Alexander Benz
The Checkout Point by Blikket.co - Weekly eCommerce Insights Digest
Step into the fast-paced world of online business with 'The Checkout Point,' a dynamic, 20-minute podcast that wraps up the week's must-know eCommerce news, trends, and strategies. Powered by the visionary team at blikket.co and narrated by the AI-driven voice of Max, this podcast is your shortcut to staying ahead and informed in the digital marketplace. Perfect for entrepreneurs, digital marketers, and eCommerce enthusiasts keen on making smart, data-driven decisions. Subscribe to 'The Checkout Point' and transform your commute, coffee break, or workout into a powerful update on the future of...
Where to listen?
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Episodes
Week 14 - ChatGPT is now a storefront: Shopify's AI shopping play, Amazon's delivery bets, and why post-purchase is the new battleground 26.03.2026 25:19
Send us Fan Mail Week 14 of The Checkout Point covers the biggest shifts hitting ecommerce operators right now, from OpenAI turning ChatGPT into a live shopping channel powered by Shopify infrastructure, to the growing measurement problem in AI advertising, to what Amazon's latest logistics moves mean for independent merchants. Max and Rachel break down the operational and strategic implicati...
Week 9 - Shopify crowned AI commerce winner: agentic operations, Depop’s $1.2B flip, and Reddit’s shoppable future 23.02.2026 29:04
Send us Fan Mail 🎙️ Is Shopify really the new agentic AI winner in ecommerce or just winning the narrative? In this fast-moving episode of The Checkout Point, Max and Rachel peel back the hype to expose what AI, platforms, and margins actually mean for operators who live inside spreadsheets, not LinkedIn threads. In this episode, The Checkout Point dives into Shopify versus Wix for scaling brands,...
Week 8 - Alphabet's $185B AI bet reshapes commerce: Shopify's fee drama, Walmart's trillion-dollar moment, and the agent wars 10.02.2026 23:01
Send us Fan Mail 🎙️ The ecommerce industry is being rewritten in real time, and this week's episode of The Checkout Point breaks down every seismic shift merchants need to understand right now. Max and Rachel tackle Alphabet's massive $185 billion Gemini investment that's transforming AI agents into the new shopping funnel, Shopify's controversial 4% AI checkout fee that has me...
Week 5 - AI shopping goes mainstream: Google's new protocol, checkout innovations, and retail's power shift 21.01.2026 23:13
Send us Fan Mail 🎙️ The AI shopping revolution is here, and it's rewriting everything ecommerce professionals thought they knew about checkout optimization, advertising strategy, and competitive positioning. In this game-changing episode of The Checkout Point, Max and Rachel unpack the seismic shifts reshaping retail in 2026, from Google and Shopify's Universal Commerce Protocol to Walma...
Interview: Stewart Pratt on Media buying in 2026 12.01.2026 13:36
Send us Fan Mail Join Max and Rachel as they interview Stewart Pratt about Media buying in 2026. Support the show Thanks for tuning into this week’s episode of 'The Checkout Point.' We hope you found our insights into the eCommerce world both informative and inspiring. Keep the conversation going by following us on Twitter at @blikket_co , follow us on LinkedIn and on Instagram @blikket....
Week 47 - Black Friday Countdown: Post-Cyber Monday Profits, Etsy Crisis & Amazon Sells Cars 17.11.2025 26:05
Send us Fan Mail ⏰ The 72-Hour Profit Window You're Probably Missing (Plus: Black Friday is 1.5 Weeks Away!) The holiday shopping madness is almost here – we're just one and a half weeks away from Black Friday! – but here's what most eCommerce sellers don't realize: your biggest opportunity might actually come in the 72 hours AFTER Cyber Monday ends. In this power-packed episo...
Week 46 - Black Friday Prep & Platform Wars: BNPL Strategy, TikTok's Rise & AI Commerce Boom 12.11.2025 27:02
Send us Fan Mail ⚡ Week 46: BNPL Secrets, Platform Drama & the Trillion-Dollar Holiday Rush Max and Rachel are back with your weekly eCommerce espresso shot—and this week is PACKED! With Black Friday just around the corner, the hosts are diving into the strategies, platform shake-ups, and industry shifts you absolutely need to know about right now. This episode kicks off with a deep dive into...
Week 45 - BFCM Prep Guide: Conversion Audits, Marketplace Wars & AI Shopping Revolution 04.11.2025 27:44
Send us Fan Mail Week 45: The BFCM Countdown Begins – Find Hidden Money Before the Holiday Rush! 🎯 The clock is ticking! BFCM is right around the corner, and this week's episode is your essential pre-holiday battle plan. Max and Rachel are running on pure caffeine and adrenaline (relatable, right?) as they unpack the most critical eCommerce news heading into the biggest shopping season of th...
Week 44 - Q4 Revenue Recovery: Cart Abandonment, AI Shopping & AWS Chaos 27.10.2025 26:30
Send us Fan Mail 🎃 Halloween Week Special: Stop Losing $300K+ in Q4 Cart Abandonment! Welcome to Week 44 of The Checkout Point! Max and Rachel are back with their caffeinated takes on everything shaking up eCommerce this week—and with Halloween literally around the corner, there's no time to waste on fixing those abandoned carts before the holiday shopping frenzy hits full force. This episod...
Week 43 - eCommerce Innovation & Infrastructure Challenges: Order Confirmation Strategies, AWS Outage Impact, Shopify Platform Upgrades & AI Shopping Evolution 20.10.2025 26:50
Send us Fan Mail 🛒 Your Order Confirmation Page is a Gold Mine (Plus: AWS Outages, Shopify Updates & the AI Shopping Revolution!) Ever thought about what happens after your customer clicks "Buy Now"? Spoiler alert: you're probably leaving serious money on the table! Max and Rachel are back with week 43's eCommerce news, and they're spilling the tea on everything from...
Week 42 - The Hidden Power of eCommerce Tech: Order Confirmations, AI Search Revolution & Checkout Innovation 17.10.2025 21:04
Send us Fan Mail 🚀 Your Order Confirmation Page Is Leaving Money on the Table (Plus: Google AI Search, Walmart's IoT Revolution & Shopify's Big Moves) Ever thought that simple "thanks for your order" page was just... well, a thank you? Think again! Max and Rachel are back with Week 42's eCommerce intel, and this episode is packed with game-changing insights that'...
Week 41 - Spooky Season Strategies & AI Boosts: Halloween Sales Tactics, Order Confirmation Wins, ChatGPT Shopping, Holiday Trends & Global Marketplace Shifts 06.10.2025 30:38
Send us Fan Mail 🎃 October eCommerce Magic: Tricks, Treats, and Game-Changers! 🎃 Get your candy stash ready—because October is here and Halloween is right around the corner! The Checkout Point by blikket.co delivers the latest eCommerce news and growth hacks in one hyper-actionable episode, guaranteed to keep you ahead of the curve (and maybe inspire your next pumpkin-spice offer). In this week’...
Week 40 - Unlocking eCommerce Growth: Order Confirmations, AI Shopping Chats, Retail Comebacks, Postal Woes & Google’s Anti-Spam Push 30.09.2025 30:14
Send us Fan Mail 🚨 Your Weekly eCommerce Fix is Here! 🚨 Ready to stay ahead in the ever-evolving world of eCommerce? Tune in to this energy-packed episode of The Checkout Point by Blikket.co —the fastest way to catch up on essential news, trends, and a little friendly banter over coffee. Hosted by Max and Rachel, this short, punchy podcast cuts through the noise, delivering everything busy eComm...
Week 39 - Navigating eCommerce Disruption: Scroll Depth Insights, Shopify Lawsuits, Amazon Delivery Shakeup, Agentic Shopping, Peak Season Fees & Data-Driven Trends 22.09.2025 32:23
Send us Fan Mail 🚀 eCommerce Moves Fast—So Should Your News! Stay ahead of the curve with The Checkout Point by blikket.co, your high-energy, 20-minute roundup designed for eCommerce founders, marketing pros, and retail trailblazers who want the latest insights minus the fluff. Pour yourself a fresh cup (or two) as Max and Rachel serve up the hottest headlines, actionable tips, and a healthy dos...
Week 38 - Decoding eCommerce’s Wild Week: Shopper Drop-Offs, Shopify Shakeups & Amazon’s AI Takeover 16.09.2025 26:55
Send us Fan Mail 🚪 Welcome to the eCommerce Insider's Must-Listen Show! Ready for your fast, fun, and super-actionable update on everything eCommerce? The Checkout Point by Blikket.co brings you a punchy, energizing roundup of this week’s biggest industry headlines, hot trends, and expert takes—all in under 20 minutes, so you can level up before your next coffee break. This episode is packed...
Week 37 - The Latest eCommerce Shakeups: UX Face-Offs, Shopify’s Wild Ride & AI-Powered Shopping Shakeups 09.09.2025 31:40
Send us Fan Mail Your shortcut to staying ahead in eCommerce, The Checkout Point by blikket.co delivers this week’s must-know trends, debates, and curveballs—all with a shot of caffeine and plenty of fun. Whether you’re hustling as a founder, running retail ops, or leading marketing, this 20-minute episode is packed with smart takes and practical updates you can use right away. This week, Max and...
Week 36 - Reframing Digital Commerce: UX Redesigns, AI Disruptions & Shopify's Latest Upgrades 05.09.2025 24:20
Send us Fan Mail Welcome to "The Checkout Point by blikket.co," where every week, hosts Max and Rachel energize your journey through the bustling world of eCommerce. Whether you’re a seasoned entrepreneur, a curious marketing manager, or an engaged retail expert, this podcast ensures you never miss out on the cutting-edge of your industry. This week’s episode is particularly thrilling as...
Week 35 - Revamping eCommerce: Lead Nurturing Secrets, Retail Giants' Moves, and Drone Delivery Buzz 25.08.2025 24:59
Send us Fan Mail 🛒 Stay Ahead of the Curve with The Checkout Point! Unlock the Secrets of eCommerce Evolution! Join Max and Rachel at "The Checkout Point by blikket.co," your definitive podcast for all things eCommerce. This week, grab your favorite caffeinated beverage and tune in to explore groundbreaking insights that are shaping the online retail world. 🌐✨ In this episode, we plun...
Week 34 - Mastering User Personas & AI's Retail Revolution: Navigating the Future of eCommerce 18.08.2025 24:43
Send us Fan Mail 🚀 Dive Into the Latest eCommerce Innovations on "The Checkout Point" Podcast! 🎙️ Join your favorite caffeinated host, Max, and the ever-energetic Rachel every week as they break down the most fascinating updates in the eCommerce industry. This week on "The Checkout Point," brought to you by blikket.co, we’re celebrating our thrilling 34th episode, packed with...
Week 33 - Mastering eCommerce: Customer Insights, Platform Battles, and Tech Trends Unleashed 11.08.2025 25:49
Send us Fan Mail Welcome to "The Checkout Point," the essential podcast for busy eCommerce professionals like you! This week, your favorite hosts, Max and Rachel, are ready to supercharge your business strategies with the latest insights and expert discussions. Whether you're a founder, marketing guru, or retail enthusiast, gear up for an invigorating dive into the cutting-edge deve...
Week 32 - Game-Changing eCommerce: Gamifying Carts, AI Disruptions, and Shopify's Ecosystem Unleashed 04.08.2025 24:46
Send us Fan Mail 🌟 Stay Ahead in eCommerce With a Dash of Fun! Join Max and Rachel on “The Checkout Point by blikket.co” as they delve into the dynamic world of eCommerce! This week, we're at Episode 32, and it’s packed with cutting-edge strategies and the latest news to keep you at the forefront of the industry. Whether you’re over-caffeinated like Max or cruising through the week with Rach...
Week 31 - Visual Hierarchy & AI Marvels: Transforming Retail, Crypto Payments & Sustainable Shifts in eCommerce 28.07.2025 24:31
Send us Fan Mail Are you ready to revolutionize your eCommerce game? Join us on "The Checkout Point," your go-to podcast for weekly updates and deep dives into the latest eCommerce trends. This week, hosts Max and Rachel bring excitement (and expert insights!) to Episode 31, where they explore cutting-edge tactics poised to transform your business. Whether you're a founder, a market...
Week 30: eCommerce Reimagined: Dynamic Content, Shopify Updates, and AI's Retail Revolution 21.07.2025 26:12
Send us Fan Mail Welcome to "The Checkout Point by blikket.co," your quick podcast on eCommerce! Hosts Max and Rachel share insights and trends. In Episode 30, we explore innovations to boost your eCommerce journey. ⚡ In Today’s Episode: Today, Max and Rachel dive into the world of dynamic content and its significant influence on the shopper’s online experience . Learn how strategic per...
Week 29 - Predictive Personalization & Prime Day Boom: Navigating eCommerce’s Newest Frontiers 14.07.2025 25:52
Send us Fan Mail Welcome to this week’s exciting episode of "The Checkout Point by blikket.co," your premier podcast for all the latest eCommerce insights and trends! Whether you're sipping morning coffee or winding down, join hosts Max and Rachel as they unpack everything that’s hot in the world of online retail. 🎧✨ This episode is packed with valuable content, starting with a de...
Week 28 - Designer Dollars & AI Disruption: UX Careers, Microconversions Boost, and Shopify’s Strategic Shifts 07.07.2025 22:24
Send us Fan Mail Welcome to "The Checkout Point" by Blikket.co – your caffeinated source for eCommerce! Join Max and Rachel weekly for the latest updates and industry insights. Episode (#28) offers topics to boost your eCommerce IQ and inspire strategies. In this episode, Max and Rachel explore microconversions—small actions that can boost business metrics. Learn how to unlock growth thr...
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