The Digital Slice

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. In this episode of The Digital Slice Podcast, Brad Friedman and Daniel Vardi dive deep into Pay Per Click (PPC) advertising, digital marketing, and more.  Born and raised in Israel, after the army service, Daniel moved to New York and received a marketing degree and AA degree in Judaic studies at Yeshiva University....

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Brad Friedman and Scot McKay chat about the secret to how women think, how to attract the opposite sex, and how both these things relate to digital marketing. In the '80s and early '90s, Scot McKay worked with at-risk kids. From there, he built a wildly successful corporate career as a billion-dollar IT sales profes...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Join Brad Friedman and Elias Zepeda as they chat about the secrets to high converting sales funnels, including tools you've never thought about before now. Elias Zepeda is the founder and CEO of Need Clients Now, a national marketing agency specializing in customer acquisition. Throughout the years, Elias and his te...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Join Brad Friedman and Jason Berkowitz as they work hard to demystify search engine optimization (SEO), that nasty algorithm, while laying out real tactics that work. Jason Berkowitz is the founder and SEO Director of Break The Web, a Search Marketing agency focusing heavily on Search Engine Optimization and Paid Ad...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Brad Friedman and Logan Hughes talk entrepreneurship, business finances, Google My Business, 2024 website best practices, running a digital agency, and more! Logan Hughes is a man who wears many hats. He's the CEO and owner of Hite Digital in Manchester, NH. He's also a family man, juggling the roles of husband, pro...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Join Brad Friedman and Donata Stroink-Skillrud for a chat about recent laws and Google's pressure to require websites to allow visitors to opt-in to tracking. Donata Stroink-Skillrud is the president of Termageddon -- a privacy policy generator that automatically updates your website policies as privacy laws change....

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Join Brad Friedman and Kurt Uhlir as they chat about servant and authoritative leadership, influencing people to do things versus managing, and much more. Kurt is a globally-recognized 10x marketer, operator, and speaker. He has built and run early-stage companies as well as those over $500M in annual revenue, assem...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Join Brad Friedman and Robbin Block as they chat about all things marketing, from dimensional marketing to text messaging and everything in between. Robbin is a Creative Marketing Strategist at Blockbeta Marketing. She brings a unique perspective to marketing niche businesses. She gets right to the point while guidi...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Join Brad Friedman and Kate McQuade as they chat about the ever-changing world of marketing, the importance of personalization, knowing your audience, and more. With 20 years in marketing, Kate McQuade is an experienced, technology-savvy executive adept at navigating dynamic regulatory and reimbursement landscapes....

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Join Brad Friedman and Naresh Vissa as they chat about podcasting, why it's important for your business and some tips to get listeners and generate revenue. Naresh Vissa is the Founder & CEO of Krish Media & Marketing, a full service e-commerce, technology, development, online, and digital media and marketing agency...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. In this episode of The Digital Slice Podcast, Brad and Mike Vannelli talk about the importance of including video in your digital marketing strategy for 2024. Mike is the Creative Director with Envy Creative. In this role, Mike leads a production team to film commercials for online and TV ads. To date, Mike has prod...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. In this episode of The Digital Slice Podcast, Brad Friedman and Josh Tay discuss how email and SMS marketing fit into your retention marketing plans. Josh Tay took his first steps toward making marketing his career with his role as a content strategist in the fitness, health and wellness space. A few months in, he j...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Join Brad Friedman and Kate Bradley Chernis as they chat about how Generative AI can finally help humans communicate and much more AI news and information. Kate Bradley Chernis is the Founder & CEO of Lately. AI, which identifies the makeup of the highest possible performing social media messaging for your target au...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. In this episode of The Digital Slice Podcast, Brad Friedman and Sam Torres talk about using SEO and scraping data from the internet to grow your business. Samantha Torres is the Chief Digital Officer and co-founder of The Gray Dot Company, a consulting firm that specializes in SEO and data analysis for regulated ind...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. In this episode, Brad Friedman and Chris Kiefer discuss the importance of Google Reviews for local small businesses like residential and commercial painting companies. Chris is an engineer, entrepreneur, and thought leader. In 2013, he founded SkEye Media, a top medical marketing and branding agency, followed by the...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. In this episode of The Digital Slice Podcast, Brad Friedman and Max Gomez Montejo discuss marketing in multiple countries, getting your website found, and more. Max's professional journey boasts a rich variety of experience in e-commerce, travel, telecommunications, and B2B sectors. Going beyond his corporate accomp...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. In this episode of The Digital Slice Podcast, Brad Friedman and Howard Chang talk about marketing, entrepreneurship, and the key to turning your great idea into a successful business. Howard is a serial entrepreneur and visionary leader who founded theturnlab, a Toronto-based marketing and tech firm. With a storied...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. In this episode of The Digital Slice Podcast, Brad Friedman and Scott Cohen dive deep into the topic of crushing it with email marketing and SMS to drive sales. Having begun his work life as a copywriter, Scott has worked on both sides of the aisle, as a brand-side marketer running the email marketing programs at Pu...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Jacob Longoria, Director Of Digital Marketing at Aesthetic Management Partners, is a marketing strategist and an expert in digital marketing. With over a decade of hands-on experience, Jacob has honed his expertise in marketing, leadership, and strategic planning, making him a visionary and creative storyteller in t...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. In this episode of The Digital Slice Podcast, Brad Friedman and Deevo Tindall talk about a holistic approach to branding that captures hearts and minds. As the visionary Founder of Fusion Creative, Deevo has carved his path by offering tailored branding and digital solutions that empower businesses to excel and stan...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Join Brad Friedman and Ross Brand as they discuss the importance of livestreaming and the many ways business owners can use it to help generate revenue. Ross Brand is a live streaming video strategist, podcaster, author, speaker and the founder of Livestream Universe. As an on-air personality and consultant for indu...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Join Brad and JJ Reynolds as they chat about the importance of business owners gathering the right data, so they can make informed decisions about growing their business.  JJ Reynolds is a seasoned digital marketing professional who has helped numerous companies optimize their marketing data and make data-driven dec...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. In this episode, Brad Friedman and Dmitri Smirnov discuss how to use Google and YouTube ads to generate huge amounts of revenue for your business. Dmitri Smirnov is a Google & YouTube ads marketing expert who combines math and creativity to create impact and profit for his clients at Big Life Marketing agency. He's...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Join Brad Friedman and John Miller as they chat about a bold new approach to B2B content marketing, demand generation and thought leadership. John is the founder of Scribewise, a content marketing agency that helps B2B firms grow through demand generation and thought leadership. With a dedicated team of talented wri...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Join Brad Friedman and Mitchell Levy as they chat about credibility and clarity. Two things every one of us needs to succeed in business and life. Global Credibility Expert Mitchell Levy is a 2x TEDx speaker (including the 28th most popular in 2021), an international bestselling author of over 60 books, a Certified...