Matthew Volkwyn
The Copywriting Podcast
The Copywriting Podcast hosted by Matthew Volkwyn. This show dives deep into what’s happening in the copywriting world today. Expect weekly in-depth interviews with professional copywriters from across the world. Whether you’re a freelance copywriter looking for high-paying clients, an offer owner trying to scale, or just obsessed with great copy, you’ll never see copy the same way again. And you'll get easy to follow, no bs, actionable steps to make more money and close more business.
Where to listen?
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Episodes
Billion Dollar Copywriter: Everyone Hates AI Written Copy 02.07.2026 1:14:16
Join my private email newsletter: https://list.copywriting.org Find Chris Haddad here: Coaching - https://www.nothingheldback.com/ Facebook - https://www.facebook.com/chris.haddad In this episode with Chris Haddad, we go over why AI copy is doomed to fail, how building your own offer beats working for someone else's, and the emotional psychology behind copy that actually moves people. You’ll d...
Skilled Copywriter Couldn't Make Money Until He Did THIS 25.06.2026 52:07
Join my private email newsletter: https://list.copywriting.org Find Alejandro Martinez here: LinkedIn - https://www.linkedin.com/in/alejandrowritescopy/ Facebook - https://www.facebook.com/alejandro.ernesto.35 In this episode with Alejandro Martinez, we go over why skilled copywriters stay broke, how to break into DTC creative strategy, and what flips the switch from struggling to consistent inc...
How $100M Ecom Brands Scale Ad Spend 21.06.2026 49:55
Get the resources here: https://docs.google.com/document/d/1Nm7mGF5DJGd1H8IKpS3xjzG1vfz_ZQUGaPpOSnA19RQ/edit?usp=sharing Join my private email newsletter: https://list.copywriting.org In this conversation with Johnny Kam, a top creative strategist who has worked with 7, 8, 9, and even 10-figure consumer brands, we unpacked everything you have to “unlearn” and I will show you the rest. You will le...
This Copywriter Closed Dan Bilzerian - STEAL His Outreach Method 18.06.2026 45:02
Join my private email newsletter: https://list.copywriting.org Find Rista Radovanovic here: Facebook - https://www.facebook.com/radovanoovich LinkedIn - https://www.linkedin.com/in/rista-radovanovic-b2b597294/ In this episode with Rista Radovanovic, we go over how he landed Dan Bilzerian as a client, the follow-up psychology that differentiates copywriters, and the three client acquisition metho...
$100M Creative Strategy: The Anatomy Of Winning Ads 14.06.2026 50:55
Get the resources here: https://docs.google.com/document/d/1Nm7mGF5DJGd1H8IKpS3xjzG1vfz_ZQUGaPpOSnA19RQ/edit?usp=sharing Join my private email newsletter: https://list.copywriting.org In Part 2 of this $100M Creative Strategy masterclass with Johnny Kam, we dive deeper into how to actually build concepts that win: from targeting, to symptom-stacking, to breaking down universal ad structures that...
This Freelancer Built His Career To Survive ANYTHING (Here’s How) 11.06.2026 1:09:44
Join my private email newsletter: https://list.copywriting.org Find Florian Ruhstaller here: Facebook - https://www.facebook.com/flo.ruhstaller LinkedIn - https://www.linkedin.com/in/florianruhstaller/ Instagram - https://www.instagram.com/florian.ruhstaller/ In this episode with Florian Ruhstaller, we go over what it takes to survive 5 years in the copywriting industry, how to build client rel...
The $100M Creative Strategy System Behind Winning Ads 06.06.2026 1:12:56
Get the resources here: https://docs.google.com/document/d/1Nm7mGF5DJGd1H8IKpS3xjzG1vfz_ZQUGaPpOSnA19RQ/edit?usp=sharing Join my private email newsletter: https://list.copywriting.org In this masterclass with Johnny Kam, we go over how to analyze an ad account before writing a single concept, the key metric that separates top creative strategists from the rest, and the exact framework for splitti...
From BROKE to $13k/mo Creative Strategist In 365 Days 04.06.2026 39:56
Join my private email newsletter: https://list.copywriting.org Find Nojus Dovydenas here: LinkedIn - https://www.linkedin.com/in/nojus-dovydenas-204a46260/ In this episode with Nojus Dovydenas, we go over how he went from $200 in savings and zero clients to hitting $13.4K/month at 20 years old: covering the mindset shifts, client-getting strategies, and positioning moves that actually made it hap...
From Burnout to $8k/mo Creative Strategist in 6 Months (How He Did It) 28.05.2026 1:01:52
Join my private email newsletter: https://list.copywriting.org Find Ivan Guedes here: Facebook: https://www.facebook.com/ivan.guedes.96343 LinkedIn: https://www.linkedin.com/in/ivan--guedes/ In this episode with Ivan Guedes, we go over his journey from quitting copywriting multiple times to landing creative strategy retainers, the mindset shifts that actually move the needle, and why everything...
$400M Email Copywriter Reveals 20 Years Of Email Secrets | Phil Rivers 21.05.2026 1:12:47
Join my private email newsletter: https://list.copywriting.org Find Phil Rivers here: https://x.com/thePhilRivers In this episode with Phil Rivers, we go over different aspects of the email marketing business, copy fundamentals you can apply to different business categories, and important lessons from self-marketing and entrepreneurship that can save you loads of time, money, and energy. You’ll...
The 2026 Meta-Ads Creative Strategy Masterclass Pt.2 17.05.2026 38:14
Join my private email newsletter: https://list.copywriting.org Find Thomas Just here: https://www.linkedin.com/in/thomas-just/ In this episode with Thomas Just, we go over how to apply research tactics into creative outputs, use proof to differentiate your brand in a growing skeptical market, and focus on technicalities of creative strategy to scale more sustainably. You’ll discover… - The multi...
Agency Copywriting Secrets: Everything You Need To Start Earning | Rod Satterwhite 14.05.2026 49:51
Join my private email newsletter: https://list.copywriting.org Find Rod Satterwhite here: https://www.youtube.com/@CopyThat In this episode with Rod Satterwhite we go over different aspects of brand strategy, how to thrive in agency work, and how to use branding to not only scale your market share, but also cultivate loyal communities around your business. You’ll discover… - The playbook for surv...
Steal THIS Lazy Meta Ads Strategy In 2026 10.05.2026 49:07
Join my private email newsletter: https://list.copywriting.org Find Kevin here: https://www.linkedin.com/in/kevinjust/ https://www.facebook.com/kevin.just.90 https://www.instagram.com/kevinthejust/ In this episode we go over the power of proof in Creative Strategy and building your credibility as a copywriter. You’ll discover… • If agency work is something you should consider • How Hormozi and 9-f...
Copywriter Drinks Dirty Toilet Water to Sell His Product 07.05.2026 1:28:35
Join my private email newsletter: https://list.copywriting.org Find Joshua here: https://www.thecopywriterspath.com/ In this episode we cover everything you need to know to succeed as a copywriter. You’ll discover… The Gary Halbert method to close your first few clients without results The foundation you need to write A-list copy What to do when you’re not feeling creative Things you can do eve...
Creative Strategy Made Simple | Copywriting Masterclass with Alex Myatt 03.05.2026 1:39:02
Join my private email newsletter: https://list.copywriting.org Find Alex here: Website: https://alexmyatt.com/ Youtube: https://www.youtube.com/@CopyThat Linkedin: https://uk.linkedin.com/in/alex-myatt-marketing In this episode we interview the co-owner of “Copy-That!”, Alex Myatt. You’ll discover… How to seamlessly transition to creative-strategy and close 10k/mo+ clients. The “Trojan-Horse Tacti...
How Ron Lynch Scaled GoPro to $600m | Copywriting Masterclass 30.04.2026 1:05:43
Join my private email newsletter: https://list.copywriting.org Find Ron here: https://www.facebook.com/ronnylynch/ In this episode we go over the secrets from the marketing genius behind GoPro. You’ll discover… How Ron took GoPro from zero to one of the recognizable brands in the world . The one copy tactic that instantly helps you write A-list sales copy How Ron got paid $20k/mo for 5 years from...
How The Gurus (Almost) Killed Copywriting 26.04.2026 1:26:45
Join my private email newsletter: https://list.copywriting.org Sean’s Website: https://www.copythatshow.com/ Sean’s Youtube: https://www.youtube.com/channel/UCPrVjDohW98GDxq99E8eHUQ In this episode with Sean we’ll go over… - The simple secrets behind some of the greatest promotions you can use to pump out high-converting sales copy - How millionaire copywriters skip the hard work, while everyone...
Beyond Copywriting | Fireside Chat with Adam Kan 23.04.2026 1:23:40
Join my private email newsletter: https://list.copywriting.org Find Adam here: Instagram: https://www.instagram.com/adamthekan?igsh=MTBjaWRtMDJnaTdtNg== Facebook: https://www.facebook.com/adamwar.kan/ In this episode we go over… - How this one simple shift allows you to select your dream clients - The most profitable marketing channel you can leverage right now to make your clients a TON of mo...
Email Copywriting Masterclass with Chris Orzechowski 16.04.2026 1:19:22
Join my private email newsletter: https://list.copywriting.org Find Chris here: https://www.theemailcopywriter.com/ In this episode with Chris we go over: - The copy secrets Chris discovered after writing 15,000+ emails - How anyone can succeed as a copywriter in 2026 - How your lowest-paying client could 2x your income - Chris’ productivity hack to pump out 4 high-converting emails every 60 mi...
The BEST Copywriting Interview On The Internet 09.04.2026 1:27:23
Join my private email newsletter: https://list.copywriting.org Find Jason here: https://www.facebook.com/jason.fladlien.716/ Jason's Book: https://a.co/d/0ajWWo3a In this episode I interview the marketing genius behind some of the biggest promotions of all time - for names like Alex Hormozi, Russell Brunson, Iman Gadzhi, Tony Robbins, and many more. You’ll discover… - How to your double your i...
How To Write Control Beating Copy with Kim Krause Schwalm 26.03.2026 1:35:46
Find Kim here: https://kimschwalm.com/ Join my private email newsletter: https://list.copywriting.org In this masterclass with Kim Schwalm you’ll discover… - How Kim beat controls from the top copywriters in history - How to charge premium rates comfortably - How to consistently come up with fresh ideas - How Kim generated $50k with one email - How to inject credibility into your copy smoothly -...
Performance Copywriting Masterclass with Chris Cimorelli 19.03.2026 1:19:15
Find Chris here: https://www.linkedin.com/in/chris-cimorelli-64505372 Join my private email newsletter: https://list.copywriting.org In this episode Chris reveals exactly how he generates $1M+ in 70% of his promotions. You’ll discover… - How to position yourself in a way to instantly close more clients - The trait ALL millionaire copywriters have - How to keep winning even when the market changes...
Exclusive Masterclass with The Godfather Of Copywriting | Mark Ford 17.03.2026 1:32:33
Join my private email newsletter: https://list.copywriting.org In this episode we interview one of the greatest copywriters of ALL time, Mark Ford. We cover… - What Makes a piece of copy explode - The strategies behind some of the most successful promotions in history - How Mark turned ILLITERATE people into Millionaire Copywriters And so much more… If you want the unfiltered thoughts from one of...
Copywriting Voice Mastery With Sean Mabry 12.03.2026 1:30:02
Find Sean here: Linkedin: https://www.linkedin.com/in/sean-mabry-781b39a3 Facebook: https://www.facebook.com/smabry/ Join my private email newsletter: https://list.copywriting.org In this episode we cover… - The top copywriting skill most copywriters take for granted- How to become irreplaceable- Leveraging AI - How to go get sh*t done fast (The same method Sean used to write emails in 12 minute...
How Tim Nowhen "Faked His Way" Into Copywriting 05.03.2026 1:39:37
Join my private email newsletter: https://list.copywriting.org Check out Tim here: https://www.facebook.com/tim.nowhen In this episode we cover how Tim managed to scale to 5 figures per month despite only having 2-4 hours per day due to a serious disease You’ll discover… How to get sh*t done in a short time frame, the character it takes to succeed as a copywriter,and everything you need to know a...
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