The Digital Shift™

In this episode of The Digital Shift™ , Natasha Roberson dives deep into one of the most powerful, overlooked, and ROI-packed tools in your entire business: your email list. If you think email is dead—this episode will wake you up. With inboxes more crowded than ever, most business owners either give up too soon or never use email to its full potential. Natasha breaks down the exact strategies to...

In this episode of The Digital Shift™ , Jessica Green takes a bold look at the “platform pile-up” plaguing online entrepreneurs. From ClickFunnels and Kajabi to Skool, Mailchimp, StanStore, Squarespace, SamCart, ManyChat, Flodesk and beyond—these tools promise to help, but often leave you stuck, frustrated, and alone. Jessica shares real stories (including her own) of trying to duct-tape together...

In this episode of The Digital Shift™ , Natasha Roberson challenges the biggest misconception about automation: that it’s cold, robotic, or impersonal. The truth? Automation done right is what allows you to show up more consistently, more authentically, and more human than ever—because it removes the overwhelm of remembering what to send, when to follow up, and how to stay top of mind with your le...

In this episode of The Digital Shift , Natasha Roberson breaks down what separates the entrepreneurs who slow down every holiday from those who keep scaling—without sacrificing family time. With the 4th of July holiday in full swing, many business owners hit pause… but should you? Natasha shares how automation allows your business to “stay open” and nurture leads, make sales, and build trust—even...

In this episode of The Digital Shift™ , Jessica Green challenges entrepreneurs to take a hard look at how they’re showing up in their business. Are you operating like a hobbyist—winging it, posting when you remember, and manually following up… or are you building a real business with systems, strategy, and structure? Jessica breaks down the key differences between hobby energy and CEO-level execut...

In this episode of The Digital Shift™ , Jessica Green exposes one of the biggest mistakes entrepreneurs are making right now—their link in bio is leaking sales. Whether you’re using Linktree, sending people to random websites, or relying solely on your DMs, you might be losing leads, conversions, and cash. Jessica breaks down what’s going wrong, what a high-converting link should actually do, and...

In this episode of The Digital Shift™ , Jessica Green interviews Lisa Stein—mentor, entrepreneur, and leader of The Mentor Membership community. Lisa opens up about the real-life lessons that shaped her business, the mindset shifts that helped her grow, and how embracing systems and automation through Self Made Hub completely changed the way she runs things. This is an inspiring, transparent look...

In this episode of The Digital Shift™ , Natasha Roberson delivers a powerful message for entrepreneurs tempted to hit cruise control this summer. While most businesses slow down in June, the savviest entrepreneurs are using this time to simplify, systematize, and scale smarter . Natasha shares how this “quiet” season can actually become your biggest setup season. Whether you’re a coach, creator, o...

 In this episode of The Digital Shift™ , Jessica Green unpacks the five must-have systems that every business needs in place to scale—without burning out. From lead capture to client retention and content automation, these systems aren’t just for big brands anymore. If you’re stuck manually responding to DMs, missing follow-ups, or duct-taping together 10 tools to make your marketing work—this epi...

Episode Summary: In this episode of The Digital Shift™ , Natasha Roberson dives into one of the most powerful (and overlooked) tools for online entrepreneurs: social media follow-up automation. If you’re getting likes, comments, or DMs on your content—but struggling to convert them into customers—this episode will show you how to stop leaving money on the table. Natasha walks you through how to co...

In this episode of The Digital Shift™ , Jessica Green breaks down 10 critical reasons why businesses must embrace digital systems right now. Social media is unreliable, manual follow-up doesn’t scale, and if you don’t own your list—you don’t own your business. Jessica shares real-world examples, including the time she lost her Facebook account for 9 months, and how it nearly crushed her business....

In this episode of The Digital Shift™ , Natasha Roberson exposes one of the biggest hidden expenses in your business: your tech stack. Are you juggling 6+ tools and hundreds of dollars a month trying to manage your email, text, funnels, CRM, scheduler, course platform, and social media? Natasha shows you how to simplify your systems, consolidate your tools, and save big while scaling fast. Whether...

In this episode of The Digital Shift™ , Natasha Robertson pulls back the curtain on one of the biggest threats to entrepreneurs today: burnout. If you’ve ever felt like you’re doing all the things —but still dropping the ball—this one’s for you. Natasha shares how her lack of systems once led to stress, overwhelm, and near burnout… and how she turned it all around with automation, boundaries, and...

In this episode of The Digital Shift™ , Jessica Green sits down with powerhouse network marketing leader Julia Thornhill to discuss how she built a global team across 20+ countries, created over 100 six-figure earners, and pioneered systems that have driven nearly $100 million in commissions. From serving in Iraq to leading a faith-based movement in business, Julia’s journey is nothing short of in...

In this episode of The Digital Shift™ Podcast , Natasha Robertson dives deep into a game-changing strategy—how to win back cold leads, lost customers, and even inactive business partners using email and SMS automation. If you’re solely relying on social media to re-engage past customers, you’re leaving money on the table. Social media posts only reach about 10% of your audience, while email opens...

In this episode of The Digital Shift™ , Jessica Green and Natasha Roberson break down who the Digital Shift Accelerator is designed for—and who it’s NOT for. If you’ve been wondering whether this program is the right move for your business, this episode will give you the clarity you need. We’ll dive into:  ✅ The exact type of entrepreneurs who will get massive results inside the Accelerator  ✅ W...

I n this episode of The Digital Shift™ , Jessica Green uncovers a critical truth: If your business relies solely on social media to maintain relationships and generate sales, you’re leaving your success in the hands of platforms you don’t control. But also your company…. I’m going to share my personal experience of losing her Facebook account for nine months and the devastating impact it had on he...

In this episode of The Digital Shift™ , Natasha Roberson sits down with Leanne Gabriel, a powerhouse in network marketing who took her business from manual hustle to a fully automated, high-performing system—and saw massive results. For years, Leanne built her business the traditional way—manual follow-ups, live calls, and hands-on team training. But everything changed when she partnered with us t...

In this episode of The Digital Shift™ , Natasha Roberson dives deep into the power of a 90-day game plan and why it’s the ultimate strategy for creating momentum, scaling your business, and breaking free from the cycle of inconsistency. Natasha shares her personal experience with 90-day sprints—how they helped her stay focused, eliminate distractions, and drive real results in her business. If you...

In this episode of The Digital Shift™ , Natasha Roberson sits down with network marketing coach and leadership mentor Rob Sperry to discuss one of the most overlooked keys to success: onboarding for duplication and retention. Rob breaks down the what —what a duplicatable onboarding system needs to include—and the how —how to leverage automation and technology to create a seamless, scalable process...

In this episode of The Digital Shift™ , Natasha Roberson sits down with Jess Green to dive deep into her new book, Super Power to Super Profit . Jess shares her entrepreneurial journey and the powerful strategies she has used to transform her expertise into a thriving business. From leveraging digital systems to optimizing business frameworks, she unpacks the mindset shifts and actionable steps th...

In this episode of The Digital Shift™ , Jessica Green sits down with Sheri Winesett, a leadership expert with over two decades of experience coaching entrepreneurs, CEOs, and executives. Sheri shares transformative insights from her bestselling book, Transparent Leadership , and discusses how embracing authenticity can revolutionize leadership styles, build trust, and create sustainable growth. Di...

In this episode of The Digital Shift™ , Natasha Roberson walks you through the blueprint for creating a 14+ point customer journey that transforms leads into loyal customers and advocates. From the first touchpoint to long-term retention strategies, this episode dives into the power of intentional customer experiences. Natasha shares the critical steps for mapping out your customer’s journey—from...

In this episode of The Digital Shift™ , Jessica Green sits down with Tony Ferraro, a renowned life planning expert and visionary coach. Tony shares transformative insights from his Life Plan Program, a step-by-step framework designed to help individuals unlock clarity, set actionable goals, and align their lives with purpose. Discover how Tony’s Cognitive Compass Quiz empowers individuals to under...

In this episode of The Digital Shift™ , Jessica Green delves into the power of lead magnets as a game-changing strategy for building a loyal and engaged audience. Learn why lead magnets are the key to extracting your audience from social platforms and creating a valuable lead list that you own. Jessica breaks down how to design lead magnets that solve specific problems, attract the right people, a...