The Consistency Corner: Lightening the Mental Load of Marketing

When you are building a business there are hundreds, if not thousands of decisions to make. Battling decision fatigue is a real thing..and so is fear of deciding. But, not deciding is a decision. So, what do you do to move forward when you just can't decide?  This week's episode of The Consistency Corner Podcast, we chat with decision coach and speaker Marin Laukka on how to be ready eno...

How do you know if your marketing strategy is even working? Other than sales, there is power in digging into the data...but how long should you test a strategy before you know if it's working.  Digital marketer, Marta Luvian digs into how to measure your analytics, and how long to give it before you know what's working on this week's episode of The Consistency Corner Podcast.  Marta...

We know mindset impacts our success in business, but how is your mindset when it comes to rest and fun? In her book, Secrets of Supermom, Lori Oberbroeckling shares how scheduling fun and shifting our mindset around rest and fun is so important, especially while we are juggling all the things.  Lori Whitney Oberbroeckling is passionate about helping moms who want fulfilling careers–or side hustles...

Renee Dick, creator and founder of Fresh Life Marketing, specializes in done for you content repurposing and is teaching you how to do it yourself on this week's episode of The Consistency Corner.  Renee is the girlfriend you never knew you needed in your business. Whether you're in the beginning stages of starting out, or even if you’re an established entrepreneur, her mission is to ser...

Julie DeLucca-Collins is the Founder and CEO of Go Confidently Services and the host of the popular Casa DeConfidence Podcast®. As a Business and Life Strategist Coach, Julie helps women business owners launch or grow their businesses, get clients, be productive, and achieve their dreams. Julie helps her clients create simple habits to achieve goals and change lives. Julie is also the best-selling...

Tabitha is a Productivity Coach who is passionate about helping new mom entrepreneurs to leverage their time and energy using  priority-based productivity techniques and scalable strategies. She empowers you to crush your business goals as a profitable entrepreneur and be a present mom without guilt or burnout.  She’s addicted to bulletproof coffee, personal growth books, and family dance parties....

If you have ever struggled with consistency in your marketing, you might be in need of a momentum restart. Coach Amber Bibelheimer developed The Momentum Restart Method to support you in getting back on track. Listen in as we discuss common roadblocks, tools to get your momentum going and how to reset if you get off track being consistent. Grab Amber's FREE Restart Road Map   and be sure to c...

Ania Barycka, aka “The Instagram Hashtag Queen,” has been named Top 10 Social Media Managers to Watch in 2021 in Yahoo Finance.  Ask Ania Media started as a side job in March 2020 while Ania worked full-time in Law, in record time it has transitioned to a fully booked success story! In addition to her social media management services, Ania shares her knowledge with various coaching services includ...

Laura Rubin is a reformed hustle bunny, joy seeker and lover of life. After years of riding the hustle train she made the courageous decision to take back her life. Her journey has taken her from living life by default to living life by design. She now encourages, empowers and inspires other battle-weary corporate and entrepreneurial hustlers to unwind from the grind of overwork and burnout. As th...

Can you plan the framework for your marketing strategy for an entire year in just a couple of hours? Yes! I walk you through a 4 step process to plan your content themes for 2022 to support your business goals and take some of the overwhelm out of creating marketing content.  Listen to the end of the episode for your homework and a chance to win a prize for getting it done! Download the Content Pl...

Great marketing starts with the right mindset, and the right mindset is built on a foundation of confidence.  If you've ever struggled with self doubt (and who hasn't?). this episode shares some new ways to create consistent confidence that will help bring out your sparkle.  Jenny Zook is the founder of the Confidence Collective where she teaches busy women easy steps to build confidence...

If you are talking to everyone, then no one is really listening. This episode of The Consistency Corner Podcast we talk with Katrina Klooster about the importance of narrowing your niche and how to pick one if you have no idea where to start.  Katrina Klooster is a life and business coach for newish female coaches. She helps coaches mine their personal stories to find a niche that aligns well with...

Balancing motherhood and business isn't easy, but a network of supportive mom friends, and a  game plan for self care sure helps. Listen in on a conversation with real moms discussing real life and how to balance all the things without sacrificing taking care of ourselves.  Soldier and army wife, Sydni Murhpy (who holds multiple degrees in nutrition) is one of my favorite real life mom friend...

Being a values based brand is rooted in authenticity, but how do we show up authentically especially when the comparison monster is creeping in? Listen in on our conversation with Tracy Borreson on being authentically you as you grow your business. Tracy Borreson is a mompreneur and brand identity coach on a mission to help entrepreneurs align their business with their personal brand to make bette...

Have you ever wished you had a sounding board as you worked through the details of your brand? Or wondered if you were on the right track as you map out your mission, vision and values? Listen in as Ruthie take you behind the scenes and let's you listen in to a Brand Audit session with Dr. Kaylee Hackney as we discuss Kaylee's personal brand, business goals and content strategy. Learn mo...

Jamie is the operations director for a growing education non-profit, a wife, mom of two, and expert in creating processes in your routine.  Her 9-5 is finding efficiencies, so she applied those business concepts to her family, so she could find more time in her day for herself and her business.  She helps busy working moms ditch overwhelming to-do lists and organize their families, homes, and care...

You've probably heard about defining your ideal customer avatar demographics. How old she is, what's her income, does she have kids, where does she live, etc. But this week we are going to dig deeper into core desires, fears, interests and need.  We're going to niche down. I know that can sound scary, because it might feel like as you narrow your audience you are missing people.  Bu...

Marisa Lonic is the founder of Mama Work It .  She’s a working mom of four kids, and expert Time Momager.  Marisa helps busy moms juggling mom life, work life, wife life, fill in the blank life via her books, courses, and coaching programs.  Her time management and goal achievement strategies have helped the most overwhelmed mamas turn their dreams into reality, even when they thought they had no...

Welcome back to the podcast! Today, I'm excited to share with you some tips to stop your own scroll on social media and take back your energy. Hours and hours on social media can leave you feeling drained. Even if you are not spending all of those hours all at once, the time spent scrolling adds up. In this episode I shared these 5 tips:  Set timers for yourself - and that's as much time...

If you are juggling all the things, you have got to make sure you are creating a system for self care to keep your cup full.  You can't fill from an empty cup for long, so what are you doing to pour into yourself? Listen up as I share 6 simple strategies for taking care of yourself so you can be at your best, and real life tips for making it easier to incorporate them.  Connect in the Consist...

Nina Gibson teaches female entrepreneurs how to unlock their website’s SEO potential & grow online brand visibility, by taking the scary out of search engine optimization. She helps you understand why SEO matters and how to incorporate it into your overall marketing and content strategy. Through a focus on community and mentorship Nina prioritizes breaking down the technical aspects of SEO to...

My girl Oprah had a sign on her dressing room door that says "You are responsible for the energy you bring into this space". If we are responsible for our own energy, we have to let go of the mom guilt we often feel about doing things that give us energy.  You know self care is not selfish, but have you been intentional about doing things that give you energy? Or setting boundaries aroun...

Understanding the marketing funnel will help you set intentional business goals and create a marketing strategy and content plan to actually achieve those goals, with out feeling like you are just throwing spaghetti at the wall.  On this episode we'll discuss the difference between the attract, nurture and convert phases of your business and how content that helps your audience get to know, l...

Learn how to step into a CEO Mindset in your business, even if you are just getting started.  Award winning coach and fellow cheerleader of female entrepreneurs, Laura Gmeinder shares how to push past your fears and become the CEO your business needs you to be. Be sure to grab Laura's resource 7 Ways to Lead In Your Business   for more actionable steps to step into the CEO role you were made...

You don't know what you don't know, and when you are new in your business or marketing it might seem like everyone else has it all figured out.  You aren't even sure what to ask, because you don't know how creating content comes so easily for everyone else.  I've got you! I'm sharing a few behind the scenes tips and tools to make content creation easier. Use these alo...