DentalScapes

The Dental Marketing Mix

Business EN ↓ 67 episodes

Specifically for dental GPs, pediatric dentists, and orthodontists, The Dental Marketing Mix delivers in-depth conversations about all things dental marketing — including SEO, online advertising, social media strategy, website design, AI search visibility, and more. You’ll learn how to attract high-quality new patients, improve practice efficiency and culture, and create an above-and-beyond patient experience that drives retention and referrals. Tune in each week for practical, data-driven insights from DentalScapes co-founders Dan Brian and Brian Craig, and a rotating lineup of innovative pra...

Author

DentalScapes

Category

Business

Podcast website

www.dentalscapes.com

Latest episode

Jun 24, 2026

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Episodes

"Hiring Backwards" - A Revolutionary Model for Dental Staffing (feat. Dr. Mike Neal) 24.05.2024

In Episode 17 of “The Dental Domination Podcast,” Dr. Mike Neal, founder of Build My Team, discusses the importance of hiring and retaining the right staff for dental practices. He shares his own experience of facing staffing problems and how it led him to create his staffing agency. Dr. Neal explains the hiring process used by Build My Team, which focuses on assessing candidates’ mindset, speed o...

"Selling Dentistry" - How to Triple Case Acceptance with the "Treatment Triad" (feat. Janet Hagerman) 07.04.2024

Janet Hagerman, case acceptance coach, fractional Chief Hygiene Officer and author, joins "The Dental Domination Podcast" to discuss the importance of selling dentistry ethically and effectively. Despite many dentists cringing at the idea of "sales" in dentistry, Janet shares how soft communication skills can bridge patient education with effective sales strategies to triple ca...

"Marketing the Experience" - A Conversation on Internal & External Dental Marketing (feat. Kirk Teachout) 29.02.2024

Dental practice management coach Kirk Teachout of IV Quarter Coaching joins the "Dental Domination Podcast" to talk about internal and external marketing, focusing specifically on patient experience. In this wide-ranging conversation with Dan Brian of DentalScapes, Kirk digs into how dental practices can set the stage to cultivate lifelong patients and improve profitability. Don't m...

"Everything is Time Management" - A D3's Thoughts on Dental Education (feat. Parker Norman) 13.02.2024

Dental education is in a state of rapid transformation. From exploring alternative career pathways to tackling rising student loan debt, integrating the social determinants of health to addressing mental health, today's dental students are on the move. In Episode 14 of "The Dental Domination Podcast," Dan Brian of DentalScapes sits down with Parker Norman, a D3 dental student at the...

"The Seven Figure Dentist" - Making More & Working Less (feat. Kirk Teachout) 04.02.2024

How does doing seven figures this year sound? Not bad, right? Now, how about doing it by working less? Now we’re talking. In Episode 13 of “The Dental Domination Podcast,” Kirk Teachout of VI Quarter Coaching shares how he and his wife transformed her dental practice into a revenue-driving, profit-boosting machine — even while reducing the clinical schedule to 3 days per week. In this in-depth con...

"Building a Better Practice" - Culture & Leadership in Dental Practices (feat. Jessica Martin and Dr. Matthew Norton) 05.01.2024

In this wide-ranging conversation on "The Dental Domination Podcast," Dan Brian sits down with dental practice consultants Jessica Martin and Dr. Matthew Norton to talk about how dentists can improve practice culture and demonstrate dynamic leadership to grow the practices of their dreams. Learn more about the proven process that has helped Jessica and Dr. Norton take hundreds of dental...

"Don't Get Screwed" - Advice for Buying a Practice (feat. Dr. Joellyn Ferro) 10.12.2023

Considering buying a dental practice? Before starting the process, be sure to check out Episode 11 of "The Dental Domination Podcast." In this action-packed episode, Dr. Joellyn Ferro, owner of JF Dental in Quincy, MA, shares the "nightmare" that began when she purchased an existing practice — and how she continues to dig out to this day. This is a must-listen for dentists ente...

"Taking the Plunge" - Going Out of Network (feat. Jessica Martin) 08.11.2023

Have you ever considered taking your dental practice out of network? Are you concerned about how patients might respond? In Episode 10 of "The Dental Domination Podcast," practice owner and consultant Jessica Martin shares how she and her dentist husband transitioned to out-of-network, retained most of their patients, and dramatically grew their revenue. If you've ever considered op...

"Dental Deals" - How to Buy or Sell a Dental Practice (feat. Michael Burger) 30.10.2023

Attorney Michael Burger of NC Planning joins the podcast to share what dentists need to know about buying or selling a dental practice. From setting up corporations to negotiating a sale price, planning ahead to considering partnerships, and everything in between, Michael has what you need to know about how to structure a deal and protect your investment. Don't miss this must-listen episode f...

"$400K on Average" - Tackling Dental Student Loan Debt (feat. Mark Johnson) 03.10.2023

Mark Johnson helps dental students get out of debt. But with his average client tackling ~$400K in student loan debt, how can they actually make it happen? In Episode 8 of "The Dental Domination Podcast," Mark breaks it down. From filing tax returns during dental school to loan repayment programs, assessing different career paths to addressing the systemic factors influencing student loa...

"The Practice Made Perfect" - The Entrepreneurial Operating System (EOS) for Dental Practices (feat. Lyn Askin) 19.09.2023

In Episode 7, Professional EOS Implementer Lyn Askin shares how dental practices can streamline operations, hire smarter, improve profitability and more with EOS — the Entrepeneurial Operating System. Often hailed as "game-changing" or even "life-changing" by the business owners who use it, EOS is a proven system for running a hire-performing, accountable organization — and it&...

"It Markets Itself" - Improving Patient Experience Through Spa Dentistry (feat. Jessica Martin) 25.08.2023

Jessica Martin of Martin Management joins the "Dental Domination Podcast" to share her experience implementing spa dentistry in her husband's general dental practice — and how the transformation has improved both patient experience and the practice's bottom line. From spa-like "amenities" to patient-centered approaches, improved patient retention and increased word-of...

"Profitable Prevention" - Preventive Dentistry in Private Practice (feat. Hayley Buckner) 08.08.2023

In Episode 5 of "The Dental Domination Podcast," DentalScapes co-founder Dan Brian sits down with Hayley Buckner, professional relations manager at Elevate Oral Care, for a wide-ranging conversation on opportunities for preventive dentistry in private practice. From innovative treatments to trust-building, "telling the story" to cultivating long-term patient relationships, Hayl...

"Alive & Well" - Is Private Practice Still Viable for Dentists? (feat. Dr. Joseph Crowley) 20.06.2023

In Episode 4 of "The Dental Marketing Mix," DentalScapes co-founder Dan Brian sits down with Dr. Joseph Crowley, retired dentist and former president of the American Dental Association. In a wide-ranging conversation, Dr. Crowley shares his perspectives on the evolving oral health care landscape and whether there are still opportunities for dentists in private practice. From finding a me...

"Opening the Black Box" - Improving Patient Experience (feat. Dr. Matt Allen) 02.05.2023

In Episode 3 of "The Dental Marketing Mix" podcast, Dr. Matt Allen of DifferentKind sits down with host Dan Brian to talk about the importance of patient experience in dentistry. From integrating patient experience into practice culture to metrics and measurement, Google reviews to marketing, and much, much more, Dr. Allen reflects on what really matters most for dentists seeking to prio...

"The Most Valuable Mistakes" - Mental Health in the Dental Profession (feat. Dr. Brian Swift) 18.04.2023

In Episode 2 of "The Dental Marketing Mix," Dr. Brian Swift shares the lessons he learned about mental health along the way to opening his own private practice. From trying out various practice types (including high-stress, high-volume clinics) to protecting work-life balance and everything in between, Dr. Swift reflects on what really matters most for dentists searching for the right pr...

"Tough Love" - Advice for the Next Generation of Dentists (feat. Dr. Grace Yum) 07.04.2023

"The Dental Marketing Mix" kicks off with an exclusive conversation with Dr. Grace Yum, a board-certified pediatric dentist and founder and CEO of Mommy Dentists in Business — an international organization serving over 10,000 member dentists. Drawing on her extensive experience as a practicing dentist, practice owner, and CEO of a multi-million dollar dental networking and education comp...

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