The Creator Room

Nakul Gandhi isn't just an ordinary lawyer he is the legal shield for India's biggest creators. From fighting off scary corporate notices to securing landmark legal rights, he is changing how the creator economy handles the law. In this episode of the Creator Room, Nakul Gandhi breaks down the hidden legal mechanics of the internet. He shares the exact playbook creators need when big brand...

Varun Mayya isn't just one of India's biggest tech creators. He's building one of India's most ambitious content ecosystems.  In this episode, Varun joins Bijay Gautam to reveal the complete architecture behind AEOS: 10+ owned channels generating over 1 billion views every month, a massive YouTube services business (YAAS), a video editing school ( Aevy TV ), an AI Lab (Labs), and a...

Yashraj Mukhate isn't just a meme creator who got lucky once; he is a music producer who turned one viral moment into a five-year-old, still-growing jingle business. In this episode, Yashraj Mukhate reveals the business mindset behind his meme music empire. He breaks down how he avoided the classic post-viral crash by spacing out his content and never letting any single format get overexposed....

Nishu Tiwari isn't just a creator making videos; she is a loud, bold, and strategic storyteller who has mastered the art of keeping millions of fans hooked. In this episode, creator Nishu Tiwari reveals her entire playbook for content creation. She dives deep into how she filters ideas with her team, manages high-risk on-ground shoots, and keeps her audience constantly craving more. She breaks...

Areesz Gandhi isn't just a tech creator with 500k followers; he's a master storyteller redefining how we view short-form product reviews. In this episode, creator Areesz Gandhi reveals his entire production architecture: the transition from acting in Bollywood movies like Rab Ne Bana Di Jodi to viral tech tutorials, navigating brand collaborations, making high-quality content from a small...

He spent ₹50 Lakh on a single stream. 110 people. 15 cameras. A helicopter shoot. And built the entire set in just 7 days. This is India's biggest prison escape stream ever, and today the man behind this, Rachit Yadav aka Rachitroo, reveals everything. Rachitroo is the streamer who proved that India can compete with the biggest names in the world. From building a prison escape set from scratch...

Khooni Monday isn't just a horror channel with 6.4M subscribers, it's a full media company chasing the Blumhouse model from India. In this episode, founders Divay Agarwal and Raman Bhalla reveal their entire business architecture: 6 original IPs, content licensing across Audible, Spotify and Shemaroo, Horror Con pulling 20,000 fans, a horror game in development, AI Labs for production, and...

​  @TechBurner  (Shlok Srivastava) gets brutally honest why he launched ANARC too early, why views don't equal money, and why virality is a loser's game. He breaks down the 2 metrics every creator business should track (including one nobody talks about), why India has no MrBeast, and how personal brand beats subscriber count every time. This is the creator business masterclass you didn&#39...

What does it take to make a video go viral and build a real brand on YouTube before you even turn 20?In this episode of Digitek Presents The Creator Room, we talk to Sarthak Sachdeva, a creator who has mastered the art of getting millions of views. Sarthak shares his secrets on how he went from a state-level cricketer to a full-time YouTuber who treats content like a science. He explains how he us...

What does it really take to build a 6 million subscriber comedy empire and stay relevant for 8 years in the ever changing world of content? In this episode of Digitek Presents The Creator Room, we sit down with Dhruv Bisht and Shubham Singh, popularly known as Funyaasi, one of India’s most loved sketch comedy creators. From creating over 600 plus videos to building viral IPs like Prem, Prerna, and...

Can "Micro-dramas" replace traditional web series in the new creator economy? In this episode of Digitek Presents The Creator Room, we sit down with Sejal Kumar, who has been a top creator for 11 years. Sejal explains how she moved from making simple videos in her bedroom to producing micro-dramas, which are short, one-minute stories that look like they belong on Netflix and tell stories...

Ashish Chanchlani and his 12-year partner Kunal Chhabhria bet ₹10+ crore on Ekaki, a YouTube series that matched Tumbbad's film budget. They rejected a ₹6 crore OTT deal, took a bank loan, and released it free on YouTube. In this episode, Kunal breaks down the ACV business model, the complete behind the scenes of Ekaki, the OTT vs YouTube logic, and the real economics of Ekaki. This conversati...

What does it really take to turn a creator into a content empire? In this episode of Digitek Presents The Creator Room, we sit down with Rohit Raj, the mastermind and business partner behind India’s most iconic creator, Bhuvan Bam. For over a decade, Rohit has been the "numbers and strategy" half of the duo that turned BB Ki Vines into a massive ecosystem spanning music, global streaming...

In this episode of Digitek Presents The Creator Room, we sit down with Varun Duggirala, co-founder of The Glitch, content creator, and the mind behind the rapidly growing kids' IP, EMoMee. From tapping the "under-leveraged" funnel of YouTube Shopping to the science of scaling a hyper-niche audience, Varun breaks down his entire creative process, including how he used AI to scale production, the ps...

Ever thought of turning your content niche into a creator-led business empire? Then this episode is a treat for you! In this episode of Digitek Presents The Creator Room, we sit down with Rishabh Jain, co-founder of Labour Law Advisor (LLA), one of India’s most trusted platforms for finance, business, and law. Not limiting himself to content, Rishabh has a knack for building businesses from 0 to 1...

Ever thought of turning a "meme" identity into a serious musical career? In this episode of Digitek Presents The Creator Room, we sit down with Mayur Jumani, a Berklee-educated multi-instrumentalist and content creator who turned internet memes into viral musical masterpieces! We dive into Mayur’s breakout during the lockdown to building Aux Media and Aux Studios. He breaks down his enti...

How does an orthopedic surgeon go from the operating theater to becoming one of India’s most trusted health voices with over 600,000 followers? In this episode of Digitek Presents The Creator Room, we sit down with Dr. Manan Vora, a specialist orthopedic surgeon and sports medicine expert who has redefined what it means to be a "medical influencer." From starting with a simple ₹2,100 rin...

In this episode of Digitek Presents The Creator Room, Anik Jain, a designer and content creator, breaks down how he leveraged design principles and personal branding to scale his service-based business, Designer. Anik shares his journey of transitioning from a graphic designer to a global creative recognized by brands like Apple, Adobe, and Google. For creators and business owners, this episode pr...

What does it really take to build a 6 million subscriber comedy empire and stay relevant for 8 years in the ever changing world of content? In this episode of Digitek Presents The Creator Room, we sit down with Dhruv Bisht and Shubham Singh, popularly known as Funyaasi, one of India’s most loved sketch comedy creators. From creating over 600 plus videos to building viral IPs like Prem, Prerna, and...

What does it really take to build a ₹150+ crore brand using content and personal branding? In this episode of Digitek Presents The Creator Room, we sit down with Anubhav Dubey, Co-Founder of Chai Sutta Bar. From starting a small chai café near a college campus to scaling 650+ outlets across India and overseas, Anubhav shares how content, trust, and authenticity helped grow the business without hea...

In this episode of Digitek presents The Creator Room, Mayank Agarwal , Real Estate Content Creator and Founder & CEO at The Green Cottage, breaks down how he transitioned from being a camera shy to an industry leader with 1.2 million Instagram followers. Mayank shares his journey of leveraging educational content to generate high-trust leads in a field often defined by a lack of transparency a...

In this Viraj Ghelani podcast, one of India’s most relatable digital stars and a pioneer of regional cultural comedy shares his journey from working as a spot boy at FilterCopy to leading a ₹30 crore Gujarati box office hit. Viraj breaks down the mindset required to bet on regional content when the industry was chasing Hindi trends and his evolution from being ashamed of his roots to becoming a gl...

In this Neharicka Singh Aryan (Captain Nick) podcast, one of India’s most enduring digital creators and a pioneer in the skit comedy space shares her journey from performing in theater workshops to completing a decade as a top tier Indian content creator. Neharicka Singh breaks down the realities of maintaining creative integrity for over 10 years, the mindset needed to perform while facing person...

In this episode of Digitek presents The Creator Room, Manish Pandey, Co Founder and Core Strategist at BeerBiceps Media, and Bijay Gautam, Founder of LeverageX Media, sit down with filmmaker and visual storyteller Soumesh Pandey, widely known as Camerawalebhaiya, to explore how creators can build a long term career in filmmaking and content creation without chasing viral trends. From travelling ac...

In this episode of The Creator Room , Manish Pandey and Bijay Gautam sit down with Agasthya Shah , a dominant voice in the Indian Gen Z creator movement. From starting his journey by making piano covers online at the age of 13 to making a Dharma Productions acting debut in the Netflix’s Nadaaniyan , Agasthya’s story is a masterclass in resilience and operational scaling. We deep-dive into his tran...