The Chiropractic Podcast

Dr. Todd Osborne (“Dr. Oz”) and Dr. Zach Wilson discuss the pros and cons of chiropractors selling nutritional supplements in their practices. Dr. Zach argues that nutrition is an essential component of healing, citing that historical diseases like scurvy and rickets were cured by addressing nutrient deficiencies. They agree that offering supplements is a responsibility, as patients wi...

Dr. Bill Kriva and Dr. Rick Barrows discuss how to cope with life’s significant challenges, both personal and professional, by shifting one’s perspective to one of gratitude and praise. Dr. Kriva shares his personal story of feeling burned out and despondent while dealing with his parents’ dementia, his daughter’s severe anxiety, and a demanding chiropractic practice. He cr...

Christie Owen Irwin sits down with Melissa Asher, a massage therapist who operates her own business within a chiropractic practice. Melissa, who started as a chiropractic assistant, explains that she became a massage therapist to work in tandem with chiropractic care, helping to relax fascia and muscles and aid the movement of subluxations that aren’t progressing as quickly as desired. She d...

Dr. Zach Wilson and Dr. Justin Ford discuss the common issue of burnout in chiropractic practice. They define burnout as a feeling of falling out of love with your profession, patients, and even family, often stemming from a lack of gratitude. The core problem, they explain, is constantly pouring into others without refilling your own energy and passion. They break burnout down into two components...

Dr. Bill Kriva and Dr. John Lay discuss the critical importance of understanding chiropractic history for both seasoned practitioners and new graduates. They delve into the challenging early days of the profession, highlighting how D.D. and B.J. Palmer navigated a healthcare landscape dominated by the American Medical Association (AMA), which actively sought to monopolize medical education and eli...

Dr. Bill Kriva and Dr. Tara Horrell discuss the profound importance of chiropractic philosophy for success in practice. Dr. Kriva recounts a telling observation from a real estate developer: chiropractors with a strong philosophical understanding are significantly more successful. They lament the decline of philosophical teaching in chiropractic schools, noting that only a handful of institutions...

In this episode of the Chiropractic Podcast, Tom sits down with Daniel Carroll of Secret Crowds Marketing Agency to dissect the often-misunderstood world of chiropractic marketing. While many chiropractors focus solely on acquiring new patients, Tom and Daniel emphasize a more sustainable approach: nurturing leads, building strong community ties, and fostering patient longevity to create self-sust...

AI for Chiropractors: Optimizing Practice Management & Growth In this compelling episode of the Chiropractic Podcast, Tom sits down with special guest Jake Press of Press Purpose AI, a visionary in leveraging artificial intelligence for business acceleration. Jake, deeply passionate about chiropractic care due to its profound impact on his own life, shares how AI can transform chiropractic pra...

The CA Advantage: How to Hire, Train & Build a Thriving Chiropractic Team In this episode, CA coach and office manager Jan Tresse joins Christie Owen Irwin to discuss what it really takes to build and lead a strong chiropractic team. From hiring with purpose to developing staff through intentional training, they share practical insights and real success stories from practices around the countr...

Why Starting a Practice Doesn’t Have to Be a Struggle In this episode, Dr. Jeremy Brubaker and Dr. Tara Horrall dive into the real-world challenges of launching a chiropractic practice—and why so many of them are avoidable. From student debt to market research, mentorship to mindset, they reflect on the common (and preventable) mistakes new chiropractors make, and share the hard-won lessons they w...

The Truth About Chiropractic Marketing: What Works & What’s a Waste of Money Marketing is one of the biggest pain points for chiropractors — and one of the easiest places to waste time and money. In this episode, Tom Owen sits down with marketing strategist Daniel Carroll to break down what actually works in chiropractic marketing today, what to avoid, and how to get more out of your marketing...

Thrive in 2025: The Mindset Shift Every Chiropractor Needs Join Dr. Todd Osborne (Dr. Oz) and Dr. Shannon McMurtry for a powerful discussion about what it really means to thrive in chiropractic practice. Thriving isn’t about “arriving”—it’s about daily choices, overcoming obstacles, and progressing despite circumstances . In this episode, Dr. McMurtry shares his personal journey from struggle to s...

Join Tom Owen as he hosts Drs. Justin & Candy Ford for a powerful conversation about overcoming practice struggles, building a thriving patient base, and the power of mentorship in chiropractic success . If you’re a chiropractor looking for inspiration, struggling to grow, or passionate about pediatrics & perinatal care , this episode is packed with valuable insights! Hear personal s...

Join Dr. Kelly Henry and guest host Jered Wayland for a deep dive into the transformative power of the new Peak Advanced Therapy Solutions program. In this episode, discover how chiropractors can grow their practices, simplify operations, and enhance patient care by focusing on core principles and leveraging advanced therapies like decompression, cold laser, and shockwave.   Hear personal sto...

Join us for an inspiring conversation with Dr. Lyndsy Johnston, who has transformed a small-town practice into a thriving center for chiropractic care. From her high school job in a chiropractic office to becoming a leader in the field, Dr. Johnston shares her path to success, the power of mentorship, and the drive to impact lives. In this episode, we dive deep into Dr. Johnston’s story: how she d...

Join Tom Owen as he hosts Dr. JP Whittaker to discuss the importance of the diversity branch within Aligned and how it is doing amazing work expanding the reach of chiropractic care to underserved communities. Send us your questions and comments! You can reach us at: mailbag@amcfamily.com For more information about Aligned, and how it can help your practice, visit us at https://amcfamily.com.

Wake Up Aligned is transitioning to a new show called: The Chiropractic Podcast. In addition to the audio content you are used to, you can view a video version of the podcast on YouTube. Search for “The Chiropractic Podcast” and don’t forget to subscribe. On this episode, Tom Owen hosts Dr. Henri Dallies to discuss a new partnership between Aligned and the group KCUCS, Knee Chest...

Join Tom Owen and Dr. Todd Osborne as they discuss what it takes to build a team and how their success becomes your success.   Send us your questions and comments! You can reach us at: mailbag@amcfamily.com   For more information about Aligned, and how it can help your practice, visit us at https://amcfamily.com.

Join Tom Owen and Dr. Tara Horrall as they break down how to find your chief aim in life and practice.   Send us your questions and comments! You can reach us at: mailbag@amcfamily.com   For more information about Aligned, and how it can help your practice, visit us at https://amcfamily.com.

Join Tom Owen and Dr. Bill Kriva as they discuss how to handle worries, fears, and adversity in your practice and your life.       Send us your questions and comments! You can reach us at: mailbag@amcfamily.com       For more information about Aligned, and how it can help your practice, visit us at https://amcfamily.com.

Join Dr. Lisa Beighle as she hosts Dr. Jeremiah Bursch, Dr. Lyndsy Johnston, and Dr. Nicole Mathey to discuss their history with AMC and how it changed their lives!     Send us your questions and comments! You can reach us at: mailbag@amcfamily.com       For more information about Aligned, and how it can help your practice, visit us at https://amcfamily.com.

Join Tom Owen and Dr. Jeremy Brubaker as they answer an important question from a young AMC doctor.     Send us your questions and comments! You can reach us at: mailbag@amcfamily.com     For more information about Aligned, and how it can help your practice, visit us at https://amcfamily.com.

Join Tom Owen and Dr. JP Whittaker as they discuss the three elements of success in a chiropractic practice.     Send us your questions and comments! You can reach us at: mailbag@amcfamily.com     For more information about Aligned, and how it can help your practice, visit us at https://amcfamily.com.

Join Tom Owen and Dr. Lisa Beighle as they unpack the critical components of communication and how they are essential to an effective practice.     Send us your questions and comments! You can reach us at: mailbag@amcfamily.com     For more information about Aligned, and how it can help your practice, visit us at https://amcfamily.com.

Join Tom Owen and Dr. Jeremiah Bursch as they review some of the life changing events of members over the history of AMC and how those stories are still relevant today.   Send us your questions and comments! You can reach us at: mailbag@amcfamily.com   For more information about Aligned, and how it can help your practice, visit us at https://amcfamily.com.