The E-Comm Show

On the 9th episode of Marketing Interruption, your host Andrew Maff goes into detail about leveraging YouTube ads and the appropriate ways to run them. Listen in as he gives some insight into how long your video should be, how quickly your video should make it's offer, and what your video should feature. He also dives into which videos to run ads against and his thoughts on running ads agains...

On the 8th episode of Marketing Interruption, your host Andrew Maff goes into detail about the YouTube SEO guidelines he follows every day. He dives into optimizing your title, description, and your thumbnail on the front end but also how to add the correct tags in the backend. Learn about how to leverage YouTube cards, end screens, and whether or not all of the other information in the backend is...

On the 7th episode of Marketing Interruption, your host Andrew Maff goes into detail about how to leverage Facebook and Instagram paid advertising to bring in more leads and/or purchasers. He touches on retargeting, top of funnel campaigns, and the benefits of when you should be running a specific campaign vs. when it may not be the best for you. He even dives into different types fo retargeting a...

On the 6th episode of Marketing Interruption, your host Andrew Maff goes into detail about how you can leverage Facebook and Instagram to grow your leads and/or purchases. He dives deep into the benefits of having a Community Manager on staff and how my outreach their role should entail. He even touches on what not to do like following and unfollowing, liking just for the sake of it, and more. Tun...

On the 5th episode of Marketing Interruption, your host Andrew Maff talks about the prior week. Listen in as he recaps the prior episodes form the week and as he discusses some of this week's news and answers questions from some new listeners. Tune in and enjoy today's interruption! LEAVE SOME FEEDBACK: If you enjoyed the show, please be sure to rate and review! ...and of course, SUBSCRI...

On the 4th episode of Marketing Interruption, your host Andrew Maff goes into detail about the many different gated content ideas you can use to build your email list. He goes into detail about calculators, quizzes, live calendars, eBooks, white papers, social media groups, coaching sessions, and more. Take these ideas and create your own gated content to make sure you're leveraging the most...

On the 3rd episode of Marketing Interruption, your host Andrew Maff goes into detail about how you can create a mountain of content, with little to no investment, and have it last for weeks. He'll be talking about how to create a 10-15 minute video, then how to transcribe it, chop it all up, and distribute it to last for weeks on end. It's the easiest, least expensive way to create a ton...

In the 2nd episode of Marketing Interruption, your host Andrew Maff goes into detail about where marketing is headed once the coronavirus pandemic has come to an end. The industry is going to change for sure, but how much? How will ad spend look? How will the audience respond to certain campaigns? Today we deep dive into that. Tune in and enjoy today's interruption! LEAVE SOME FEEDBACK: If yo...

On the very first episode of Marketing Interruption, your host Andrew Maff goes into detail about what you can expect in upcoming episodes. He'll be talking about anything and everything marketing while keeping it short and sweet as to not interrupt your day too much. Email marketing, branding, social media, paid advertising, content marketing, you name it, he'll be covering it for any i...