The CUSP Show

Joe and Tom are joined by Pet Berisha and Sandy Khaund, two prominent leaders in the Web3 space. Pet Berisha is the creator of Sporting Crypto, the world’s largest Web3 x sports newsletter, delivering in-depth insights to industry executives on the latest developments at this intersection. Sandy Khaund is a seasoned entrepreneur and intrapreneur with 30 years of experience spanning software develo...

Joe is joined on Radio Row by Dan Roberts, Editor in Chief at Front Office Sports, for a discussion into the evolution of sports media and the business trends shaping the industry. They discuss the rapid growth of Front Office Sports, the importance of covering what’s interesting—not just what’s new—and the challenge of converting social media viewership into engaged readership. Dan also shares in...

Joe and Scott are joined by Chad Millman, Host of the Favorites Podcast. In this episode they discuss the fascinating evolution of sports betting, reflecting on Chad’s book The Odds: One Season, Three Gamblers, and the Death of Their Las Vegas. They discuss how the landscape of sports gambling has transformed with decriminalization, the rise of data analytics, and the unexpected trends in what fan...

Scott and Lj are joined on Radio Row by New York Jets’ Quincy Williams and Jermaine Johnson to discuss the importance of building a personal brand and preparing for life beyond football. They share insights on leveraging opportunities off the field and how athletes can set themselves up for long-term success. The CUSP Show is hosted by Joe Favorito (@Joefav) and Tom Richardson (@ConvergenceTR) and...

Joe is joined by Riley Parker, Columbia Alum and NFL Player Marketing at Klutch Sports. They discuss her career trajectory, from starting at Wasserman to her current role at Klutch Sports Group. She shares the goals of working with top NFL clients, including Jalen Hurts and DeAndre Hopkins, and the growing influence of personal branding in sports. Riley also dives into the rise of tunnel fits as a...

In this Super Bowl edition of The CUSP Show, hosts Scott Rosner and LJ Holmgren are joined by Greg Cosell, the longest-standing NFL Films employee, having been with the organization for over 45 years. Greg is a football analyst and a senior producer at NFL Films. He discusses how the Super Bowl has evolved over the years - he’s been to almost every one in the last few decades - and gives his predi...

In this Super Bowl edition of The CUSP Show, hosts Scott Rosner and LJ Holmgren sit down with Brian Papson, Vice President of Marketing for the Philadelphia Eagles, live from Radio Row in New Orleans. Brian takes us through his career journey, from an eager intern with the Philadelphia Phantoms to leading one of the most passionate fan bases in the NFL. He shares insights into the Eagles' marketin...

Joe is joined on Radio Row by Mike Pereira, former VP of officiating at the NFL and lead announcer at FOX. He also founded Battlefields to Ballfields in 2017. Technology is good for the game. But how much technology is good for the game? Could too much technology be disruptive? And is it helping or harming officials who referee the game LIVE? Mike Pereira discusses NFL officiating in the current e...

Joe is joined on Radio Row by Mike Tannenbaum, the Founder of 33rd Team. In this episode they discuss the business side of the NFL, the advancements in technology related to the sport, the potential of flag football at the professional level, and the development of women's sports. Mike is also a professional football analyst and former executive. He served as the executive vice president of footba...

Joe is joined on Radio Row by Jamie Peacock, VP of Marketing at Overtime. They dive into the art of creating content that resonates with Gen Z, the keys to maintaining authenticity in the digital space, and how to build trust when partnering with brands. The CUSP Show is hosted by Joe Favorito (@Joefav) and Tom Richardson (@ConvergenceTR) and produced by Karthik Iyer (@bykarthikiyer), Freddie Walk...

Joe is joined on Radio Row by Aaron Popkey of the Green Bay Packers and Nick Meisner from Discover Green Bay. Aaron Popkey is the Director of Public Affairs for the Packers and is in his third decade with the organisation. Nick Meisner is VP of Digital Marketing and Communications, Discover Green Bay. In this episode they discuss the upcoming 2025 NFL Draft in Green Bay and the impact this will ha...

Joe is joined by Lj Holmgren at Radio Row in New Orleans ahead of Sunday's Super Bowl. They break down the setup and key attendees, highlighting how this year's event compares to previous editions. Plus, they share the content plans for the days and weeks ahead. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit thecuspshow.sub...

Joe is joined by Steven Ziff, CEO of Cllct, the premium destination for collectibles culture. Joe and Steve dive deep into the business of collectibles and the reimagining of the industry in the current era. Collectibles are not merely tangible that sit on your mantelpiece. For every collector there is a story behind every piece of memorabilia - a story waiting to be told. Cllct helps deliver thos...

Joe is joined by Thomas Panek, President and CEO of Guiding Eyes for the Blind, a globally recognized leader in canine development and training. Guiding Eyes has pioneered advancements in the service animal field, including creating the first specialized training program for running guide dogs. Blind since his early twenties, Thomas is also an accomplished marathoner, having completed the Boston M...

Joe is joined by Tamir Goodman, famously dubbed "The Jewish Jordan" by Sports Illustrated in 1999. A former professional basketball player turned entrepreneur, coach, consultant, and motivational speaker, Tamir shares insights from his remarkable journey. He reflects on his basketball career, including playing professionally in Israel for Maccabi Tel-Aviv, and the valuable lessons he learned under...

Joe and Tom head into the New Year by welcoming Howard Handler to the CUSP Show. Howard has grown some of the biggest brands in the sports and entertainment world - Major League Soccer, Madison Square Garden, The National Football League, MTV and Saturday Night Live among others. He discusses what it takes to be a brand builder and his experience in the sports, media, and entertainment space. The...

Joe and Tom welcome Bob Broderick, President & Co-Founder at XTECH Protective Equipment. XTECH is a sports protective equipment brand which utilizes advanced plastics and foam production technology to ensure optimal athlete safety, without compromising performance. Bob takes us through his journey as an entrepreneur, with multiple stories and anecdotes of working closely with top NFL teams and pla...

Joe and Tom welcome Ann Liguori, a leader in sports broadcasting, as the first woman to host her own sports talk show on WFAN 660 AM with her “Hey Liguori, What’s the Story?” call-in sports show, which aired for over 25 years. They discuss Ann’s incredible career, starting at USA Today before working with the ABC Radio Sports Network, which brought her to WFAN and the Golf Channel, where she hoste...

Joe and Tom welcome Matt Hill, CEO of SPAT Media, to discuss how his company is revolutionizing digital imagery. SPAT Media transforms any image on the internet into an interactive, commerce-enabled asset, offering IP holders such as the NFL and MLS innovative ways to deepen fan engagement and monetize their content. Matt also reflects on his extensive career in the sports industry, including key...

Tom and Mike welcome Michael Dresner, digital media strategy and business development expert and veteran. Michael is the Founder of Forward Media Partners, was COO of CineSport, SVP Media, Sports and Entertainment Marketing at Digitas, and Vice President in various sponsorship and sales roles at the NBA. With Jake Paul vs Mike Tyson capturing millions of eyeballs on stream and socially over the pa...

Joe and Tom welcome Amanda Kraus, CEO of USRowing. Amanda details her career journey, and the development of Row New York. She also talks about the progression of olympic success of rowing from 2020 to 2024, and the successes she is proud of as a CEO, and the vision moving forward. Amanda also talks about the structure of a National Governing Body, and the media partnerships they have developed. S...

Joe and Mike welcome Marc Riccio, CEO of USA Lacrosse. Marc goes through his sports career, his successes and how it landed him at USA Lacrosse. He also explains the value of NGB’s, and developing the game of lacrosse in the US. Marc also speaks to international lacrosse,the business of it, and getting lacrosse into the Olympics. Marc talks about changes to his leadership style, the impact of rule...

Joe and Tom welcome Carla Varriale-Barker, Shareholder at Segal McCambridge, and Lecturer at Columbia. Carla talks about the rights of publicity, and the legal issues with NIL. She also talks about the state of trademarks and IP. Carla also speaks to how schools could try and claim rights to players that transfer and the antitrust concerns with that. She talks about the legal issues that the NCAA...

Joe and Tom welcome Jackie Dubrovich, Gold Medalist in Fencing at the 2024 Paris Olympics, Entrepreneur, and 2016 Columbia Graduate. Jackie speaks about her memories of Coach Michael Aufrichtig and making fencing a team sport, not individual. She talks about the process of qualifying for the Olympics, the experience and winning Gold. Jackie expands on her long and successful fencing journey, how s...

Joe and Mike welcome Andrew Maraniss, Best-Selling Author and Special Projects Coordinator at Vanderbilt University. Andrew speaks about how he became an author, the topics he picks and the lessons he learned from his dad David Maraniss. He also speaks about the power of storytelling, the challenges of shorter attention spans and how his books can help remedy this issue. Andrew also speaks about h...