The Digital Slice

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode.  When you shop, are you more likely to make a purchase if you have more choices? Or, before you buy, do you prefer to narrow down the choices before making a decision? In this episode of the Digital Slice podcast, I take a deep dive into an important sales tactic, and I share a personal story with you.  

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode.  Brad Friedman is the President of The Friedman Group, LLC and the host of The Digital Slice Podcast. Brad is also the host of BRADS.LIVE, a Facebook Live broadcast that occurs every week on The Friedman Group's Facebook page https://www.facebook.com/TheFriedmanGroup/ . In this episode, Brad is talking about how to...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode.  Bree Palmer is a Social Media Maven who is very passionate about brand awareness and community building as an important part of social media management. She is a dedicated social media manager for small businesses. In this episode, Brad and Bree dive deep into the world of a community. And, Bree shares some really...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Nick Rishwain is the Vice President of Business Development & Client Relations at Experts.com . Nick is founder and co-host of LegalTechLIVE and he evangelizes Legal Tech innovators with a special focus on startups that are viable and under a year of age. In this episode, Brad and Nick geek out about what's happenin...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode.  Rob Balasabas is the Social Media & Community Manager at Thinkific, a platform where you can host and market your online courses. Rob manages Thinkific's daily message curation on social media. Rob engages with Thinkific's private Facebook online community which comprises more than 14,000 course creators online. In...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode.   Marketing and writing with heart, not hype, Debra Jason is a professional speaker, copywriter, author, and multi-faceted marketing mentor. As a professional speaker, Debra shares her message with business owners, corporations, associations, universities, and more. Today she's talking with Brad about how businesses...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. We all know content is king! It has to be of the highest quality and it has to be distributed on channels where your target audience hangs out. Eddie Garrison is the founder of Clover Media Consulting and Digital Media Creator Academy. Eddie is an expert in graphic design and talks with Brad about the best way to cr...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Amanda Robinson is The Digital Gal. She is a Facebook ads and Facebook Messenger Marketing Chatbot guru. She is often on stage speaking about Analytics, Livestreaming, and Messenger Marketing Chatbots. Currently, she is one of the 4 social media marketing experts who have teamed up to create the 360 Marketing Squad....

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Bella Vasta is the owner of Jump Consulting. She invigorates people to leap toward the next level of their pet businesses. Since 2007, Bella has coached pet sitting business owners on systems, processes, leadership, and networking. Over this time, Bella has also become incredibly knowledgeable about Facebook Groups....

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Today's Digital Slice podcast is an "Ask Me Anything" episode that focuses on questions about inbound, email and social media marketing. Questions from four of our social media connections are answered today. If you're interested in joining me live for the next BRADS LIVE broadcast, go to thebradbot.com , click on t...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Jenn Herman is your Instagram guru – a recognized Instagram marketing expert and the forefront blogger on Instagram for business. Jenn is also a sought-after speaker who shares tips and tricks for using Instagram to grow your business. In this episode of The Digital Slice Podcast, Jenn does just that! She shared inf...

Visit https://friedmansocialmedia.com/ for complete show notes of every podcast episode. Statistics back up my contention that consumers become more optimistic during the holiday season. And, that optimism leads to more buying. If you're a business owner and you aren't already executing a holiday marketing plan, it's not too late. In this podcast I share some tips and tricks you can put right into...

Visit friedmansocialmedia.com for complete show notes of every podcast episode.  Mitch Jackson is the "Streaming Lawyer." He's a well-known award-winning California trial lawyer as well as online sensation. In fact in 2013, Mitch received an award as California Litigation Lawyer of the Year. He uses the powerful mix of law, social media and technology in his work with clients to help add value to...

Visit friedmansocialmedia.com for complete show notes of every podcast episode.  Stephanie Liu is an online marketing strategist and live video guru. PR Daily and OMMA have recognized her work and have given her awards. Stephanie hosts a live show on Facebook called "Lights, Camera, Live" and features the best marketers in the industry. She also offers a course by the same name. And, today she's o...

Visit friedmansocialmedia.com for complete show notes of every podcast episode.   Jess Ostroff Tyson is a global entrepreneur, author, speaker, owner of Don't Panic Management as well as Director of Calm. Don't Panic Management sets the bar as a virtual assistant agency with its people-first approach to success in the virtual assistant arena.    Jess wrote the book, "Panic Proof: How the Right Vir...

Visit friedmansocialmedia.com for complete show notes of every podcast episode.    Todd Bergin is a Live Video guru, Instagram expert and strategist, podcaster and entrepreneur. Todd is a recovering attorney who found another passion in entrepreneurship with a special focus on digital media and marketing using live video, Instagram video, and podcasts. He is passionate about helping entrepreneurs...

Visit friedmansocialmedia.com for complete show notes of every podcast episode. Scott Ayres is a Content Scientist at Agorapulse and host of the Social Media Lab podcast. His mission: to bust the social media myths we hear from "influencers" nearly every day. He isn't afraid to challenge the gurus and is continually soliciting the community for questions. You can count on Scott's out-of-the-box th...

Gord Isman is a remarkable video creator who is well-known here and abroad for his expertise. He developed a wide range of video skills after years of working in another industry. His main goal is to help small business owners and solopreneurs achieve their own goals in relation to video creation and content marketing. From teaching you which gears to use to developing your self-confidence in goin...

Visit thedigitalslicepodcast.com for complete show notes of every Podcast episode. Social media often gets a bad rap. "It's invasive!" "It's fake!" "It's a waste of time!" It can be all these things and more. But, Chris Strub, CEO of I am Here, LLC is using social media to benefit others. Chris traveled to 50 states in 100 days without corporate sponsorship. At each stop he volunteered for and hig...

People do business with people whether it is in a B2B or B2C environment. As humans, we like to deal with people whom we like, trust, and find credible.   As a business owner, this is the perspective you must keep in mind when implementing a digital marketing strategy. And, there is a powerful tool you can use to help build your credibility and have an audience put their trust in you.   Livestream...

What is the one platform people are almost guaranteed to be on every day of their lives? Most people make Facebook their staple, but a fun fact is that they can live without it for a day. Even if they do, they will not give up messenger as they use it to communicate with significant people in their lives.   When Facebook realized this, without much further ado, they found a way for business owners...

Does your type of business need to have a digital presence and be active online? If so, how do you go about setting up your social media accounts? In this digital age, you can chose not to go digital with your marketing and run the risk of your business getting left behind and ultimately, closing shop.   On the other hand, if you're able to develop a strong digital marketing strategy that generate...

Do you still believe LinkedIn serves its purpose as a professional networking platform? Since Microsoft acquired LinkedIn, there has been a lot of talk about LinkedIn's alleged demise. There are articles every week talking about how how it could simply go away.   I contend, the opposite is happening as LinkedIn is as strong as it has ever been. It remains a venue for business owners and job seeker...

Is going out of your way to connect with people via a livestreaming broadcast worth it? Remember that the camera will be on you the whole time and you have to talk to your audience like you are very confident and comfortable about it.   Livestreaming can be very beneficial for your business when done right. Definitely, starting out can be challenging, even a bit intimidating. You could feel fright...

Instagram recently launched IGTV allowing users to upload short and long-form videos. Certainly, this is another tool business' can use in different ways to grow an audience and make a real impact.   With more than a billion active Instagram users each month, IGTV is something you should not miss if you want to attract new customers and keep them engaged. The thing about IGTV is that it's mobile-c...