The Digital Marketing Podcast by Exposure Ninja

2023 has been a wild ride for marketers so far. Here are the biggest changes to marketing from the first half of the year.  Watch this as a video instead: https://www.youtube.com/watch?v=ZbJfFhxrSdY Get a FREE review of your website @ https://exposureninja.com/rpod/review/ Get the show notes @ https://exposureninja.com/podcast/289/ Download our eBook @  https://exposureninja.com/your-goo...

This episode is a re-upload of a classic, but still highly-relevant, podcast episode about increasing your website traffic. Enjoy! Are you writing blog posts that just don’t get any traffic from Google or have you decided to write blog posts for your website? Do you want to make sure that they’re SEO friendly ? Today’s video and podcast explain how to write SEO-friendly blog posts, using the same...

Join Tim and Jess as they discuss the latest addition of links, videos, and images to Google's Search Generative Experience (i.e. AI-fuelled search results), plus the latest marketing news. Watch the podcast instead: https://www.youtube.com/watch?v=K6J4H6_bfvg Get a FREE review of your website @ https://exposureninja.com/rpod/review/ Get the show notes @ https://exposureninja.com/podcast/extra-023...

SEO takes time.  I know this. You know this. But, I get it, it sometimes can feel like a real slog. So here’s some SEO and content inspiration for you, to show you that it's all worthwhile, it's always worth the wait In today’s video, I’ll be sharing how a solid content marketing and SEO strategy led to a 615% increase in monthly organic site users for our client Golf Course Lawn, a lawn care...

This episode is a re-upload of a classic, but still highly-relevant, podcast episode about increasing your website traffic. Enjoy! Digital marketing has been  wild recently (isn't it always?) With everything that’s gone on in the world and online, sometimes it can feel  really overwhelming  to figure out what still works, where we should be putting our time and energy and what we sh...

Join Tim and Jess as they discuss the $4B valuation of Kim Kardashian's SKIMS brand, as well as the latest marketing news, including takeaways from Google's last earnings call. Watch the podcast instead: https://www.youtube.com/watch?v=zecCaAnMlN0 Get a FREE review of your website @ https://exposureninja.com/rpod/review/ Get the show notes @  https://exposureninja.com/podcast/extra-022/ Downl...

Did you know there’s a 176-page document from Google explaining everything they look for in a quality website?  176 pages.  And it all comes down to four things – Experience, Expertise, Authority and Trust.  I’m pretty sure I know what you’re thinking. But what does this actually mean? How does Google track these things? And how can I find time to read 176 pages about this!? Never f...

Twitter is seemingly throwing out seventeen years of branding and marketing history in favour of a rebrand. Tim and Jess look into the news, but also what lessons marketers can take and apply from the change. They also take a look at how you can use a subscription model to boost your profits, as well as AI companies meeting with the White House and what it means for marketers. Watch the podcast in...

Join Tim and Jess as they talk about Threads losing traffic, the colossal marketing behind the Barbie movie, recent AI advancements and more. Watch the podcast instead: https://www.youtube.com/watch?v=vlKkGzBN-ck Get a FREE review of your website @ https://exposureninja.com/rpod/review/ Get the show notes @ https://exposureninja.com/podcast/extra-020/ Download our eBook @ https://exposureninja.com...

With more AI being used in search results, we expect that PPC will become an even more important tool in the marketer’s toolbox.  But how can you compete when everyone can make ads using AI?  I’m here to explain how you can create the best online ads, with or without AI.  In today’s episode, I talk about: The main ways PPC can help you get more traffic How AI will impact PPC How to...

Join Jess and Dale as they talk about Threads, the Meta-owned app that's hit 100 million users in only five days and might give Twitter some healthy competition.  Watch the podcast instead: https://www.youtube.com/watch?v=vlKkGzBN-ck Get a FREE review of your website @ https://exposureninja.com/rpod/review/ Get the show notes @ https://exposureninja.com/podcast/extra-019/ Download our eBook @...

Today we're joined by Jess who explores the Threads app – a new Twitter competitor from Meta, the company behind Facebook and Instagram. She looks at how this new platform will work for marketers, and what the team at Exposure Ninja predict for the app’s future. Watch this as a video instead: https://www.youtube.com/watch?v=9qAch3NmF00 Get a FREE review of your website @ https://exposureninja.com/...

Join Tim and Jess as they discuss the huge news about YouTube's billion-dollar ads blunder, Twitter's rate limit, Meta's new Threads app and how people are using Bing Chat now the AI hype has calmed down.  Watch the podcast instead: https://www.youtube.com/watch?v=5a1MlLQBQks Get a FREE review of your website @ https://exposureninja.com/rpod/review/ Get the show notes @ https://exposureninja....

Join Tim and Dale as they talk about the high marketing potential of using YouTube to promote your business, plus the latest big marketing news. Watch the podcast instead: https://www.youtube.com/watch?v=hepDlwZGmEE Get a FREE review of your website @  https://exposureninja.com/rpod/review/ Get the show notes @  https://exposureninja.com/podcast/extra-017/ Download our eBook @  http...

With big changes to the way Google Search works, we’re going to be looking at different ways to market businesses. One of those ways is using digital PR. Watch this as a video instead: https://www.youtube.com/watch?v=kCGWRr5KrL8 Get a FREE review of your website @ https://exposureninja.com/rpod/review/ Get the show notes @ https://exposureninja.com/podcast/284/ Download our eBook @ https://exposur...

Join Tim and Jess as they discuss how to do pride marketing for your business the right way, as well as cover the biggest marketing news. Watch  the podcast instead:  https://www.youtube.com/watch?v=5a1MlLQBQks Get a FREE review of your website @  https://exposureninja.com/rpod/review/ Get the show notes @  https://exposureninja.com/podcast/extra-016/ Download our eBook @ ...

Join Tim and Jess as they discuss the imminent forced switch to Google Analytics 4, plus the latest marketing news. Watch the podcast instead: https://www.youtube.com/watch?v=kQlNA6ZA96w Get a FREE review of your website @  https://exposureninja.com/rpod/review/ Get the show notes @  https://exposureninja.com/podcast/extra-015/ Download our eBook @  https://exposureninja.com/your-go...

Brand positioning is the number one way to stand out from your competitors and build a loyal customer base. Learn how to define your brand’s positioning in this podcast.  Get a FREE review of your website @ https://exposureninja.com/rpod/review/ Get the show notes @ https://exposureninja.com/podcast/283/ Download our eBook @ https://exposureninja.com/your-google-book/ You May Also Enjoy… How...

Tim and Jess explain why Digital PR is going to increase in importance in Google's new Search Generative Experience search results. Watch the podcast instead: https://www.youtube.com/watch?v=CbNUjTrTFGo Get a FREE review of your website @  https://exposureninja.com/rpod/review/ Get the show notes @ https://exposureninja.com/podcast/extra-014/ Download our eBook @  https://exposureninja.c...

Want to take your AI marketing to the next level? Learn how to write great prompts and see them in action in this podcast.  Watch the podcast instead:  Get a FREE review of your website @ https://exposureninja.com/rpod/review/ Get the show notes @ https://exposureninja.com/podcast/282/ Download our eBook @ https://exposureninja.com/your-google-book/ You May Also Enjoy… Google’s AI Search...

Tim and Jess examine Google's Search Generative Experience, Google's new AI-infused search results, and the future of SEO. Watch the podcast instead: https://www.youtube.com/watch?v=W3wYWC7zzVY Get a FREE review of your website @  https://exposureninja.com/rpod/review/ Get the show notes @ https://exposureninja.com/podcast/extra-013/ Download our eBook @  https://exposureninja.com/your-g...

Learn 4 ways you can improve your content marketing, whether you have loads of time or you’re looking for a quick traffic booster. Watch the podcast instead: https://www.youtube.com/watch?v=yF1bkaA6X9s Get a FREE review of your website @  https://exposureninja.com/rpod/review/ Get the show notes @ https://exposureninja.com/podcast/281/ Download our eBook @ https://exposureninja.com/your-googl...

Tim and Jess are back once again for another Podcast Extra. This week, they’re talking about: Meta might be releasing a Twitter-like competitor The state of Montana is banning TikTok Google has started to promote their generative AI ads tools Google has made an update about Topical Authority. If you prefer, you can WATCH the podcast instead: https://www.youtube.com/watch?v=R6KyyJqKnqM And if you h...

Huge changes are coming to Google search results. Here are some ways that marketers can keep up with the changes.  Get a FREE review of your website @ https://exposureninja.com/rpod/review/ Get the show notes @ https://exposureninja.com/podcast/280 Download our eBook @ https://exposureninja.com/your-google-book/ You May Also Enjoy… Does Google HATE AI Content? https://exposureninja.com/podcas...

Tim and Jess are back once again for another Podcast Extra, talking about: Upcoming AI changes to Google Search How Meta is integrating AI with their ads platform How ChatGPT works when it can browse the web. Get the show notes @ https://exposureninja.com/podcast/extra-011/ Get a FREE review of your website @ https://exposureninja.com/rpod/review/ Download our eBook @ https://exposureninja.co...