Simon Booth
The Content Booth
A podcast about the stories, struggles, and strategies behind personal brands that actually work. Hosted by Simon Booth, each episode dives into the real journeys of coaches, creators, and entrepreneurs building their names online what they got right, what they got wrong, and everything in between.
Author
Simon Booth
Category
Podcast website
Latest episode
Apr 2, 2026
Where to listen?
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Episodes
From Anorexia to Apollo: Sophia Harris on Recovery, Neurodiversity and Food Freedom 02.04.2026 1:13:54
A candid conversation with Sophia Harris — award-winning nutritionist and food-relationship coach — about her recovery from anorexia, later autism and ADHD diagnoses, and how those experiences shaped her approach to helping people with disordered eating and coaches in the industry. The episode covers Sophia’s transition from a finance career into nutrition, building Apollo Nutrition and community...
From Gym Floor to Global Coach: Georgie Cooper’s 10-Year Journey 04.03.2026 53:02
Georgia Cooper joins The Content Booth to recount her ten-year fitness journey — from early gym classes and personal training to building a thriving online coaching business. She shares how COVID, consistent content, and a strong personal brand helped scale her services, plus lessons from bodybuilding, burnout, and creating efficient systems. Listen for practical advice on transitioning from in-pe...
Season One Wrap Up and What Coaches Need to Know for 2026 19.12.2025 1:04:04
In this episode I’m joined by Lewis to wrap up Season One of the podcast and reflect on the biggest lessons from the conversations we’ve had throughout 2025. We talk about our favourite guests, the themes that kept coming up across different industries, and what those discussions revealed about coaching, content and business right now. We then look ahead to 2026 and break down what coaches need to...
Building Better Coaches for a Better Industry with Nik and Ant from PTMA 10.12.2025 1:06:27
In this episode I sit down with Nik and Ant from the PT Mentor Academy to talk about where personal training is actually heading and why mentorships have picked up such a bad reputation in recent years. We get into what real mentorship looks like, why so many coaches are skipping the fundamentals, and why PTMA puts such a heavy focus on becoming a better coach before anything else. We also dive in...
Building Better Coaches and Better Gyms with Jenz Robinson 04.12.2025 1:13:15
In this episode I sit down with Jenz Robinson from the PFCA and the Gym Owners Network to break down what is actually happening in the fitness industry right now. We talk about what makes a great coach today, why so many facilities are struggling, and why the group personal training model has become one of the strongest movements in the industry in recent
Building Red On: Standards, Leadership & The Rise of Hyrox – with Mike Chadwick 26.11.2025 1:42:35
In this episode I sit down with Mike Chadwick coach, author, military veteran and the man behind Red On. We dig into his career in the forces, the transition into civilian life, and how those lessons shaped the way he now coaches, leads, and builds high-performing communities. We talk about the rise of Hyrox, why it’s exploded the way it has, and how Mike applies military standards to everyday at...
Building Coaches, Community & A Business That Lasts – with Sacha Lucas 19.11.2025 1:14:22
In this episode, I sit down with Sacha to look back at where it all started. Between us we’ve racked up over 20,000 coaching hours, built a business called The Strong Programme back in 2014, and started online coaching at a time when hardly anyone knew what it even was. We talk about what makes a truly great coach, what it actually takes to build a sustainable fitness business, and where we think...
Ben Coomber: Reinvention, Resilience & Building What’s Next 12.11.2025 1:03:48
In this episode, I sit down with Ben Coomber coach, creator, speaker, and founder of Awesome Supplements to talk about the real journey behind one of the UK’s most recognised names in fitness. We dive into how he first got into the industry, what online coaching looked like back in the early days, and how he built Awesome Supps from the ground up. Ben opens up about how becoming a dad changed his...
Introduction 06.11.2025 2:51
Just a short introduction to the podcast, what it's about and why I started it.
Episode 2 - Addiction, Ego & Going Viral with Paul Mort 05.11.2025 1:28:35
In this episode, I sit down with Paul Mort author, speaker, and all-round force of nature to talk about the realities behind building a powerful personal brand. We go deep into his journey through addiction, recovery, and business, and what happens when the rush of going viral starts to feel a lot like the high from drugs and alcohol. Paul opens up about ego, discipline, and what it actually takes...
Episode 1 - How i grew a 7 figure personal brand 05.11.2025 1:01:02
In this first episode, Lewis flips the script and interviews me digging into how it all started. We go back to the early days of MSN, Bebo, and Facebook, and trace the path that led me into content creation and building a brand online today. We talk about what’s changed (and what hasn’t), how social media shaped my career, and why creating content now is less about going viral and more about showi...
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