The Creative Edition Podcast

This week we’re going to be sharing a life update! We’ve had this podcast for over 6 months now and we’ve realized that we’ve shared tips, tricks, and lessons, but haven’t really gone into life updates. We’ve spent a few minutes sharing some life events during our questions of the days, but we thought it would be fun to go in depth with a few things happening in our lives. Follow Emma on Instagram...

This week we’re going to be sharing a few mistakes we’re seeing aspiring bloggers and influencers make. We’ve personally made some of these mistakes so we want you to be aware and learn from these mistakes so you can focus on growing and establishing your brand. Mistake #1: Spending money on courses when they haven’t started a blog a yet In 2020, there’s a massive amount of online courses you can...

Today we have a guest on the show: Lindsay from @anchoredinelegance and www.anchoredinelegance.com . Lindsay is a news anchor turned content creator. Lindsay is going to be sharing a few tips on how to pitch and land media coverage for your brand and business. So if you’re interested in gaining media exposure and what to learn what to include in your pitch, this podcast episode is for you. Who is...

Why is it important to repurpose content across your social media platforms? If you’re working a full time or part time job, if you’re going to school, if you’re raising a family, and you’re trying to build your brand and business, you probably don’t have endless hours of the day to create content. Learning how to repurpose your content across your social media channels will help you save so much...

In this episode, we dive into email communication. If writing emails feels daunting to you or if you’re trying to get a brand or person’s attention via email, this podcast episode is for you! Email Tip #1: State your purpose in your subject line If you’re a blogger or influencer trying to pitch a brand for a potential collaboration, state your purpose with a verb. Here are a few subject lines I’ve...

If you are just getting started with your blog, Instagram, or social media accounts, this podcast episode is for you.  Here 8 tips for new bloggers and influencers:  1. Define your purpose If you’re just starting out or have recently started a new blog or new Instagram, I would recommend taking the time to define why you’re starting you’re platform.  ·       Are you passionate about cooking health...

If you're just getting started with Pinterest, this podcast episode is for you! We share 8 Pinterest tips for beginners. What is a Pin? Pins are photos, videos, and stories that you can bookmark and save on Pinterest. What is a board? A board is where you save all your pins. You can name your boards and arrange them on your profile. Some people create “home inspo” or “style boards. Some peopl...

Are you looking for ways to increase your engagement on Instagram? In this podcast episode we share share few ways to increase your engagement on Instagram. We’ll be talking about how much time we spend on the app and different tactics we use to make sure we use our time wisely. Here are a preview of the tips we share in this podcast episode: Tip #1: Evaluate how you are currently spending your ti...

Meet Austen! She's the Beauty Content Director at Jumprope and blogger at Keep Calm & Chiffon . Austen shares her career path through the magazine industry as well as her year and a half as a freelancer and writer. She decided to launch her blog in 2012 and her YouTube channel in 2017. Austen discusses the different niches she tested on her YouTube channel. She also discusses how she beca...

Meet 10 content creators of color who inspire us to create, embrace color, and positivity! 1. Color Me Courtney: Instagram: @colormecourtney Blog/YouTube: www.colormecourtney.com & @ColorMeCourtney  Why we love her: One of our favorite things about her is her monthly color series.  Another reason why we love following her is because of her #colormeclassroom series.  2. Janea Brown Instagram: @...

Emma and Maddy give into 3 challenges they've face building their brands: The comparison game Figuring who they are as a content creators Figuring out how they were going to deliver value to their audiences Challenge #1: The Comparison Game: Emma & Maddy discuss how they've battled with feelings about not growing fast enough and how they stop that narrative. Emma opens up about ownin...

Kt. McBratney, the Chief Brand Officer and Co-founder of OwnTrail joins us to share her career journey plus a few tips on brand positioning. Kt. shares with us how she wanted to pursue a career in storytelling. She discusses how she started as marketing specialist at the Omaha Zoo out of college and her career goals of reaching the C-suite. Kt. became a chief marketing officer in 2016. Kt. also di...

Are you looking for tips to set up an indoor photo shoot at home? Here are the 7 steps to set up an indoor photo shoot: Step 1: Pick a location in your home Emma and Maddy share how they're both in one bedroom apartments.  Emma shares how she moves her living room around to set up a backdrop.  And Maddy discusses how you can use your bathroom as a photo shoot location.  Step 2: Clear, even li...

Emma and Maddy share a list of 10 common household items you can use as props. We’re all spending more time indoors so we thought it would be fun to share prop ideas you can use for your at home photo shoots!  Here are a few props we share on this episode: Mirrors Pillows Bedsheets Magazines and books and more! Follow Emma on Instagram: @emmasedition Follow Maddy on Instagram: @madcrayy Follow the...

Are you feeling stuck about generating new content ideas? You aren't alone! Emma and Maddy also hit writers/creators block every so often. Emma always hits a creative block after the holiday season through mid January. Maddy shares how she doesn't fight when she stumbles upon a creative rut. But when Maddy does hit a moment of inspiration, she leans into her inspiration and bulk creates...

In part 2 of Regan’s interview from Coastline Creatives, we answer: How do you find a manager as an influencer?  When is it the right time to bring on a manager? What does a manager specifically look for when potentially taking on an influencer? What performance metrics are brands looking for? Regan shares how important referrals are to the influencer industry – especially if you’re looking for a...

In Part 1 of this interview, Regan shares with us her personal journey on how she got into the influencer world and owning her own business.   She attended Northeastern University where she studied criminal justice and minored in business and international relations. She shared her early career experiences at the Ocean City Police Department, the attorney general’s office, as well as supporting a...

Introducing the Content Creatives Podcast very first podcast guest: Tori from Her First 100K!  Tori is a financial coach, speaker, and writer. Tori met her goal of saving $100,000 before age 25. She's been nationally recognized as a millennial money expert. She's also been featured on Good Morning America, CNBC, Forbes, and more. In this podcast episode, Tori shares how she built, pivote...

What does in-source and out-source mean for your brand and business? What do Emma and Maddy in-source and out-source? Emma and Maddy define what in-sourcing and out-sourcing mean. They share how content creators and businesses can perform tasks and functions either within or outside their business.  Maddy shares how she recently out-sourced pitching and negotiating with brands by hiring a manager....

Introducing a new segment of the Content Creatives Podcast: Emma Explains.  In the first segment of Emma Explains, Emma shares four business concepts to apply to your creative passions. She brings in her lessons and experiences from business school and her corporate career in aerospace.  She discusses the importance of goal setting as well as why you should also track your goals. Maddy and Emma sh...

How do you create content on a budget? How do you save money on props or clothes? Emma first shares why you should set content creation or marketing budget. If you’re starting to take content creation seriously for your personal brand or business, you have to think about how much you’re willing to spend on tools and production cost. Depending on your budget, you might pick and choose different thi...

What cameras can you use to create content? What free tools are available for Instagram stories or Pinterest fliers? Maddy and Emma share the top 10 tools they use to create and organize content. They go in depth about the cameras they use and why they chose to purchase those cameras. Maddy shares what type of lens she uses for her Nikon D750. Additionally, they discuss the pros and cons of their...

Maddy and Emma went to their first Create & Cultivate event last month in Los Angeles, California. They both share some of their favorite panels and moments during the conference. Both Emma and Maddy loved Antoni’s (from Queer Eye) panel as well as the Inclusivity Panel with Nyma Tang and Adrienne Bailon. During the conference, Emma was surprised to learn that Maddy is an introvert. Both of th...

How do you get comfortable taking photos in public? What tips can you use to start getting comfortable taking photos outside? Emma and Maddy share some of the most public places they’ve ever taken photos. One of them was shot next to a freeway and the other took photos in the middle of the Suzallo Library in the University of Washington.  If your easing into taking photos in public, Maddy shares t...

How do you plan for a photo shoot? How do you find a photographer to take your photos? If you’re asking yourself these questions, this podcast episode is for you. Emma and Maddy share the 6 steps in planning for a photo shoot . Maddy dives into the importance and the different details involved in laying out your ideas before the photo shoot. While Maddy uses a Trello board to capture her photo sho...