The Digital Distillery Podcast Network

Welcome to another exciting episode of The Digital Distillery Podcast.  In this event recap episode, we transport you to the captivating city of Paris, where we brought The Digital Distillery to the enchanting and historical venue, Le Shack. First and foremost, we delve into the unique atmosphere and vibrancy of Paris, discussing the indescribable feeling of being immersed in the city's charm...

This episode is brought to you as always by The Digital Distillery . If you would like to get in touch with us you can head to our website or email podcast@the-digital-distillery.com You can follow us on: Facebook , Twitter , Instagram & LinkedIn Written, Produced & Engineered by Phil McDowell Executive Producer: Nadia Koski Project Lead: Dennis Kirschner 

The Digital Distillery Conference is back and bolder than ever before. Let's set the stage for its first stop in Vienna: CEO speakers reporting from the forefront of digital advertising innovation. Talks on AI, CTV, and post-cookie targeting. And... a dating show? The Digital Distillery Conference is always a special experience. Tune in to our intro episode and get ready for what's to co...

In deze aflevering interviewt Tim Samsom de gastsprekers Jessica Rijnders, Kevin Donker en Wouter Swenneker over hun visie en ervaring betreft duurzaamheid in de digitale media-industrie. This episode is brought to you as always by The Digital Distillery . If you would like to get in touch with us you can head to our website or email podcast@the-digital-distillery.com You can follow us on: Faceboo...

Welcome to the season finale of Green About Media, the podcast where we explore sustainability in digital advertising, climate change, and the impact of technology on our planet.  In this episode, Ara and Phil take sides to explore the potential best and worst case scenarios of everything  discussed so far. Ara's sunny disposition is a natural fit for the best case scenarios, while Phil will...

In this special episode of The Digital Distillery Podcast we discuss the sudden uptick in the use of the new 'attention metrics' which are quickly superseding viewability. But what exactly are Attention Metrics, why are they so much more effective than the old model, and what are some of the different approaches that organisations are taking in order to measure this previously unattainab...

Today on Green About Media we discuss some of the possibilities that the current burgeoning AI technology could bring to the table. Things like  AI-guided autonomous vehicles (AVs), distributed energy grids, smart agriculture and food systems and next generation weather and climate prediction are just some of the ways AI is going to impact sustainability in the near future. Also new field of “Clim...

Greenwashing is a term that most of us are familiar with, but do we know exactly what it means? Is it getting better or worse in 2023? and how did Green evolve into Blue, Pink & Social? In this episode we will answer all these questions and talk about what you can do as a consumer, or as a company, to avoid and/or not support these ....er...colourful...practices. References and Further Reading...

This week on the Green About Media we are joined by Harvin Gupta who heads up commercial partnerships at Scope3 . In this episode we discuss a near future where carbon is factored in to our daily decision-making process when purchasing advertising. The digital marketing industry is uniquely positioned to be the first global industry to becoming  entirely carbon-neutral by shifting its spend from h...

In deze aflevering interviewt Erik Dubbeldeman de gastsprekers Mark Blaauw en Ted Hartkamp over hun visie en ervaring betreft de Blockchain en de Metaverse. This episode is brought to you as always by The Digital Distillery . If you would like to get in touch with us you can head to our website or email podcast@the-digital-distillery.com You can follow us on: Facebook , Twitter , Instagram & L...

Green About Media is back for 2023 and this week, we explore a new type of industry; Carbon Intelligence providers. We hear from Cedara CEO and Global Advisor David Shaw and Eric Shih and what role Carbon Intelligence plays in shifting the global economy toward a sustainable economy. There is a marked shift across all areas of the economy and as with any revolutionary change, those that act fast a...

This week at the Digital Distillery we have a surprise extra special episode to wrap things up as we prepare for a host of new events currently being planned for 2023. We are joined by DOOH Consultancy Founder Thomas Koch as he lets us into his more than 50 years industry insight into the importance of balance between digital and analogue, human and machine. He also describes the establishment of...

In this episode we dig a bit deeper into the topic of Brand Safety & Suitability that came up in our last main episode when discussing the Stop Funding Hate Campaign. We talk about the difference between these two terms as well as how they have drastically changed over the last few years as well as give you a few tips for how you can give ensure the safety of your own brand. References: https:...

In this episode of Green About Media we explore Digital's Carbon Footprint. Does it even have one?  The answer is yes, and it's pretty big.  But things are changing and there is actually a lot you can do in your day-to-day and in your company to make a difference. References: https://www.raconteur.net/infographics/worlds-digital-carbon-footprint/# https://www.climateimpact.com/news-insig...

It's been a journey. A journey we all undertook together when my team and I headed off to Vienna for the relaunch of the much loved Digital Distillery Conference which had been on pandemic hold for a few years. In this, the last full episode of the season, we are hearing from the very special final speaker, the inimitable Thomas Koch as he holds no bars in tearing down the facade of the weakn...

The idea of Climate Change is certainly nothing new to us in 2022. We know the impact it has on us and are now even starting to see the evidence in our day-to-day lives. But what impact can we have on it? In this episode of Green About Media, we explore how we got to this point and how it's different from the other cycles of global warming that the planet has experienced. We also explore the...

Markets, where there are powerful monopolies capable of pushing out the competition and generally setting their own rules, are long known to hamper innovation and restrict consumer freedom. That's why there are strict regulations in place in the banking, energy, and telecommunications sectors. So why do the big players in the digital space seen to have free reign? Today on the Digital Distill...

As sustainability and all its subsidiary terms and definitions become increasingly thrown around in media and politics, it's not a surprise that they all begin to blur together for the average person. This is problematic. That's why we are more likely to pass off these topics as 'too confusing' or 'I can't keep track anymore' and when we do this, not only do we l...

Since its popularisation in the family home, Television has been somewhat of a household idol. Today we look at the evolution of TV to its current connected state, discussing the importance and impact of CTV in the advertising landscape and how it affects our attention and engagement. Sarah Lewis is on the Digital Distillery Stage this time as she discusses a recent study on tracking users' a...

The Digital Media Industry is increasingly being held accountable for its environmental impact. Discussions around ESG, Green Media, Digital Carbon Foot-printing and the responsibility that companies have to minimise the effect of their ‘Dirty Data’ is shifting from a mild hubbub to a dull roar. In this episode you introduce to you the new show and to the concepts of ESG, Sustainability, the Green...

Introducing Green About Media, a brand new podcast from The Digital Distillery. In this mini-series from The Digital Distillery, Green About Media will tackle a range of these topics and straighten out some of the common misconceptions and misunderstandings around the terms that we hear in the media on a near daily basis. Where the efforts come from, how they have changed, and what impact they are...

Ad Fraud is costing the digital marketing industry money. Lots of money. And anyone using online advertising in any form can be affected.  But what exactly is Ad Fraud and what can you do about it?  In this special episode of The Digital Distillery Podcast we take a look at some of the most common types of Ad Fraud, how it affects tradition and programmatic advertising online, and what you can do...

Welcome to another episode of The Digital Distillery Podcast as we continue our exploration of the Digital Media & Marketing topics discussed at the Vienna event.  Today the show is all about storytelling in video advertising campaigns.  The medium is the message and knowing your medium is key to presenting the right kind of story in the right format.  What aspect ratio should your video conte...

ShowHeroes and The Digital Distillery were at DMEXCO 2022 in Cologne and are giving you an inside ear into what it was like. The event took place between September 20 - 22 at the Koelnmesse and was attended by nearly 40 000 for its first in-person format in three years. You can see some of the videos from the event by clicking the links below: Pre Party Video DMEXCO Wrap-up Video This episode is b...

Welcome to the Digital Distillery in Vienna and to the rooftop bar of the beautiful 25 Hours Hotel , (not affiliated, just a really cool place to stay and host an event). The event was back after two years in hiatus and the crowd was buzzing. The first speaker was that of Juergen Schmidt, CEO of STRG , a technology hub in digital media based in Vienna. Juergen's kick-off talk and the topic of...