The Curation by Nour Hassan

In this episode our founder Nour Hassan speaks to Egyptian fashion designers Nahed Kazziha and Nadia El Tawil the founders of luxury sleepwear brand PJ LAB as well as activist Molk Said the founder of social support platform Eed Wahda that engages, enables, and empowers all survivors of abuse. We speak about the power of collaboration between art,  fashion and philanthropy, the importance of integ...

In this episode our founder Nour Hassan speaks to Jordanian fashion designer and innovator Tania Haddad the founder of conscious fashion brand Tania George. The employs Arab tailors, Arab models, Arab photographed and creatives and is in many ways a love letter to Jordan. With its quirky designs and distinctive pastel color palette, Tania George has refreshed our perspective as a region on what Jo...

In this episode our founder Nour Hassan speaks to Saudi Arabian fashion designer Arwa Al Banawi . Arwa’s brand is a pioneering contemporary Saudi Arabian fashion label, her collection empowers the Arab Women with statement pieces like the ‏حياتها blazer. We speak about growing up in Jeddah, witnessing the changes that took place in the Kingdom of Saudi Arabia over the past few years and being a pa...

In this episode our founder Nour Hassan speaks to French-Egyptian Fashion Buyer, influencer and over all fashion guru Ines Gohar . Ines worked for 8 years as a Fashion Buyer touring the world’s fashion capitals to buy high-end luxury brands and couture for the first international department store in Egypt BEYMEN . We speak about the series of internships that landed her an interview at VOGUE , tra...

In this episode our founder Nour Hassan speaks to Sabrina Sadiq the founder of preloved luxury goods platforms Luxury Promise . We speak about authentication and how to identify counterfeit products, investing in luxury bags, which bags are considered timeless pieces, starting an online retail business and how the Hermès Birkin appreciates over time. Luxury Promise was founded in 2017 by Sadiq, wh...

In this episode our founder Nour Hassan speaks to Egyptian physiotherapist and athlete Amina Naguib the founder of an infamous workout facility which uses mega-former machines called B-URN . Her brand’s motto #TheHappy and the culture she’s built around B-URN have changed the way people react and interact in the space of fitness in Egypt. We talk about building a community, recovering from life al...

In this month’s bonus episode our co-host Yasmine Kenawi speaks to Egyptian tennis legend and star, Ismail El Shafei - who also happens to be her grandfather. Ismail is the only Egyptian who has reached the top twenty in the global ATP rankings. During the 60s, he won Wimbledon Junior, which paved the way to his tennis career. He was famous for beating superstar Bjorn Borg during the quarterfinals...

In this episode our co-host Yasmine Kenawi speaks to one of Egypt’s biggest  fitness coaches and Befit founder, Aly Mazhar . At a young age, Aly found himself immersed in the world of sports with a passion of becoming a football star. Years later, he founded BeFit. It started with him training a small group of friends, and quickly turned into an empire and huge training facility with several locat...

In this episode our founder Nour Hassan speaks to Cross Fit Trainer and record breaking athlete Mohamed Auf on taking up sports as a career by accident, breaking records by pure coincidence, starting an Instagram account because of Nike and becoming one of the first Egyptian Nike Brand Ambassadors. We speak about the state of the sports industry in Egypt, where we were 8 years ago when a health an...

In this episode our founder Nour Hassan speaks to record breaking athlete and Nike Brand Ambassador and trainer, rowing record breaker, marathon runner, aerobics and CrossFit instructor and overall advocate for the importance 'moving' your body Asmaa Al Zohairy . We speak about curiosity leading to  a shift in lifestyle, rediscovering the city though sport, exercising in nature and worki...

In this episode our co-host Yasmine Kenawi speaks to Egypt’s favorite yogi and health coach Farah Nofal . Farah started off her fitness journey as a weightlifter and a few years later has finally found her calling, yoga. She managed to cultivate a huge social media presence, which helped her land an ambassadorship with Nike . We talk about the importance of self care and wellness, combatting stres...

In this episode our founder Nour Hassan speaks to Manal Waqi co-founder of The Amanqi Edit a consulting platform and multi-purpose digital platform based between Dubai, London, and Switzerland. Dedicated to supporting emerging brands and businesses in the region. Nour speaks to Manal about how she started The Amanqi Edit, how to go about networking in fashion business, and how a business model can...

In this episode our co-host Yasmine Kenawi speaks to Egyptian born beauty and lifestyle guru Soraya Shawky who is now residing in Dubai and in the past few years has built an Instagram family of over 170k. Soraya has collaborated with brands like L’Oreal, Neutrogena, Lula Ru, and many more as well as creating her own hair extension line, and working with many popular regional celebrities. Yasmine...

In this episode our founder Nour Hassan speaks to Hussein Bahgat the co-founder of Social Specialty Coffee , a specialty coffee shop based in Cairo, Egypt that advocates for the use of some of the world's best quality coffee beans and roasting techniques. Hussein is an SCA certified coffee connoisseur. We talk about coffee shop culture, the true meaning of specialty coffee, and how you as a c...

In this episode our founder Nour Hassan speaks to journalist, author, and translator turned art collector Karim Zidan. After a stint with DJ-ing in his early years, Zidan turned to his love for writing and made a career as a sports-politics journalist, with numerous bylines at The Guardian, VOX Media, Foreign Policy among others. In a major turn of events  and upon rediscovering his famous Grandmo...

In this episode our co-host Yasmine Kenawi speaks to Tunisian Canadian artist and photographer Oumayma Tanfous who began her career in Montreal and is now currently residing in NYC. Oumayma’s work has been featured on popular magazines like Vogue Spain, Dazed, Flaunt, Document Journal and more. Yasmine and Oumayma talk about the importance of finding your own photographic style, the ability to sto...

In this episode our founder Nour Hassan speaks to Mohamed Garem entrepreneur, athlete, and the co-founder of trucking application, tech start-up and market disruptor Trella . We talk to Garem about how moving around has affected his career, playing rugby and the strategic tactics that you learn being part of a team sport, diving into the entrepreneurial world head first, working with friends, and...

In the episode our founder Nour Hassan speaks to fitness coach Yassin Gad El Hak on his journey exploring and mastering a variety of fitness sports including Pilates, Capoeira, Football, Weightlifting, and Boxing. We talk about recovering from injuries, overcoming substance abuse, the importance of mind over matter, securing partnerships with brands such as PUMA Middle East, and using sports as a...

In this episode our founder Nour Hassan speaks to Fouad Sabet a meditation and breath-work facilitator and transformational coach, who believes that through meditation and our breath alongside the assistance of psychedelic medicine, we can easily learn how to heal ourselves and those around us to raise global consciousness. He has traveled extensively to over 53 countries, and is passionate about...

In this episode our co-host Yasmine Kenawi speaks to Alya Mooro an Egyptian born, London raised freelance journalist and author of the bestselling non-fiction book The Greater Freedom: Life as a Middle Eastern Woman Outside the Stereotypes . Alya is the co-host of the podcast Bootleg Magic, and, with over 20,000 followers on social media, has guested on numerous national radio stations, spoken on...

In this episode our founder Nour Hassan speaks to Egyptian Architect and Chief Designer of Alchemy Design Studio Mohamed Fares . Alchemy is a renowned architecture, interior design, and urban planning studio based in Cairo, Egypt. Fares and his team at Alchemy have been credited with revolutionizing the contemporary architecture and interiors scene in Egypt, along with his partner and founder of A...

In this episode our founder Nour Hassan speaks to Maram Aboul Enein, Egyptian-Canadian Fashion Designer and Creative Director about her eponymous fashion brand MARAM . A brand rooted in energy, spirituality and the wandering soul, MARAM's aesthetic is an idealistic example of fashion for the soul. We speak to Maram about her time at Parsons Paris studying fashion, moving to Montreal to establ...

In this episode our founder Nour Hassan speaks to Islam Sherif , the founder of renowned Facebook group Nomads as well as the founder of Fingerlock rock climbing community in Egypt. Islam is a pioneer of the Nomads movement in Egypt, a traveler, entrepreneur, adventurer and a person who doesn't believe in living within your comfort zone. Nomads has changed the way people see Egypt as a destin...

In this episode our co-host Yasmine Kenawi talks to Egyptian poet, artist and rapper FELUKAH about writing poetry for music, searching for identity and code switching, finding your voice as a young female artist in the Arab world, and utilizing style as a form of self-expression. To stay updated on FELUKAH's upcoming work and album release "Dream 23" check her out on @felukah . This...

In this episode, our founder  Nour Hassan speaks to Le Cordon Bleu Alum and Chef Deenuh Hosny about shifting careers from digital marketing to joining one of the world's most rigorous and challenging culinary schools Le Cordon Bleu in London, carving out a space for young Chefs in Egypt, recipe developing for one of Egypt's top supermarkets and food-solution caterers Gourmet Egypt , the...