The Conscious Podcast

Are you sitting comfortably for some spooky law firm marketing tales? On this episode of The Conscious Podcast, Maddie and Ellie recount some of the marketing horror stories that have become legend at Conscious. But fear not, they also give you advice on how your law firm's marketing strategy can avoid such an untimely fate!

On this episode of The Conscious Podcast, we're joined by Laura Lack, Community Manager at The Law Firm Marketing Club. This episode explores Laura's background in law firm marketing, what it means to be a member at LFMC, and the ways that this community is helping to shape the legal marketing landscape. Laura's LinkedIn: https://www.linkedin.com/in/lauralacklfmc/ Law Firm Marketing Club's website...

The Conscious Podcast is back for Season 3! To kick off the season, we examine one of the biggest challenges facing law firms today in this episode: attracting and retaining the next generation of legal talent. Co-hosts Marketing Executive Ellie Phillips and Social Media Manager Laura Morris were joined by Dino Dullabh , co-founder of the Law Training Centre — the UK’s first fully online accredite...

In this episode, we’re diving into the world of law firm culture with Amy Sawbridge, brand and people strategist and founder of Sawbridge Consulting. We talk about why culture is no longer a 'nice to have' in professional services, how law firms can align brand and values to attract and retain top talent, and what it takes to create meaningful change that’s more than just a perks package.

In this episode, we’re diving into the SEO shake-up sparked by AI. Is traditional search really on its way out? Or is this just another evolution that savvy firms can ride to their advantage? We’re joined by Search Marketing Manager Matt Nicholls, who shares grounded insights, fresh data, and clear-headed advice for firms feeling overwhelmed by AI hype.

This year, Mental Health Awareness Week focuses on ‘community’ - something that’s vital for good mental health, especially in high-pressure environments such as law firms. In this episode, I’m joined by Patrick Melville from Melville Mental Solutions (MMS) to explore how law firms can build stronger communities that support wellbeing and good mental health.  Patrick is an ex-marketer and rece...

In this episode of The Conscious Podcast, we’re joined by Joanna Cunningham, Head of Digital PR at Conscious, to explore how law firms can leverage digital PR to enhance their online presence. We break down the key differences between traditional and digital PR, discuss the essential components of a successful PR strategy, and dive into real-world examples of impactful campaigns. Joanna also share...

Guest and Law Firm Marketing Club Community Manager Sophia Stancer, discusses the latest findings from the ‘What Clients Want’ survey. In its fifth year, this research has become the leading study of its type in the UK legal sector and is an invaluable tool for law firms to understand what clients look for when choosing a law firm, their experiences and expectations and the key issues that matter...

In this episode of The Conscious Podcast, we welcomed Graham Archbold from Chorus Insight. Graham discusses the importance of getting client feedback, and how you can get detailed and beneficial client feedback. Graham's top advice is, "If you aren't going to do something with the client feedback you receive, don't bother doing it!" If you'd like to find out more about Chorus Insight, please go to...

In this episode of The Conscious Podcast, I was joined by Anna Yarde, a Barrister at Harcourt Chambers. Anna, without meaning to, has become a big voice on LinkedIn in her chosen content pillars. Anna has built up a strong following, and a high level of engagement on her LinkedIn posts by investing in her personal brand. In this episode, Anna discusses how she has created her personal brand and he...

In this episode of the Conscious Podcast, Senior Marketing Executive Maddie Platt is joined by Hannah Perryman, Senior Marketing Account Manager at Consortium - more than marketing. Maddie and Hannah discuss the similarities and differences between marketing for accountancy and law firms, how they can support one another and how to portray trust in marketing for law and accountancy firms. Find out...

In this episode of The Conscious Podcast, Senior Marketing Executive Maddie Platt is joined by Lou Gilbert from Consortium – more than marketing. Lou has been working in professional services marketing for more than 20 years. She's worked in-house at a Magic Circle law firm and a Top 5 Accountancy Practice as well as with smaller niche legal practices and firms. Lou is heavily involved in submitti...

In this episode of the Conscious Podcast, Senior Marketing Exec, Maddie Platt is joined by Law Firm Marketing Club (LFMC) Community Manager, Sophia Stancer. The Law Firm Marketing Club (LFMC) is a supportive community dedicated to helping law firms to do better marketing. This may be to get more clients, earn more fees, improve know-how and skills, or it may be to share and collaborate with other...

In this episode of the Conscious Podcast, Senior Marketing Exec, Maddie Platt is joined by Social Media Manager, Laura Morris where they discuss law firm's social media and how to create a successful social media strategy. 00:00-01:00 - An introduction to Laura, Social Media Manager 01:01-02:00 - What are the key components to a social media strategy? Are these changing? 02:00-04:15- What type of...

In this episode of The Conscious Podcast, we discuss all things law firm marketing with Head of Account Management Dan Hodges. Dan has over 16 years of experience in the legal sector, ranging from business development to practice management and strategic planning. Dan has worked with over 300 law firms, helping them gain a better understanding of how they can become more successful online.

In this episode of The Conscious Podcast, Senior Marketing Exec Maddie Platt is joined by Head of Content Georgia Davies to discuss all things legal sector copywriting regarding AI. AI has been thrust into our lives, and it doesn't look like it's going anywhere. So, how can law firms embrace AI, what are the risks they need to be aware of, and how is AI going to evolve in legal sector copywriting...

Does networking in the legal sector come naturally to you? If not, Laura Jimenez, Account Manager at Conscious Solutions shares some of her top tips for networking in the legal sector. Laura shares some of her stories and experiences of being in the legal sector for just over a year!

Listen to our Conscious Podcast episode with Stephen Brown from Lights on Consulting. Stephen is an IT Consultant at Lights-On Consulting and works with clients to solve complex IT and Management challenges. 00:00-2:59 An introduction to Lights on Consulting and their focus on the legal sector. 2:59-7:00 Why Stephen and Lights on Consulting enjoy working within the legal s...

David Sparkes is the founder of Millbourn Ross, a sector specialist M&A broker for law firms and legal technology companies. Some of you may know David from a former life as founder of Burlington Media Group, which operates three well-known communities in the legal sector. Since exiting in 2020, David has focused on supporting business leaders with their growth and exit strategies.  In th...

In this episode of the Conscious Podcast, Design Director Tracey Stock, Search Marketing Manager Matt Nicholls and PPC Executive Owen Griffiths have an open and honest conversation about the mental health and the formation of the Conscious Wellbeing Team.

In this episode of the Conscious Podcast, Social Media Manager Laura Morris discusses her favourite thing about working on businesses' social media profiles. She also discusses the biggest challenges law firm's are facing when it comes to social media, and the trends she expects to see for law firm social media in 2024.

In this episode of the Conscious Podcast, Grace discusses the importance of accessibility in website content and her top tips for creating accessible content for your law firm website.

In this episode of the Conscious Podcast, Head of SEO Jamie Stevens discusses his top tips for law firm search engine optimisation. Jamie touches on Google Analytics 4 (GA4) and the key differences between GA4 and Universal Analytics. Jamie also covers the benefits of utilising GA4 and how to implement GA4 with other tools and platforms.

In our first Conscious Podcast episode, Senior Marketing Executive Maddie Platt and Social Media Manager Sophia Stancer from Conscious Solutions discuss how law firm professionals including lawyers can create a personal brand online. Sophia runs through the benefits and risks associated with creating a personal brand, how lawyers can create a personal brand using content pillars and some other top...