The Dale & Kyle Show

Facebook ads, sales pitches, cold calls. Does the thought of doing all of that make you want to curl up in a ball? There is another way to find clients, a better way, a more respectful way, and that’s what Dale and Kyle are talking about in today’s podcast episode. They dive into how to create an impact and gather a tribe, without using stereotypical marketing tactics. 4:30 – Why the way you’re ma...

It looks to be that this is our new way of life for now. Have you felt the emotional slump yet now that truth is landing home? It’s so important to look after yourself in this new reality so that you can keep showing up for your clients. How you can do that is exactly what we're talking about in today's episode. Note: Just a heads up if you're listening with kids around, I do drop an F-bomb right...

After we finished recording the last episode on community, I kept the microphones rolling a little longer. They captured this little moment of candid conversation between Dale and I (Kyle) that I wanted to share with you because it shows we're going through the same thing as you right now. Enjoy this little behind the scenes moment!

Community is King. That's the message Dale and I have been sharing for years. But what happens when all of the things you used to build your community with like social events, team/partner workouts and other face-to-face interactions are taken away? In this episode of The Trainers Tribe I share what I've learned from my experience of building community online over the past 10 years and Dale shares...

We're back, baby! Welcome old listeners and new to a brand new episode of The Trainers Tribe. We're kicking things off this episode by talking about Pivoting. Just like in sport where a player pivots on the spot to change direction and keep playing, pivoting in business is about changing the direction of your business to stay relevant without the need to quit and destroy everything you worked so h...

This is a replay of one of our ‘Best Of’ episodes of our podcast The Trainers Tribe. We’re publishing these fan favourites as we lead up to releasing new episodes this year. Kyle here! On today’s episode I’m really excited to have on one of my hero’s and mentors, Jonathan Fields. I was actually quite nervous giving this interview so I apologise if I’m not my chirpy self. I had Jonathan on to talk...

This is a replay of one of our ‘Best Of’ episodes of our podcast The Trainers Tribe. We’re publishing these fan favourites as we lead up to releasing new episodes this year. This episode is especially relevant as Dale just stepped big-time out of his comfort zone (and kicked a lifelong goal) of speaking at a TEDx talk. We're looking forward to sharing the recording with you once it become availabl...

This is a replay of one of our 'Best Of' episodes. We're publishing these fan favourites as we lead up to releasing new episodes this year. So if you’ve been thinking of finally starting your own bootcamp this year or if you feel like your bootcamp could do with a restart, grab a pen and paper, hit play and start taking notes. You’ll learn: What equipment you should invest in first How to find you...

Today’s episode is one I have been planning for about six months. Jase is a great friend of mine and we have worked very closely over the years, firstly as PE teachers and most recently through building both of our businesses. Jase’s story is one that all trainers will be able to relate to, juggling two full time jobs, whilst trying to keep a young family in tow and still managing to find the time...

In this final episode for the season we turn things over to you, our listeners. In our Facebook group, we asked you: “What has been the number 1 thing you've done to help you find and/or keep clients?” Dale and I read your responses and add our own thoughts and experiences. Listen in to hear what they are.

In today's episode we're talking social media hacks. If you’re not doing anything on social media at the moment we recommend starting with Instagram. Stick at it and you’ll get better as you practice. People like seeing themselves on social media so sharing pics of your clients is great (with their permission). Dale’s tips for posting: Best time of day: 6-9pm at night for morning clients #hashtags...

We kick off today's episode by talking about the relationships we have with our clients. When you attract like-minded people (see last episode) you’ll inevitably end up being friends with some people and that’s OK. This will also create an environment where clients will become friends with them. One thing to be wary of is inner circles or ‘cliques’ that may form in your group. Make sure you’re sti...

In this episode we're talking about marketing. The first thing we want to highlight is that there is no one formula for marketing your business. You need to work out what works best for you.  Dale has tried a ton of different things: letterbox drops, Facebook promos, flyers up in cafes, etc. What he's found that's worked best for him is Google Ads.  Dale pays an expert to manage all of his Google...

Welcome to Season 2 which is all about finding and keeping clients! We’re going to pull apart each aspect of this topic and do a deep dive each episode into one aspect. Episode 1 is on our favourite part of finding and keeping clients: Building Community Let’s dive in: The first thing to know about building community is making people feel part of something. Do this through making it enjoyable and...

In this week's lesson we are going to break down one of your goals/projects for 2017 into actionable steps. I hope you had some success at choosing your top 5 and at coming up with your big why for each one.

This article continues on from Week 3: Part B's post which is all about how to plan your week so you can get stuff done (written by an excellent procrastinator). It also marks the last day of our challenge. I hope you have gotten a lot out of the past 21 days. Learning how to do a yearly review, how to decide which projects to tackle next and how to plan out your week so you can start shipping tho...

What exactly do you want to do this year? I’ve based this method off one I learnt from the guys at Fizzle. It worked really well for me and I hope it does for you too. In today’s task we are going to make a big list of everything you want to do in the next 3-12 months. I bet you already have a bunch of ideas bouncing around in your head. Fighting each other for your attention. Maybe they come out...

Welcome to our first episode of 2017! In our first episode back Dale and I lay out the things you need for starting your own bootcamp with just 100 bucks.

No need to buy one of the "How to have a good work-life balance" books. You'll gain all you need and more in this 'life changing' podcast.  Be ready though, to receive way more than simply life balance. You'll discover and gain clarity about yourself that will aid the way you live and run your business. This podcast is for anyone, whether in business, raising a family, working a 9-5 job - or all o...

In this episode we share why we decided to log off from just doing online work and organise some live face-to-face training. We cover what went right, what went wrong and we also share some big news on what's going to happen next. Doing these workshops proved to us that there are other trainers out there that share our vision of a more fun, accessible, positive fitness industry. We've put our mind...

Get your pen and paper ready. Whatever stage you're at with your email list; from storing it on excel and copy & pasting over - or if you've been using Mailchimp for a while. There is great wisdom here to get stuck in. If you're starting from scratch or ready to progress with what you're currently doing, you'll be able to move forward with this advice to ease the process and help your business...

What are you avoiding doing that you’re afraid to do? We all have these and instead of doing them we dance around them with ‘busy’ work which holds us back from achieving and doing what we really want. In this week’s episode Dale and I share stories about how doing something we feared ended paying off big for both of us. Then we dive into how to make those big scary things you want to do more mana...