Peter V.S. Bond & Sri Rajagopalan

The CPG Guys

Business EN ↓ 689 episodes

CPG industry icon Sri Rajagopalan (Papa Raj) & consumer loyalty guru Peter V.S. Bond explore today’s consumer, brand management, retail media and the in store model. Today’s environment is transforming fast with technologies like Artificial Intelligence and a social media engaged consumer. Our guests are CMO, CCO, CEO, founders, Martech, Retail merchants, Retail media networks. Join the discussion, be part of the solution.  http://cpgguys.com 

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Author

Peter V.S. Bond & Sri Rajagopalan

Category

Business

Podcast website

cpgguys.com

Latest episode

Oct 28, 2026

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Episodes

Total Growth Accountability with The Digital Shelf Institute's Molly Schonthal Hamlin & Firstmovr's Chris Perry 30.03.2022

The CPG Guys , PVSB and Sri are joined in this episode by Molly Schonthal Hamlin, Executive Director of The Digital Shelf Institute and Chris Perry, co-founder & Chief Learning officer at Firstmovr, a satellite center of excellence for eCommerce education. Follow Molly on LinkedIn at: https://www.linkedin.com/in/molly-schonthal-she-her-a989a9/ Follow The DSI on LinkedIn at: https://www.linkedi...

Data Modernization for CPGs with Sigmoid’s Mayur Rustagi and Mondelēz's Frank Cervi 26.03.2022

The CPG Guys , Sri & PVSB , are joined in this episode by: Frank Cervi: Senior Vice President Supply Chain Strategy and Transformation at Mondelēz International Mayur Rustagi: Co-Founder and CTO at Sigmoid This episode is sponsored by Sigmoid. Follow Sigmoid online at: https://www.sigmoid.com/ Follow Sigmoid on LinkedIn at: https://www.linkedin.com/company/sigmoid-analytics/ Follow Sigmoid on...

Breakthrough Hair Care Innovation with MYAVANA's Candace Mitchell Harris 23.03.2022

The CPG Guys , PVSB and Sri are joined in this episode by Candace Mitchell Harris, the founder & CEO of MYAVANA which blends customized haircare recipes + patented technology to support and guide consumers through every phase of their hair care journey. Follow Candace on LinkedIn at: https://www.linkedin.com/in/candacevictoria/ Follow MYAVANA on LinkedIn at: https://www.linkedin.com/company/my...

Responsive Dynamic Personalization with Clorox's Patty Descamps & Aki's Risa Crandall 19.03.2022

The CPG Guys , Sri & PVSB , are joined in this episode by Patty Descamps, Associate Director of Customer Experience & Personalization at The Clorox Company and Risa Crandall, SVP CPG Strategy at Aki Technologies which empowers brands and retailers to reach people by targeting pivotal moments in the consumer journey with personalized advertising. This episode is sponsored by Aki Technologie...

3P Marketplace Mechanics with Walmart's Matthew Smith 14.03.2022

The CPG Guys , PVSB and Sri are joined in this episode by Matthew A. Smith, director, marketplace strategy & business development for food, consumables, health & wellness at Walmart Marketplace, the 3P online seller marketplace at the world’s most elite retailer. Follow Matthew on LinkedIn at: https://www.linkedin.com/in/matasmit Follow Walmart Marketplace on LinkedIn at: https://www.linke...

Big Beauty Event Sampling with Walgreens Jennifer Volz & Brandshare’s Casey Nider 12.03.2022

The CPG Guys , PVSB and Sri are joined in this episode by Jennifer Volz, Senior Manager, Beauty Customer Care at Walgreens, the Retail Pharmacy USA Division of Walgreens Boots Alliance, a global leader in retail pharmacy and Casey Nider, Vice President, Business Development and Customer Experience from Brandshare, which creates omnichannel brand experiences to accelerate purchase conversion throug...

Driving Omnichannel Media ROI with Walmart Connect's Kara Rousseau 09.03.2022

The CPG Guys , PVSB and Sri are joined in this episode by Kara Rousseau, VP, Head of Marketing at Walmart Connect, the closed loop omnichannel media business of America's largest retailer. Follow Kara Rousseau on LinkedIn at: https://www.linkedin.com/in/kara-rousseau/ Follow Walmart Connect on LinkedIn at: https://www.linkedin.com/company/walmart-connect/ Follow Walmart Connect online at: htt...

Zero Party Data Capture at Scale with Jebbit's Tom Coburn 05.03.2022

The CPG Guys , PVSB and Sri are joined in this episode by Tom Coburn, co-founder & CEO of Jebbit which enables anyone to build and design fun, engaging quizzes and digital experiences with speed and control, all while capturing customer-first, zero-party data at scale. From simple lead forms or surveys to more robust experiences like product matches and personality quizzes, Jebbit experiences...

Omnichannel Insights & Engagement with Amazon Ads' Ru Vallury 02.03.2022

The CPG Guys , PVSB and Sri are joined in this episode by Ru Vallury, Head of Grocery (Food & Snacks) at Amazon Ads, the omnichannel media arm of Amazon which helps brands reach audiences where they shop, read, listen, watch, and play through ad experiences both on and off Amazon. Tap into signals to shape your advertising campaigns and measure results. This episode is brought to through a par...

The State of Retail Media with Skai's Nich Weinheimer 26.02.2022

The CPG Guys , PVSB and Sri are joined in this episode by Nich Weinheimer, GM of Strategy and Commerce at Skai (fka Kenshoo). Skai is an AI-powered suite of technologies for brands and retailers including consumer and market insights, strategic planning, omnichannel media activation, testing and measurement. Skai’s solutions all share a uniquely comprehensive data foundation that informs intellige...

Every Brand Needs to be a Media Company with Wakeup Water's Tyler Dooley 23.02.2022

The CPG Guys , PVSB and Sri are joined in this episode by Tyler Dooley, the founder & CEO of Wakeup Water, a purpose-driven health and wellness company that believes your happiness starts with what you put into your body. Follow Tyler Dooley on LinkedIn at: https://www.linkedin.com/in/tyler-dooley-a62317125/ Follow Wakeup Water on LinkedIn at: https://www.linkedin.com/company/wakeupwater/ Foll...

Dynamic Data Usage in Advertising Performance with NCSolution's Patrick Roman Gut & Snowflake's Rosemary Hua 19.02.2022

The CPG Guys , PVSB and Sri are joined in this episode by Patrick Roman Gut, SVP of Head of Advertisers & Agency Sales at NCSolutions and Rosemary Hua, Global Head of Retail & CPG Go To Market at Snowflake, a global Data Cloud that delivers users a single seamless experience. NCSolutions is an official insights provider partner of Snowflake. This episode is sponsored by NCSolutions Follow...

Advancing All Women with NextUp's Sarah Alter 16.02.2022

The CPG Guys , PVSB and Sri are joined in this episode by Sarah Alter, The President & CEO of NextUp, formerly known as Network of Executive Women, whose mission is to advance all women in business Follow Sarah Alter on LinkedIn at: https://www.linkedin.com/in/sarah-alter-7492465/ Follow NextUp on LinkedIn at: https://www.linkedin.com/company/nextupisnow/ Follow NextUp online at: http://www.ne...

Active Content Engine Driving SEO with Syndigo’s Mark Detelich & Pat Niersbach 12.02.2022

The CPG Guys , PVSB and Sri are joined in this episode by Mark Detelich Chief Product Officer and Pat Niersbach SVP of Marketing at Syndigo, the first “active content engine” that enables its customers to rapidly assess and modify content to optimize performance using Syndigo’s unique integration of analytics throughout the entire product lifecycle. This episode is sponsored by Syndigo. Follow Mar...

Marketing to After-Hours Shoppers Through Retail Media with Gopuff’s Mike Harp 09.02.2022

The CPG Guys , PVSB and Sri are joined in this episode by Mike Harp, Head of Brand & Agency Partnerships at Gopuff, the go-to solution for immediate everyday needs, fulfilling customer orders in just minutes. Follow Mike Harp on LinkedIn at: https://www.linkedin.com/in/mikeharp/ Follow Gopuff on LinkedIn at: https://www.linkedin.com/company/gopuff/ Learn about the Gopuff ad platform at: http:/...

Marketing to Foodie "Localvores" with Here Here Market's Disha Gulati 02.02.2022

The CPG Guys, PVSB are joined in this episode by Disha Gulati, Founder & CEO of Here Here Market, a hyper-local hospitality marketplace helping create memorable food and beverage experiences and curated e-commerce solutions. Its mission is to democratize industry access and opportunity by connecting local talent directly with consumers. Follow Disha Gulati on LinkedIn at: https://www.linkedin....

Retailer Preference Index with dunnhumby's Grant Steadman & Eric Karlson 31.01.2022

The CPG Guys, PVSB are joined in this episode by Grant Steadman, North America President & Eric Karlson, Director of Strategy & Insights at dunnhumby, the global leader in Customer Data Science, empowering businesses everywhere to compete and thrive in the modern data-driven economy. Follow Grant Steadman on LinkedIn at: https://www.linkedin.com/in/grantsteadman/ Follow Eric Karlson on Lin...

Last Mile Adoption of Analytics with Tredence's Jason Villano & Kash Kasinarasimhan 29.01.2022

The CPG Guys , PVSB and Sri are joined in this episode by Jason Villano, Global Head of CPG strategy, and Kash Kasinarasimhan, Principal for CPG Strategy at Tredence, a provider of AI consulting & advanced prescriptive analytics that harmonizes data and humanizes experience to help companies efficiently accelerate their smart investments in AI. This is the first in a 2-episode partnership with...

Building Equity & Prosperity Through Diversity Hiring with Hue's Fahad Khawaja 26.01.2022

The CPG Guys , Sri & PVSB , are joined in this episode by Fahad Khawaja,  President & CMO of Hue, a social impact organization that exists to build equity and prosperity, for the health and wealth of our communities. They aim to amplify the voices of people of color in marketing, to increase our visibility, and to pave a path to help us all rise. Follow Fahad Khawaja on LinkedIn at: https:...

CES & NRF Recap with Omnicom Commerce Group's Bryan Gildenberg 25.01.2022

The CPG Guys, PVSB are joined in this episode by Bryan Gildenberg, SVP of Commerce at Omnicom Commerce Group. Bryan speaks with PVSB about key learnings from the 2022 CES and NRF Big Show events. Follow Bryan on LinkedIn at: http://linkedin.com/in/bryan-gildenberg-56a6b0 Follow OCG on LinkedIn at: https://www.linkedin.com/company/omnicom-commerce-group/ Follow OCG online at: https://www.omnicomcom...

Kroger Precision Marketing with 84.51˚'s Nancy Winé 22.01.2022

The CPG Guys , Sri & PVSB , are joined in this episode by Nancy Winé, VP of Advertising Sales for 84.51˚, a retail data science, insights and media company that helps the Kroger company, CPGs, agencies, publishers and affiliated partners create more personalized and valuable experiences for shoppers across the path to purchase. Powered by cutting edge science, they leverage 1st party retail da...

Sustainable eCommerce Capabilities with Coca-Cola's Joe Davis 19.01.2022

The CPG Guys , Sri & PVSB , are joined in this episode by Joe Davis, VP North America eCommerce at The Coca-Cola Company, the world's most iconic brand and manufacturer of beverages loved by generations.  Follow  Joe Davis on LinkedIn at: https://www.linkedin.com/in/joe-davis-coca-cola/ Follow Coca-Cola on LinkedIn at: https://www.linkedin.com/company/the-coca-cola-company/ Follow Coca-Co...

Short Form Video And Live Streaming with Firework's Eva Wang 17.01.2022

The CPG Guys , Sri & PVSB , are joined in this episode by Eva Wang, head of Commerce & Partnerships at Firework, a B2B interactive short form web story livestreaming & video platform for brands to engage and convert their website visitors. This is the third of a 3 part partnership episode series with Firework. Follow Eva Wang on LinkedIn at: https://www.linkedin.com/in/eva-wang-13964a9...

Shoppable Media Meets Performance Marketing with Pear Commerce's Eric Martell 15.01.2022

The CPG Guys , PVSB and Sri are joined in this episode by Eric Martell, Founder of Pear Commerce, a shoppable media advertising platform company that simplifies retail marketing by connecting CPG advertisements directly with retailers. Its mission is to provide complete transparency from the click of an ad to the purchase of a product. This is a partnership episode with Pear Commerce. Follow Eric...

Building eCommerce Beer Brands with Pabst Brewing's Will Yen 12.01.2022

The CPG Guys , Sri & PVSB , are joined in this episode by Will Yen, Director of National Accounts eCommerce at Pabst Brewing Company, a treasured protfolio of iconic American beer brands including Pabst Blue Ribbon, Jack Daniel's Country Cocktails, and others such as Lone Star, Rainier, Schlitz, Old Style, National Bohemian, Stag, Stroh's, and Old Milwaukee.  Follow  Will Yen on Link...

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