The Dealer Playbook

Jim Harshaw Jr. is on a mission to reveal how failure is actually the best pathway to success. In fact, as you you'll hear in Episode 128 of the DPB, every success story includes crushing failure. Steve Jobs, Michael Jordan, Phil Knight, Elon Musk have all failed.  When you realize that failure is essential to success, you'll stop viewing it as its opposite. As Jim points out, it's...

This week I'm joined by my pal, Subi Ghosh, Senior Director of Dealer Strategy at Stream Companies to pick up a conversation that we've been having for the last few years.  Who has a continuous conversation for YEARS, you might ask? We do! Why? Because it's something that we're passionate about and wholeheartedly believe needs to happen in automotive retail.  It's time for...

As it turns out, working toward your legacy is the best way to yield massive gains as a General Manager in any business, but specifically in a car dealership.  In episode 126 I'm joined by Car Veteran, Jim "Alpha Dawg" Ziegler who shares the activities that a General Manager should be doing each week in order to promote positive growth in the store.   "Success isn't about...

Hey oh, what’s going on? Thanks for joining me here for season 8 minisode 2 - I’ve got some nuggets for you coming up in a minute, but first, listen… if you haven’t subscribed to the DPB yet go ahead and smash the subscribe button wherever you are listening… and also, join me over on the DPB facebook page where you’ll get even more powerbombs, nuggets and keep up with all stuff we’ve got going on...

Kris and Michael jam on what you can do to create an extraordinary workplace culture. Kris Boesch is the founder of Choose People and the author of "Culture Works: How to Create Happiness in the Workplace."   You've heard it before and it's time to do something about it. The happiness of your team, and the culture at your store has a tremendous impact on profits. Now is the tim...

Frank J. Lopes cuts to the chase and shares the top three things you can do to filter out all of the noise in the retail car business and build a juggernaut dealership.  Let's face it, there is a lot of information out there. At best, much of it conflicts. It can be difficult to know what you can do to not only manage the affairs of your dealership but see substantial growth.  In episode 124,...

Michaela Alexis, President of Grade A Digital, is a marketing influencer who has cracked the LinkedIn code by bringing her audience along for her journey climbing the corporate ladder.   In episode 123, Michaela shares her top 5 tips to building a mega social media presence on a mini-budget. You'll love how simple, human, and common sense her approach to audience engagement, growth, and advoc...

In this minisode, you're going to learn about how to dramatically enhance your life, your spirituality, and your career by overcoming negativity bias. I'm calling you out (but I'm calling myself out as well).   Season 8 Sponsor   The fine folks over at Kelley Blue Book have put together a cool program with Instant Cash Offer. It's a simple way to get your customers to yes, whil...

Danny Benites has seen it all. From working as a lot boy and sales professional to eventual general manager and owner, Danny's years of experience have helped him find ways to achieve success in the retail automotive industry.  For Danny it's all about shifting your perspective, getting clear on your goals and working toward them with passion, vision, and fun!   In episode 122, you'...

Fellow Canadian, Duane Marino from Duane EN Marino Automotive Solutions joins me today on the show to share the most practical way to decrease transaction times for retail automotive dealers.   It's no secret that car shoppers dread the car buying process. From sitting in the dealership for several hours, to hunkering down on the other side of the desk from the business manager - dealers wond...

Maureen Berkner Boyt knows what it takes to grow a business. As a 5x business launcher, Maureen is currently the founder of the Moxie Exchange - an organization that helps companies create inclusive workplaces, be innovative, and make more money.   On episode 120, you're going to hear Maureen's best advice for shattering negative stigmas in the workplace and how to elevate your entire te...

It is SO good to be back behind the microphone for Season 8 of the DPB. Thank you to everyone who continues to listen, subscribe and share the show. Thank you for joining me on my mission to enrich and empower automotive professionals all over the world!   Season 8 is going to be awesome. You'll hear some familiar voices as well as new subject-matter leaders who are dominating in their space....

Jill Konrath is a sales strategist, speaker, and the bestselling author of sales books " Selling to Big Companies" , " SNAP Selling" , and " Sell More, Less Time ."  In episode 119, you'll learn some fundamental sales techniques that will help change the way you think about the sales process.   Loving this episode?   Thank you so much for joining me! I would be h...

Glenn Pasch is the CEO of PCG Digital Marketing . He has more than 20 years of experience in training, leadership, and managing individuals.   In this episode, Glenn shares the blueprint for helping inspire, grow, manage and train a fail-proof team.   Loving this episode?   Thank you so much for joining me! I would be honoured if you'd write an honest review of the show here: http://www.thede...

Hustle, 10x, Grind, Whatever you want to call it. Everyone is talking about it, and chances are you've probably been chasing someone else' perceived expectations of you.   Here's my two cents on the whole deal, PLUS something else you should consider as you pursue YOUR definition of success.    - - - Leave a Review: If you're enjoying the podcast, we'd love an honest revie...

Jamie Shanks is a world-leading Social Selling expert, responsible for pioneering the space. He's trained 1000's of sales professionals all over the world to sell more using social media.   In episode 117, you'll hear first hand what you can do to generate leads and business opportunities by leveraging social media.  Loving this episode?   Thank you so much for joining me! I would b...

Oli Gardner is the founder of Unbounce and is the master of landing page conversions. He's seen more landing pages than anyone on the planet. In this episode, you're going to learn how to see an immediate boost in conversions with some simple website tweaks.   In episode 116, you're going to learn how to see an immediate 50% boost in conversions with some simple website tweaks.   Lo...

There is a never-ending sea of information online about sales and marketing. In this episode, I share some of the best places to get sales and marketing information online. Share your favorites over on the DPB Facebook page   Did you enjoy this episode?   Thank you so much for joining me! I would be honoured if you'd write an honest review of the show here: http://www.thedealerplaybook.com/it...

Mike Lieberman is the Chief Inbound Scientist at Square 2 Marketing, a premier Hubspot agency.   In episode 115, you'll learn about inbound marketing and how to use it to attract your ideal audience like a magnet.   Getting value from The DPB?   Thank you so much for joining me! I would be honoured if you'd write an honest review of the show here: http://www.thedealerplaybook.com/itunes...

Blair Enns is a 25-year veteran of the business side of creative professions. In 2002, he launched Win Without Pitching . In this episode, you're going to learn exactly that.  Have questions or comments for me? Drop me a line on our Facebook page.   DOMINATE!  MC - - - Leave a Review: If you're enjoying the podcast, we'd love an honest review here . - - - Socials: Follow on LinkedIn...

You guys have been awesome in sending me messages every day on Facebook, Twitter, and LinkedIn looking for help with your website. In this minisode, I've compiled your questions by a common theme and have done my best to answer them for you.   Don't stop sending me your comments and questions over on The Dealer Playbook Facebook Page, I love hearing from you!   Don't forget to like,...

Jordan Harbinger is the host of  The Art of Charm  podcast and joins me to talk about how to win more business by building and strengthening relationships of trust with anyone.   In episode 113 you'll hear Jordan share some hands-on and practical ways to meet more people, build meaningful relationships with them - and more importantly, how that ties into winning more business.  Loving the DPB...

Social Media expert, Shama Hyder is an entrepreneur, author, an international keynote speaker, and a web and television personality. She also knows how to use social media to make big things happen.   In episode 112, you're going to learn how to build momentum on social media and successfully market your business or brand in the digital age. You won't believe how practical this is!   Get...

Here's a simple process that you can follow to find out what your audience is interested in, schmooze the Googs, and increase conversions. Don't just listen, try it. It works. Let me know what you think over on The DPB Facebook Page   MC - - - Leave a Review: If you're enjoying the podcast, we'd love an honest review here . - - - Socials: Follow on LinkedIn Follow on YouTube Fo...

Monique Blokzyl is the founder of the Business Launch Portal , which actively supports founders around the world turn their idea into a successful company. In this episode, you're going to learn how to convince anyone of anything (almost) every time.   Episode 111 is loaded with practical ways to shift your paradigm and build relationships of trust that grow the business!  Review the DPB here...