The Conversion Clinic

🔥This is the fastest, most affordable way to get your next 10 sales from SEO and Google Ads: https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2 Negative keywords are one of the most powerful tools in Google Ads, but most people use them the wrong way. In this video, you’ll learn the differences between broad, phrase, and exact match types for negative keywords. I...

🔥This is the fastest, most affordable way to get your next 10 sales from SEO and Google Ads: https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2 Free template mentioned video: {lpurl}?campaign={campaignid}&content={creative}&keyword={keyword} Want to track where your conversions are really coming from? In this video, I’ll show you exactly how to add UTM pa...

🔥This is the fastest, most affordable way to get your next 10 sales from SEO and Google Ads: https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2 Worried about duplicate content hurting your SEO? In this video, I’ll show you how to add a canonical tag to your WordPress site the right way. Adding canonical tags allows Google to know which version of your page to ind...

🔥This is the fastest, most affordable way to get your next 10 sales from SEO and Google Ads: https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2 If you’ve ever been charged by Google Ads and felt the charge was from spam, this video walks you step-by-step through how to request a refund. We explain exactly what qualifies for a refund, how to submit your request, a...

🔥This is the fastest, most affordable way to get your next 10 sales from SEO and Google Ads: https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2 This is how to add negative keywords to a Performance Max campaign in Google Ads. I’ll walk you through why negative keywords matter and how to add them to a specific campaign. Adding negative keywords is perfect for keep...

📌 Join the #1 SEO & Ads Community – Instantly Copy Proven SOPs Behind $73M+ in Sales 👉 https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2 Let’s break down what a robots txt file is and why it matters for your website’s SEO. I’ll show you how it helps bots know which pages to crawl and which ones to ignore. If you want better control over how your site appear...

📌 Join the #1 SEO & Ads Community – Instantly Copy Proven SOPs Behind $73M+ in Sales 👉 https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2 Let’s talk about the 5 main things Google really looks for in your blog posts. We talk about stuff like quality content and making your site easy to read. I’ll also cover the importance of internal linking and why updating...

🔥MARKETERS ARE COPYING THIS $73M SEO & ADS SYSTEM LIKE IT’S A CHEAT CODE: https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2 Trying to figure out how to structure your Google Ads campaigns? In this video, you’ll see the pros and cons of each type of structure, and more importantly, which one tends to actually work best for most accounts. If your Google Ads fe...

📌 NEW Templates and SOPs — Join the SEO & Ads community built to scale brands past $1M https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2 Let’s talk about how to build a strong SEO foundation and do the basics really well. I’ll go into keyword research, fixing site structure, improving internal linking, and writing content that actually is relevant to your au...

📌 NEW — Join the SEO & Ads community built to scale brands past $1M https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2 If you’re wondering how to analyse a website for SEO, this video breaks it down in a super clear way. We walk through 13 practical checks you can run on any website to see how it’s really doing in search engines. From crawling issues to low-q...

In this video, we break down what callout extensions are in Google Ads and how to use them properly. Callouts let you add extra bits of text below your ad to highlight key things—like free shipping, 24/7 support, or price matching. They don’t cost extra and can help your ads stand out more. We’ll show you how to write good ones and where to add them in your campaign. If you set them up right, they...

Let’s talk about what content gap analysis in SEO actually means. You’ll learn how to spot missing content on your site compared to your competitors and figure out which topics you should be covering to rank better. It’s not about guessing - this is an efficient way to find what your site’s missing and where there’s a chance to grow. 🔥 SEO can feel like an endless guessing game, with constant twe...

Let’s break down the difference between direct traffic and organic traffic in simple terms. You’ll learn how each type shows up and why they matter for understanding your website traffic. We’ll go over examples to help you spot the difference, like when someone types in your URL versus finding you through Google Search. 🔥 SEO can feel like an endless guessing game, with constant tweaks, tests, an...

Want to rank #1 on Google faster? Nowadays, it’s all about EEAT - Expertise, Experience, Authority, and Trust. In this video, we break down three simple ways to boost your site’s EEAT, so Google sees you as a trustworthy website. You’ll learn how to showcase real-world experience, build authority, and improve trust signals that Google looks for. If you’re struggling to climb the rankings, these pr...

Duplicating a campaign in Google Ads is a quick and easy way to save time, especially if you want to reuse settings from a successful campaign. In this video, I’ll show you how to copy a Google Ads campaign, adjust the settings, and launch it without messing up performance. Whether you’re running search, display, or shopping ads, this method will help you keep things consistent while testing new c...

📌 This video is a module from our paid community in Skool. Join the #1 SEO & Ads Community – Instantly Copy Proven SOPs Behind $73M+ in Sales 👉: https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2 Let’s talk about how to choose simple, clear file names for your images and why that actually matters for Google. I’ll also show how to write alt text that’s useful...

Let’s go over how to connect Elementor forms to Zapier, ActivePieces, and Make without writing any code. I’ll walk you through step by step, showing you how to set up your form triggers and link them to different automation platforms. You’ll see how to send form data automatically to apps like Google Sheets, Klayvio, or CRMs 🔥 Struggling to turn website visitors into customers? After helping 100+...

Phrase match in Google Ads is a keyword matching option that gives you more control than broad match but more flexibility than exact match. It lets your ads show when users search for terms that include your keyword, even if there are slight variations. In this video, we’ll go over the best match option for your Google Ads campaigns, so you can get the most from your ad spend! 🔥 Running Google Ad...

Sitelinks in Google Ads are extra links that show up below your main ad, taking people to different pages on your website. They help users find what they need faster, whether it’s pricing, contact info, or a discount. By using sitelinks, you can make your ads bigger, more relevant, and improve your click-through rate by up to 20%. 👉 Want Help Increasing Your Google Ads’ Click-Through Rate? Work W...

Here is how you can update your content in order to get on page 1 of Google. You’ll learn how stale and out of date information impacts your SEO performance and what signs to watch for that signal it’s time to update. I also walk you through a simple process for refreshing old content to make it relevant again and boost your search rankings. Whether it’s updating keywords, tweaking meta descriptio...

From confusing reports to how ad budgets are really spent, I’ll break down the signs that your Google Ads agency isn’t legit. You’ll learn how to ask the right questions, understand the workings of an agency, and spot common pitfalls that could be hurting into your ROI. Whether you’re new to Google Ads or working with an agency, this is essential knowledge for making smarter decisions and protecti...

Thin content is destroying your Google rankings - here’s how to fix it. Thin content refers to pages with little value, duplicate information, or low-quality text that fails to engage users. We explain how it hurts your SEO, from poor user experience to penalties from search engines, and then share practical tips to bulk it up fast. You’ll learn how to identify weak content, improve its quality, a...

Are the backlinks you’re building hurting your SEO more than helping? In this video, we talk about three clear signs that you might be building toxic backlinks. We’ll cover what toxic backlinks are, how they can damage your site’s rankings, and practical steps to fix the problem. By the end, you’ll know how to clean up your backlink profile and focus on building links that actually improve your SE...

Is it possible to drive high converting traffic to your landing pages on a $500 ad budget? I’ll walk you through setting realistic goals, picking the right keywords, and choosing the best campaign type to make every dollar of your ad budget count. You’ll learn how to optimise your bids, refine targeting, and measure performance effectively. Whether you’re new to Google Ads or want to stretch a sma...

Here are 7 signs that your marketing strategy needs some changes. Whether you’re seeing stagnant results, struggling to reach your audience, or seeing decreased results from your ad spend, these signs can help you figure out when it’s time to make a change. From not tracking the right numbers to relying too much on one marketing channel, this video will help you evaluate your approach and get your...