Emma Cortes Ellendt

The Creative Edition Podcast

Business EN ↓ 405 episodes

The Creative Edition Podcast empowers creatives to discover, grow, and own their brand. The Creative Edition (formerly known as the Content Creatives Podcast) is hosted by Seattle content creator Emma Cortes Ellendt (@emmasedition). She shares influencer tips and lessons she's learned navigating the influencer world. Emma dives into the tools and strategies to execute content creation for social media channels and to build your online community. She also invites guests, both in and outside the influencer industry to discuss their perspectives on the creator economy. Emma also talks about recog...

Author

Emma Cortes Ellendt

Category

Business

Latest episode

Feb 10, 2026

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Episodes

Mini-sode: How Emma and Maddy Met 21.07.2022

Today, we’re sharing the story of how we met! And how you can also find your content creator bestie. Maddy and Emma share: Their favorite photo shoots they've together How Maddy and Emma met up in real life and more! Advice: if you’re looking for your next instagram bestie, just reach out! But make sure to be safe, meet in a public place, and always be careful. The internet can be a scary pla...

What does accountability look like to you? 20.07.2022

Today, we’re chatting about accountability. If you’re a content creator or a small business owner, you have to be self-starter and accountable to yourself. If you’re struggling with accountability or want new ways to hold yourself accountable, this episode is for you. What does holding yourself accountable mean?  ·      This means you manage and balance tasks, duties, and expectations with work, l...

Mini-sode: 4 Lessons We've Learned Negotiating with Brands 14.07.2022

Today, we’re chatting about a few lessons we’ve learned negotiating with brands. If you’re learning how to negotiate with brands, this podcast episode is for you. Lesson 1: You aren’t going to LOSE the partnership if you ask for more.   The worst thing that could happen if you ask the brand for more money is that they say no. If they say no or “this is out of our budget”, you get to decide whether...

5 Reasons to Schedule Time Off Work and Social Media 12.07.2022

Whether you’re creating content as a side-hustle or as a full-time career, it’s important to take time off from work and social media. Today, we’re discussing 5 main reasons why scheduling time off is a great idea. If you’re listening to this and feeling burnt out, this podcast episode is for you. Before we jump into today’s reasons on why should schedule time off work and social media, we want to...

Mini-sode: 3 Scenarios When a Gifted Brand Partnership Might Make Sense for You 07.07.2022

Today, we’re discussing a few scenarios when gifted brand partnerships might make sense. If you’re just starting to work with brands or if you’re getting lots of gifted brand offers and you don’t know what to do, this podcast episode is for you. While we do advocate for all creators to ask to be paid for brand partnerships, there is still a time and place for gifted brand partnerships. Depending o...

How to make rest a priority as a content creator 05.07.2022

For those of you who are in this space, you probably recognize how taxing it can be. As creators we are expected to wear multiple hats in order to be successful in our roles, and we are expected to be “on” and online 24/7. Why is rest important? First and foremost, because you and your health should always be your #1 priority. No matter what anyone else says, taking care of yourself is absolutely...

Mini-sode: 10 Questions to Drive Conversations with Your Audience 30.06.2022

Today, we’re sharing 10 questions to drive conversations with your audience. If you’re feeling stuck about what to ask your audience next on that Instagram caption, story, or even TikTok video, this podcast episode is for you. Why is it important to create conversations on social media? ·      Conversations can strengthen relationships. ·      Conversations can help get to know your audience bette...

What do I do when my Instagram engagement is down? 28.06.2022

Today, we’re discussing what to do if your engagement is down on Instagram. If you’re feeling down about your engagement, this podcast episode is for you. Tip  1: Take a step back and deep breath. There are a million reasons why engagement can be down. Maybe you’re in a busy season of life, maybe you’re in a transition, or maybe you haven’t changed your posting schedule at all, and engagement is j...

Mini-sode: Life Updates with Maddy & Emma 23.06.2022

We're sharing a few life updates with Emma and Maddy for Q1/Q2 2022. Follow Emma on Instagram: @emmasedition | Pinterest: @emmasedition Follow Maddy on Instagram: @madcrayy | Pinterest: @madcrayy Follow the Content Creatives Podcast: @contentcreativespodcast Join the Content Creatives Podcast Facebook Group ! Follow us on Instagram: @creativeeditionpodcast Follow Emma on Instagram: @emmasedit...

How to do a Content Audit for Instagram 21.06.2022

Today, we’re sharing how to do an Instagram content audit. If you want to learn how to look at your Instagram analytics and determine what content is performing best, this podcast episode is for you. What is a content audit? A content audit is the process of collecting and analyzing your content across your platforms (blog, YouTube, podcast, etc.) and social media channels. A content audit keeps t...

Mini-sode: How do we feel about our content creation careers right now? 16.06.2022

Today, we’re chatting about how we feel about Instagram, TikTok, our podcast, and our overall content creation careers. We thought it would be a good time to check in to see how we’re feeling and we hope to encourage you to also reflect on how you’re feeling. Follow Emma on Instagram: @emmasedition | Pinterest: @emmasedition Follow Maddy on Instagram: @madcrayy | Pinterest: @madcrayy Follow the Co...

3 Ways to Improve Your Content Plan & Strategy 14.06.2022

Today, we’re discussing ways to improve your content plan and strategy. No matter what platforms you create content for, it’s important to outline your content plan and strategy.   What is a content plan? A content plan includes your topics – aligned with your niches and content pillars, your content types – photos, videos, audio, or copy, and your platforms – where your content will be published....

Mini-sode: 4 Ways to Get More Views on TikTok 09.06.2022

Today, we’re sharing 4 ways to drive more videos on TikTok. If you’re new to TikTok and want to understand how to get more views on your page, this episode is for you.   Before we dive into the ways to get more views on TikTok, we want so to share that “a view” is considered a view once your video has been played for one second. But watching your own video does not increase your views to your acco...

Know Your Worth and Understand the Value You Bring 07.06.2022

In today’s episode, we’re going to dive into knowing your worth as a content creator. It can be so easy to doubt ourselves as creators and we hope this episode will remind you of everything you bring to the table! As cheesy as it sounds, one of the most important things to recognize when understanding your own value is your uniqueness and style. There is only one of you! You may feel confused righ...

Part 2: With Influencer Coach Kristen - Q&A on Her Influencer Coaching Program + Creator Tips 02.06.2022

In part 2 of our conversation with Kristen, she answers: What inspired you to start coaching in the influencer industry? What does your coaching format look like? When and why should creators bring on a coach? Is there a “right” time to bring on a coach? What are the top 3 mistakes you see influencers making today?  What’s your advice on dealing with rejection from brands? What’s your take on pitc...

Part 1: Meet Influencer Coach Kristen from the Soulcial Scoop Podcast 31.05.2022

Today, we have Kristen from YourSoulcialMate. Kristen is creator based out of Charlotte, North Carolina. Kristen is the host of the Soulcial Scoop Podcast, an influencer coach, and more. We’re so excited to learn from Kristen today and get her inside perspective as an influencer coach.  Check out Kristen on Instagram: https://www.instagram.com/kbousq/ Listen to Soulcial Scoop Podcast . Other ways...

Mini-sode: 4 Ways to Improve Your Hashtag Strategy on Instagram 26.05.2022

Today, we’re sharing a few ways to update your hashtag strategy on Instagram. If you’re looking for ways to update or improve your hashtag strategy, this episode is for you.   First way to improve your hashtag strategy on Instagram is to shift your mindset on how to use hashtags in 2022.   What hashtags do: 1.      Hashtags are fundamental way to label and categorize your content. By using relevan...

Course Preview: How to Get Started Working with Brands 24.05.2022

Today, we’re sharing a preview of my newest course: How to Get Started Working with Brands. If you are a brand new creator who has never worked with brands or an influencer who just started working with brands, this episode and self-paced course is for you.  Who this new course is for? This new course is for any creators in the Seed Creator Life Stage.  If you’re a new creator who has never worked...

Part 2: How to Prevent Burnout Working in Social Media with Haleigh from Teachable 19.05.2022

Part 2 with conversation with Haleigh continues. In part 2, we ask Haleigh: Can you share with us a time that you’ve felt burnt out on social media? What have you learned from burnout? How do you prevent burnout? What tips do you have for not feeling so overwhelmed with social media? What does a healthy work life balance or integration look like to you?  Email: haleighannelove@gmail.com LinkedIn:...

Part 1: Meet Haleigh, the Senior Social Media Strategist for Teachable 17.05.2022

Today, we have Haleigh from Teachable joining us on the podcast. Haleigh is a senior social media strategist at Teachable. We’re excited to learn more about what she does and her tips on preventing burnout while working in social media.   In Part One of our conversation, we ask Haleigh: What are your roles at Teachable? What it’s like to be a Senior Social Media Strategist? And the Teachable Podca...

Mini-sode: 3 Ways saying "NO" can help you be a better content creator 21.04.2022

Today we're discussing 3 ways saying "NO" can help you become a better content creator. Follow Emma on Instagram: @emmasedition | Pinterest: @emmasedition Follow Maddy on Instagram: @madcrayy | Pinterest: @madcrayy Follow the Content Creatives Podcast: @contentcreativespodcast Join the Content Creatives Podcast Facebook Group ! Follow us on Instagram: @creativeeditionpodcast Follow...

3 Limiting Beliefs to Let Go as a Creator 19.04.2022

Today, we’re sharing 3 limiting beliefs to let go as creators and influencers. We want to identify, discuss, and let go of these limiting beliefs that might be holding you back in your creative career.  A limiting belief is a belief, repetitive thought, or state of mind about yourself that restricts you in some way. A limiting belief is a judgement about yourself – from you.   Why is it important...

Mini-sode: 4 Ways to Repurpose Content You've Already Made 14.04.2022

Today, we’re sharing 4 ways to repurpose content you’ve already made. If you’re busy balancing content creation with a full-time job, classes, a home renovation project, or just LIFE in general, this podcast episode is for you. Before we jump into today’s tips about repurposing content you’ve already made, we want to share WHY it’s important to repurpose content. The biggest reason we want to enco...

Behind the Scenes with Emma who earned $300,000 in revenue in 2021 12.04.2022

Today, Emma is pulling back the curtain and sharing behind the scenes of what her first year as a full-time content creator looked like. She’s sharing her primary revenue streams and her average time spent on each brand partnership. In 2021, Emma completed her first full year as a full-time content creator. She's sharing how she brought in $300,000 in revenue. Follow Emma on Instagram: @emmas...

Mini-sode: How do I find brands to pitch as an influencer? 07.04.2022

Today,we’re sharing a few tips on how to find brands to pitch as an influencer. Whether you’re a nano-influencer (under 10,000 followers), a microinfluencer (between 10,000-100,000 followers), or a macro/mega influencer (100,000+ followers), it can be confusing how to figure out which brands you should pitch. Tip 1: Look at your favorite brands that you use on an everyday basis    ·      What hous...

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