The Daktronics Experience

The Seattle Mariners just upgraded their outfield video display to 11,300+ square feet and named it Mariners Fire TV. We sat down with their team of experts to hear all about it. Jeff Higgins, Mariners VP of Technology, and Ben Mertens, Mariners VP of Productions, Content and Creative Services, shared how they leverage the new display, integrated with multiple other displays around T-Mobile Park,...

We’re back with our May news recap, breaking down the latest Daktronics news across multiple markets. Justin and Matt cover a fast-growing out-of-home partnership with Street Media Group, a major stadium upgrade at UNC, a top-ten video display in college baseball at the University of Virginia and details on the upcoming High School Video Summit.    Links: Daktronics Announces 2026 High School Vide...

A student-run production is maximizing the use of technology at Alta High School in Sandy, Utah. To hear all about it, Justin and Matt spoke with Jim Langford, Athletic Director, and Daron Connelly, Head of TV Broadcasting & Video Production Program, as well as Head Baseball Coach. They share how the display, technology and program all impact the students, community and more.   Links: Alta Hig...

As the world of AI expands and people are adopting new uses every day, Justin and Matt sat down with Sheila Anderson, Chief Data & Analytics Officer at Daktronics, to hear how the company is integrating AI into the business. The conversation covers best practices for AI, what Daktronics is using, how different business segments are capitalizing on AI efficiencies and more.  

In this sit-down session, we talked with Bradley Drummond, our new Vice President of Strategy. He shares his background and previous experience leading up to joining the company. This includes his career path, which includes the AV scene in hospitality venues, working overseas and his journey back to the Midwest. We round out the conversation with his role at Daktronics and what he’s looking forwa...

In this episode of the Daktronics Experience Podcast, Justin Ochsner and Matt Anderson take a look back at April 2026. From major league installations to cutting-edge AV integrations, they break down the latest Daktronics projects and announcements across sports, transportation, higher education, and out-of-home     Links: Daktronics and Circle City Outdoor Strengthen Community Connections with Ne...

Fandom is more than the hard-core fans that bleed their team’s colors. To hear all about it, we spoke with April Seifert, President and Data Scientist at Sprocket CX and Fautor Labs. She shared details of the 8 fan segments and the opportunities for deeper engagement across segments in all levels of sports.   Links: Link to white paper: https://www.fautorlabs.com/the-psychology-of-fandom   Fautor...

Sometimes, starting the event production and broadcasting for a high school isn’t planned, or even your day job. That’s what we found out when sitting down with Ryan Remmers, Arrow TV Coordinator and Police Officer, and Austin Thompson, Watertown School District IT Technician. We discovered how they grew the production, expanded their broadcasting capabilities to be the best in the state of South...

We’re constantly innovating our products, and the latest to receive an update is our Street Furniture. To hear all the details, we spoke with Lori Sieler, Daktronics product manager. She dives into the application, how it makes a positive impact and how the latest version supports our customers and their needs.    Links: Street Furniture Webpage: https://www.daktronics.com/en-us/products/digital-s...

With the release of Camino 8, it was the perfect time to sit down with our Camino Solutions Engineer, Eric Edens, to hear all about the latest features now available in our real-time render engine. He shares the details of how it creates dynamic, data-driven graphics that turn your game-day moments into stories that captivate audiences.    Links: YouTube Version of the Podcast: https://youtu.be/HW...

We joined forces with Grass Valley at NAB this year, so we visited with Greg Doggett, Grass Valley’s VP of Sports, to hear more about the integration our teams provide. He shares the details of the partnership, what visitors to NAB can expect to see at the booth and more.   Links: Grass Valley Website: https://www.grassvalley.com/   NAB Show: https://www.nabshow.com/las-vegas / Daktronics News Rel...

While the Seattle Torrent are packing fans into Climate Pledge Arena and breaking attendance records, Ryan Lothman, the team’s Game presentation and fan experience manager, is ensuring a good time is had by all. To hear more about it, Justin and Matt spoke with Ryan about the details of his role with the organization and how he prepares for game day, the popularity of women’s hockey and other spor...

In this episode, Justin Ochsner and Matt Anderson recap the latest news from March 2026. The conversation spans global out-of-home projects, Major League and Minor League Baseball upgrades, college athletics installations and key corporate updates.   Links: Wake Forest Athletics Set to Improve Experience at Allegacy Stadium with Daktronics Video Display Midland RockHounds Head Into 2026 with New D...

When heading to James Madison University, Sarabeth Ellis had a plan that changed in a very exciting way when she joined the JMU Dukes production team. She joined Justin and Matt to tell her story, how she worked her way up from a replay operator to a production intern, and more about her experiences behind the production curtain.    

When it comes to women in sports, starting young is critical. That’s why Melyssa Jaskiewicz started Leveling the Fields. To hear about her journey in sports, from being the VP of Sales at Sideline Sports to Founder and Executive Director of Leveling the Fields, she joined Justin and Matt for a great conversation. It includes many more details and how she’s making a positive impact by fostering an...

For this special edition of the podcast, we had Katelyn Smith join our Women In Sports Online Event. She's the Athletic Director at Adams State University and shares her focus on fostering an environment of excellence in both academics and athletics. She's also talked about achieving a yearly total of more than 520 student-athletes maintaining GPAs above 3.0 and the school's annual presence in the...

As the College Basketball Madness tips off around the country, we take a look at what that means from a Daktronics perspective by bringing back David Reynhout, Daktronics Customer Success Specialist in the Live Events Business, to break it all down. We cover how many venues are featuring Daktronics equipment, how our services team supports those venues and so much more. We even dig into an industr...

Follow along as Justin and Matt recap the month of February from a Daktronics perspective. They start with a baseball Spring Training site in Florida, move to a soccer stadium in California, and round things out with a mixed-use development and complete entertainment district for OCVIBE.   Links: Big Upgrade to Spring Training Experience with New Daktronics Displays at Phillies’ BayCare Ballpark D...

We're back with another special edition of the podcast with Lisa Pinkston joining our Women In Sports Online Event. She's the Athletic Director at Assumption High School, the largest all-girls Catholic school in Louisville, Kentucky. She shares her experiences of winning six state championships in one year across multiple sports, how they are thriving with an all-female production team and so much...

With a new CEO set to lead the company, we sat down with Ramesh to hear more about him. He shares details of his past work experience, his journey to Daktronics and his family. We also discuss his first impressions of the Brookings community and his visit to our corporate headquarters.   Links: YouTube Version: https://www.youtube.com/watch?v=u_7iG_itES4   News Announcement: https://investor.daktr...

January brought big partnerships, record-breaking displays and exciting momentum across the industry. From connecting students with real-world gameday production through a new partnership with the American Association of Professional Baseball to massive new video boards at the University of Illinois, Winnipeg Blue Bombers and Virginia Tech, there’s plenty to recap. We also welcomed a new addition...

When the professional world interacts with students, everyone wins! Working to make this happen, Lior Kolton, Group Account Executive with the Milwaukee Bucks and Fiserv Forum, introduced Theatre Day in 2025 and is excited for the event’s second year coming up in April 2026. He joined us to tell us all the details and so much more.   Links: Contact Lior for more information: 414.908.3773, Lior.kol...

For this special edition of the podcast, we had Alicia Jeffreys join us for our Women In Sports Online Event. She's the Executive Vice President and Chief Marketing Officer of the Detroit Pistons and shares her oversight of multiple verticals, from content creation to brand strategy to social media to game presentation. She also digs into how she manages a diverse team, develops talent, fosters a...

If you love college football, you're going to love this quick road trip with Justin and Matt as they take you to every stadium featuring Daktronics technology and event support this bowl season! From Atlanta and Miami to Texas and California, Daktronics is powering the biggest moments in college football.   

Discover the story behind Plastic Arts Signs as Justin and Matt talk with the company’s General Manager, Al Jakobi. He shares the company’s journey from 1969 to the present, including evolving with the technology from neon signs to today’s cutting-edge digital displays. Hear about their recent success at the Sign Design Contest and about the Pen Air Credit Union project that’s turning heads.    Li...