Josiah Roche
The Conversion Clinic
Welcome to The Conversion Clinic with Josiah Roche, founder of JRR Marketing. On this podcast, you’ll learn how to get more leads, increase sales, and boost your conversion rates. Josiah shares the exact steps he’s used to help brands make over $73 million online. You’ll also hear about the mistakes and lessons he’s learned along the way. If you’re struggling with Google Ads, SEO, or your website, you’ll learn how to fix it and grow your business faster than you ever thought possible.
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How to Fix UTM Tracking for Google Ads and WhatConverts — (Updated 2026) 03.04.2026 1:01
🔥 This is the fastest way to turn Google Ads into your #1 revenue maker: https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2 UTM tracking can break when Google Ads auto-tagging and your template rules aren’t aligned, so your leads have missing or wrong sources. In this video, I’ll show you the exact checklist to fix UTMs between Google Ads and WhatConverts so ever...
How to Calculate LTV to CAC Ratio (Free Calculator + 4 Questions to Make It Easy) 22.03.2026 6:13
🔥 This is the fastest way to turn Google Ads into your #1 revenue maker: https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2 Customer Acquisition Cost (CAC) and Lifetime Value (LTV) are two of the most important metrics for understanding whether your marketing and business is actually profitable. In this video, you’ll learn how to calculate customer lifetime value...
How to Add LTV in Google Ads (Fix ROAS With 12+ Months Data) 13.03.2026 3:15
🔥 This is the fastest way to turn Google Ads into your #1 revenue maker: https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2 Most Google Ads accounts optimize for short-term conversions, but the real goal is paying for customers who generate the most revenue over time. In this video, you’ll learn what Life Time Value (LTV) in Google Ads actually means and the most...
How to Create a Performance Max for Leads in Google Ads (2026 Edition) 09.03.2026 8:32
🔥 This is the fastest way to turn Google Ads into your #1 revenue maker: https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2 Performance Max can be one of the most powerful ways to generate leads in Google Ads, but only if it’s structured correctly. In this video, I’ll talk about my process to build a Performance Max campaign specifically for lead generation. You’...
How to Audit a Website for SEO (#1 Best Extension + Law Firm Example) 07.03.2026 3:36
🔥 This is the fastest way to turn Google Ads into your #1 revenue maker: https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2 If you want higher rankings and more organic traffic, you need an SEO audit, not guessing. In this video, I'll talk about my process to audit any website for technical issues, on-page optimization gaps, and backlink problems. We’ll cover...
The #1 Way to Tell If Google Ads TOFU Campaigns Actually Make You Money 03.03.2026 2:10
🔥 This is the fastest way to turn Google Ads into your #1 revenue maker: https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2 Top of funnel Google Ads campaigns can look successful, but are they actually making you money? In this video, I will break down how to measure the real revenue impact of awareness and prospecting campaigns beyond general metrics like clicks...
How to Reply to Google Reviews (#1 Fastest Way to Respond + Free GPT Included!) 28.02.2026 2:30
🔥 This is the fastest way to turn Google Ads into your #1 revenue maker: https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2Let's talk about how to reply to Google Reviews in a way that builds trust and attracts new customers. We break down simple frameworks for responding to positive, neutral, and negative reviews without sounding defensive. We also cover com...
How Auction Insights in Google Ads Works (6 Reasons Why Competitors Beat You) 25.02.2026 9:59
🔥 This is the fastest way to turn Google Ads into your #1 revenue maker: https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2 Auction Insights in Google Ads shows you who you’re competing against, how often you overlap, and where you stand in the auction. In this video, I'll break down every Auction Insights metric in plain English, including Impression Share,...
How to Update Old Blog Content (10 Easy Steps I Used on Over 1,000 Posts) 22.02.2026 14:23
🔥 This is the fastest way to turn Google Ads into your #1 revenue maker:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2Updating old blog content is one of the fastest ways to improve your website ranking and conversions without publishing something brand new. In this video, you’ll learn a simple system to find which posts are worth updating first and what to c...
How to Create a Fishing Campaign in Google Ads (#1 Way to Find Profitable Keywords Fast) 20.02.2026 3:55
🔥 This is the fastest way to turn Google Ads into your #1 revenue maker: https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2 This video explains how to create a Fishing Campaign in Google Ads. Rather than targeting known keywords, a fishing campaign lets Google's algorithm surface search terms that convert, which you can then add to your main campaigns. Viewer...
How to Track Website Visitors (3 Ways to Increase Conversions with Session Replays) 12.02.2026 5:14
🔥 This is the fastest way to turn Google Ads into your #1 revenue maker: https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2 Most websites get traffic but still struggle to turn visitors into leads or customers. In this video, you’ll learn how to track what people actually do on your site using session replays. I’ll show you three practical ways to use these insig...
How to Exclude Apps in Google Ads (Block 140+ Useless Placements in Pmax & Display) 09.02.2026 1:42
🔥 This is the fastest way to turn Google Ads into your #1 revenue maker: https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2 You'll learn how to exclude mobile apps in Google Ads so your budget stops spending ad budget on app placements. I’ll go over where the settings are in Google Ads, how to apply exclusions at the account, campaign, and ad group level, and...
How to Set Up a Thank You Page in WordPress (3 Do’s & Don’ts + Examples) 03.02.2026 4:27
🔥 This is the fastest way to turn Google Ads into your #1 revenue maker: https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2 You'll learn the fastest build options for a Thank You page and how to set the redirect from your form or checkout. You’ll also learn what to include on the page, such as next steps or a lead magnet. By the end, you’ll have an optimized...
How to Use Image Extensions in Google Ads (5+ Studies Show Up to 48% More Leads) 01.02.2026 6:31
🔥 This is the fastest way to turn Google Ads into your #1 revenue maker: https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2 Image extensions let you add images to your Google Ads so your search ads stand out and earn more attention. In this video, you’ll learn where image assets appear, which campaign types support them, and what Google actually needs to approve...
How to Build External Links for SEO (Does It Actually Help + Free GPT) 29.01.2026 4:18
🔥 This is the fastest way to turn Google Ads into your #1 revenue maker: https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2 External links can be one of the strongest ranking signals in SEO, however, most businesses build them the wrong way. In this video, you’ll learn how to build external links that can actually help your website’s SEO. You’ll learn how to find...
How to Improve Google Business Profile Service Area (2-Minute Radius Setup) 25.01.2026 1:36
🔥 This is the fastest way to turn Google Ads into your #1 revenue maker: https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2 This video explains how to improve a Google Business Profile service area so your business appears in more relevant local searches. It breaks down how service areas actually influence visibility, rankings, and lead quality for businesses. Yo...
How to Run Google Ads Campaign Experiments (10 Ideas + Fast Setup) 21.01.2026 5:24
🔥 This is the fastest way to turn Google Ads into your #1 revenue maker: https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2 Google Ads campaign experiments let you test changes without risking your entire budget, and in this video, you’ll learn exactly how Google Ads experiments work and when to use them. I’ll talk about the setup process, including what to test...
How to Use PMax Channel Performance (3 Things You Should Do With the Data) 18.01.2026 5:46
🔥 This is the fastest way to turn Google Ads into your #1 revenue maker: https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2 Google Ads Performance Max can get strong results, but only if you understand how Google is actually spending ad budget across each channel. In this video, we’ll talk about Performance Max Channel Performance and show you how to see where yo...
How Google Ads Enhanced Conversions Works (3 Reasons You’ll Waste $10K+ Without It) 14.01.2026 3:48
🔥 This is the fastest way to turn Google Ads into your #1 revenue maker: https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2 In this video, I’ll talk about how Google Ads Enhanced Conversions works. You’ll learn what data is being used, how it’s matched to users, and how this is different from standard conversion tracking. I’ll explain when Enhanced Conversions im...
How to Add Brand Exclusions in Google Ads (#1 Setting For Search, Shopping & PMax) 11.01.2026 6:07
🔥 This is the fastest way to turn Google Ads into your #1 revenue maker: https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2 In this video, you’ll learn how to add brand exclusions in Google Ads to prevent your ads from showing on unwanted searches. We walk through where brand exclusions are and how to apply them correctly at the account and campaign level. You’ll...
How to Add Categories in Google Business Profile (2x Local Leads + Free GPT) 08.01.2026 4:56
🔥 This is the fastest way to turn Google Ads into your #1 revenue maker: https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2 In this video, you’ll learn how to add and edit categories for your Google Business Profile. Google Business Profile Categories can impact what searches your business shows up for, so choosing them strategically can matter a lot. I’ll explai...
How to Run Google Ads After Hours (7+ Niches That Need This Strategy) 03.01.2026 5:38
🔥 This is the fastest way to turn Google Ads into your #1 revenue maker: https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2 Running Google Ads after normal business hours can either waste budget or unlock hidden conversions, depending on how it’s set up. In this video, I break down when after-hours Google Ads actually make sense and when they don’t. I’ll also tal...
How to Add Negative Keywords in Google Ads (3 Ways Including Performance Max) 31.12.2025 2:31
🔥 This is the fastest way to turn Google Ads into your #1 revenue maker: https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2 Negative keywords are one of the fastest ways to stop wasting money in Google Ads, yet most advertisers either ignore them or use them incorrectly. In this video, I'll go step by step through how to add negative keywords in Google Ads so...
How to Find Internal Linking Opportunities (1 Free GPT That Saves Hours) 27.12.2025 5:40
🔥The #1 proven way to get you 2x more leads and sales in 90 days with Google Ads and SEO: https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2 In this video, you’ll learn exactly how to find high-impact internal linking opportunities that improve your website’s SEO and boost page authority. I’ll walk you through step-by-step methods using both free and paid tools t...
How to Write a Google Business Description (4 Minutes to More Leads + Free GPT) 23.12.2025 3:47
🔥 This is the fastest way to turn Google Ads into your #1 revenue maker: https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2 Creating a strong Google Business Profile description is essential because it can change search visibility, click-through rate, and how quickly potential customers understand what you offer. In this video, I’ll show you the exact framework I...
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