Peter V.S. Bond & Sri Rajagopalan

The CPG Guys

Business EN ↓ 689 episodes

CPG industry icon Sri Rajagopalan (Papa Raj) & consumer loyalty guru Peter V.S. Bond explore today’s consumer, brand management, retail media and the in store model. Today’s environment is transforming fast with technologies like Artificial Intelligence and a social media engaged consumer. Our guests are CMO, CCO, CEO, founders, Martech, Retail merchants, Retail media networks. Join the discussion, be part of the solution.  http://cpgguys.com 

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Author

Peter V.S. Bond & Sri Rajagopalan

Category

Business

Podcast website

cpgguys.com

Latest episode

Oct 28, 2026

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Episodes

Brand Growth & Profit Acceleration with Market Performance Group’s Rhonda Johnson, Lisa Kent & Rachel Tetreault 05.11.2022

The CPG Guys , PVSB and Sri are joined in this episode by Rhonda Johnson, Lisa Ken & Rachel Tetreault from Market Performance Group, an innovative company that specializes in helping manufacturers and retailers define a better path forward to accelerate growth and profitability.  This episode is sponsored by Market Performance Group. Follow Rhonda Johnson on LinkedIn at: https://www.linkedin.c...

Building Baskets Through Shoppable Recipes with Grocery Shopii's Katie Hotze 02.11.2022

The CPG Guys Sri & PVSB are joined in this episode by Katie Hotze, the founder & CEO of Grocery Shopii, a white label application that adds personalized meal planning directly into a grocer’s e-commerce platform. Follow Katie Hotze on LinkedIn at: https://www.linkedin.com/in/katie-hotze/ See Katie's episode of "Unicorn Hunters" at: https://unicornhunters.com/grocery-shopii/...

How to Win in 3P at Scale with Walmart Marketplace's Matthew Smith 31.10.2022

The CPG Guys , PVSB and Sri are joined in this episode by Matthew A. Smith, director, marketplace strategy & business development for food, consumables, health & wellness at Walmart Marketplace, the 3P online seller marketplace at the world’s most elite retailer. Follow Matthew on LinkedIn at: https://www.linkedin.com/in/matasmit Follow Walmart Marketplace on LinkedIn at: https://www.linke...

Member Access Platform with Sam's Club's Austin Leonard & Pacvue's Melissa Burdick 29.10.2022

The CPG Guys , PVSB and Sri are joined in this episode by Austin Leonard, Head of Sales at Sam's Club MAP (Member Access Platform) & Melissa Burdick, President of Pacvue, the enterprise platform for eCommerce advertising, sales, and intelligence. Follow Austin Leonard on LinkedIn at:  https://www.linkedin.com/in/austinleonard/ Follow Sam's Club MAP on LinkedIn at: https://www.linkedi...

Upskilling your Workforce for eCommerce with Allume Group's Andrea K. Leigh 24.10.2022

The CPG Guys , Sri ais joined in this episode by Andrea K. Leigh, co-host of the Fresh Four and Founder & CEO of Allume Group, the first eCommerce knowledge network. Their mission is to equip brands and those who work with them with the information and skills they need to be successful online. Follow Andrea on LinkedIn at: https://www.linkedin.com/in/andreakleigh/ Follow Allume Group on Linked...

Retail Media Performance Measurement with Albertsons Media Collective's Claire Wyatt 18.10.2022

The CPG Guys , PVSB and Sri are joined in this episode by Claire Wyatt, Head of Business Strategy & Marketing Science at Albertsons Media Collective, the retail media arm for Albertsons Companies. Follow Claire Wyatt on LinkedIn at:  https://www.linkedin.com/in/clairewyatt/ Follow Albertsons Media Collective on LinkedIn at: https://www.linkedin.com/company/albertsons-media-collective/ Follow A...

Scaling a Consumer Engagement Platform with Fetch's Wes Schroll 08.10.2022

The CPG Guys , PVSB and Sri are joined in this episode by Wes Schroll, co-founder & CEO of Fetch, America's leading mobile consumer engagement platform with over 18 million monthly active users. This episode was recorded at the 2022 Groceryshop conference in Las Vegas, NV Follow Wes Schroll on LinkedIn at: https://www.linkedin.com/in/wes-schroll-98164418/ Follow Fetch on LinkedIn at: http...

Building Omnichannel Brands with Haleon's Rachel Marler 05.10.2022

The CPG Guys , PVSB and Sri are joined in this episode by Rachel Marler, Chief Customer Officer of Haleon, the newly rebranded spinoff from GSK Consumer Healthcare.  Haleon plc is a British multinational consumer healthcare company. It is the largest consumer healthcare business in the world, with brands including Sensodyne toothpaste, Panadol and Advil painkillers and Centrum vitamins. Follow Rac...

The State of Private Label in CPG Retail with Cornell's Dan Hooker 28.09.2022

The CPG Guys , PVSB and Sri are joined in this episode by Dan Hooker, Senior Lecturer at Cornell University's Johnson College of Business Follow Dan Hooker on LinkedIn at: https://www.linkedin.com/in/hookerdaniel/   Follow The Johnson College of Business on LinkedIn at: https://www.linkedin.com/school/cornelljohnsonmba/ Follow Cornell Executive Education at: https://www.linkedin.com/company/c...

Responsive Dynamic Personalization with J&J's Aliya Ali & Aki Tech's Risa Crandall 24.09.2022

The CPG Guys , PVSB and Sri are joined in this episode by Aliya Ali, Director of Omnichannel Shopper Marketing at Johnson & Johnson & Risa Crandall, SVP CPG + BevAlc Head of Industry at Aki Technologies, an Inmar Intelligence company that empowers brands and retailers to reach people by targeting pivotal moments in the consumer journey with personalized advertising. This episode is sponsor...

Scaling Brand Content Creation with It's Rapid's Dave Feinleib 17.09.2022

The CPG Guys , PVSB and Sri are joined in this episode by Dave Feinleib, Founder & CEO of It's Rapid, a platform that helps its clients scale content creation, while adhering to brand style guidelines that they have established. A special appearance by Bryan Gildenberg, host of The Gildenberg Omnicomment, is made in this episode. This episode is sponsored by It's Rapid. Follow Dave F...

Outcome-Based Customer Journey Marketing with Epsilon's Dan Perez 10.09.2022

The CPG Guys , PVSB and Sri are joined in this episode by Dan Perez, EVP at Epsilon, a global advertising and marketing technology company positioned at the center of Publicis Groupe.  They connect advertisers with consumers to drive performance while respecting and protecting consumer privacy and client data.  This episode is sponsored by Epsilon. Follow Dan Perez on LinkedIn at: https://www.link...

Operating in a Disruptive Omnichannel Environment with Bayer's Chris Haimbach 07.09.2022

The CPG Guys , PVSB and Sri are joined in this episode by Chris Haimbach, US Head of Sales, Commercial Strategy & Operations, Consumer Health Care at Bayer, a global enterprise with core competencies in the Life Science fields of health care and agriculture. Follow Chris Haimbach on LinkedIn at: https://www.linkedin.com/in/chris-haimbach-4bb7193/ Follow Bayer on LinkedIn at: https://www.linked...

End of Summer Rank Punditry with Bryan Gildenberg 03.09.2022

The CPG Guys , PVSB and Sri are joined in this episode by Bryan Gildenberg, host of the weekly LinkedIn video series "The Gildenberg Omnicomment" Follow Bryan Gildenberg on LinkedIn at: https://www.linkedin.com/in/bryan-gildenberg-56a6b0/ Bryan, Sri & PVSB appeared on LinkedIn Live as part of their "in the know" series. This episode was billed as an "End of Summer Rank...

A Northern Perspective on Omnichannel Transformation with Mars Canada's Chantal Templeton 31.08.2022

The CPG Guys , PVSB and Sri are joined in this episode by Chantal Templeton, GM of Mars Canada.  With $40 billion in annual sales, Mars produces some of the world’s best-loved brands including DOVE®, EXTRA®, M&M’s®, MILKY WAY®, SNICKERS®, TWIX®, ORBIT®, PEDIGREE®, ROYAL CANIN®, SKITTLES®, WHISKAS®, COCOAVIA®, and 5™ Follow Chantal Templeton on LinkedIn at: https://www.linkedin.com/in/chantal-t...

Efficient Digital Shelf Operations with CommerceIQ's Guru Hariharan 27.08.2022

The CPG Guys , Sri & PVSB , are joined in this episode by Guru Hariharan, founder & CEO of CommerceIQ, which leverages machine learning, analytics and automation holistically across supply chain, marketing and sales operations to accelerate brand growth with online retailers. Follow Guru on LinkedIn at: https://www.linkedin.com/in/gurushyam/ Follow CommerceIQ on LinkedIn at: https://www.li...

Data-Enabled Streaming TV with 84.51˚'s Michael Schuh & Roku's Alannah Pawlik 24.08.2022

The CPG Guys , Sri & PVSB , are joined in this episode by Michael Schuh, VP of Kroger Precision Marketing Media Strategy for 84.51˚ & Alannah Pawlik, Sr Marketing Manager at Roku. 84.51˚ is a retail data science, insights and media company that helps the Kroger company, CPGs, agencies, publishers and affiliated partners create more personalized and valuable experiences for shoppers across...

Brand Pages & Shoppable Display Ads with Instacart's Ryan Mayward 10.08.2022

The CPG Guys , PVSB and Sri are joined in this episode by Ryan Mayward, VP of Ad Sales at Instacart, the leading online grocery platform in North America. Instacart shoppers offer same-day delivery and pickup services to bring fresh groceries and everyday essentials to busy people and families across the U.S. and Canada. Follow Ryan Mayward on LinkedIn at: https://www.linkedin.com/in/ryan-mayward-...

Leadership in an Omnichannel Matrix with Anheuser-Busch InBev's Carolyn Brown 03.08.2022

The CPG Guys , PVSB and Sri are joined in this episode by Carolyn Brown, Head of Commerce Marketing at AB InBev, the world’s leading brewer including iconic brands like Budweiser, Corona and Stella Artois; multi-country brands Beck’s, Castle, Castle Light, Leffe and Hoegaarden; and local champions such as Aguila, Antarctica, Bud Light, Brahma, Cass, Chernigivske, Cristal, Harbin, Jupiler, Klinskoy...

More More More Content with The Retail Media Minute, The Gildenberg Omnicomment & The CPG Scoop 30.07.2022

This episode explores 3 new content additions to the CPG Guys community. Each Tuesday, Jeff Malmad, Global Head of Commerce at Mindshare (a global media agency network of 10,000 people united by our desire to drive good growth) will be featured in “The Retail Media Minute” on the CPG Guys LinkedIn page. Jeff will highlight important issues related to driving success in retail media. On Thursdays,...

Digital Commerce in Snacking with Mondelēz International's Francesca Hahn 27.07.2022

The CPG Guys , PVSB and Sri are joined in this episode by Francesca Hahn, VP of Digital Commerce & GM of DTC at Mondelēz International, the world's leading manufacturer of snacking foods. Follow Francesca Hahn on LinkedIn at: https://www.linkedin.com/in/francesca-hahn/ Follow Mondelēz International on LinkedIn at: https://www.linkedin.com/company/mondelezinternational/ Follow Mondelēz Int...

Building An Authentic Feminine Care Brand with Lola's Monica Belsito 20.07.2022

The CPG Guys , PVSB and Sri are joined in this episode by Monica Belsito, Chief Marketing Officer at Lola, the first lifelong brand for reproductive health. They’re dedicated to providing consumers with an ever-expanding portfolio of trusted products and candid information for you to make deliberate decisions about your reproductive health. From your first period to your last hot flash (and beyond...

Personified Digital Advertising with Ogury's Drew Childers 16.07.2022

The CPG Guys , PVSB and Sri are joined in this episode by Drew Childers, Head of CPG Sales for Ogury, the Personified Advertising company, which has created a breakthrough advertising engine that delivers comprehensive audience interest, brand performance, privacy protection and sustainability within one technology stack, built and optimized for mobile. Advertisers working with Ogury benefit from...

Late Mover Advantage in Retail Media with Albertsons Media Collective's Evan Hovorka & Pacvue's Melissa Burdick 13.07.2022

The CPG Guys , PVSB and Sri are joined in this episode by Evan Hovorka, Head of Retail Media Products at Albertsons Media Collective, the retail media arm for Albertsons Companies & Melissa Burdick, President of Pacvue, the enterprise platform for eCommerce advertising, sales, and intelligence. Follow Evan Hovorka on LinkedIn at:  https://www.linkedin.com/in/evanhovorka/ Follow Albertsons Medi...

Amazon/eCommerce Data Strategy with Intentwise's Sreenath Reddy 09.07.2022

The CPG Guys , PVSB and Sri are joined in this episode by Sreenath Reddy, founder of Intentwise, a technology platform that empowers professional advertisers, large-scale aggregators, and high-volume agencies with recommendations, automation, competitive intelligence, and data infrastructure for Amazon, Instacart, Target, and more. This episode is sponsored by Intentwise. Follow Sreenath Reddy on...

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