than one brilliant digital marketer with a podcast? Two brilliant digital marketers with a podcast having an epic discussion that you get to hear for free! On the latest episode of The Ecom Show with our beloved host and company founde...

The Compound Effect: How to Scale Up and Find Success with Agencies, Software Companies, or Ecommerce Stores We’re thrilled to announce our 50th episode of The Ecom Show, hosted by none other than Budai Media’s founder and CEO, Daniel Budai! To match the excitement of this occasion, we’re lucky to welcome Martyn Cook this week on our show. This serial entrepreneur has proven time and time again th...

Going Glocal: Bringing a European Ecommerce Brand from 0 to 50 Million Euros in Annual Revenue Using Both Vertical AND Horizontal Scaling Jure Knehtl is no stranger to scaling ecommerce brands in Europe, and we’re no strangers here at Budai Media to having exceptional guests with a whole lot to teach us what they know! That’s why we’re ecstatic to bring on Jure, who has years of experience startin...