The Business of Thinking Big

Do you see yourself as a savvy businessperson? Or is second-guessing keeping you stuck? Women entrepreneurs frequently struggle with feeling confident in our abilities and suffer from imposter syndrome at higher rates than men. Much of this stems from the deep-seated sexism of our society (the same sexism that causes female business owners to receive less attention and fewer funds from investors a...

“Money doesn’t matter to me.” “Money isn’t the reason why I do what I do.” “I’d be doing this even if I weren’t getting paid.” Many business owners tell themselves that they just don’t care that much about money, and that passion is the driving force behind their businesses.  For plenty of entrepreneurs, this may be true to some extent. But when we ignore the importance of money in our businesses,...

When working toward our big and bold business goals leaves us feeling frustrated and disconnected from our businesses, the problem may be energetic!  When we’re operating too much in our masculine energy, things can start to feel forced, out of alignment, or even “yucky” (you know what I’m talking about!). If you find yourself struggling to feel connected to and in alignment with your business, th...

Do you truly believe that you have what it takes to succeed? Or do you find yourself held back by self doubt? Too often, we don't trust ourselves enough to make the big power moves or decisions that will move the needle in our businesses.  You may believe that you’re too inexperienced or that you don’t have the skills necessary to take your best next steps or attract your dream clients. It’s...

Mamapreneurs often struggle to make their own dreams a priority. I launched the Mamas & Co. membership to provide much-needed support, community, and resources to mamapreneurs everywhere. Through the Mamapreneur Fund, awarded each year at MamaCon, three deserving winners receive recognition and grants that will help them focus on their dreams and grow their businesses – with one lucky recipien...

I hope you have a pen and notebook handy, because this episode of The Business of Thinking Big is a mini marketing masterclass! Most business owners require more leads in order to hit their revenue goals, but many struggle with marketing their business effectively. The problem? They often focus on what's new and trendy — the latest strategies hyped up by Instagram business influencers — rathe...

As women entrepreneurs, we put off our own dreams for a variety of reasons. But there’s one reason in particular that comes up a LOT in my coaching sessions — and it’s one that I think deserves far more attention.  One of the biggest reasons that we put off our own dreams is that we tell ourselves that we are NOT READY. Because we tell ourselves that we’re not ready, we remain stuck in a holding p...

When it comes to your mindset, are you feeling confident, growth-focused, and ready for anything? Or do you find yourself full of self doubt, shrinking away from challenges, and taking rejections personally? If you relate to the latter, I’m here to tell you that’s totally normal. What’s important is how you react to these slumps and your willingness to continue growing! I can tell you one thing ri...

Most of us think that we will reach “the top” and achieve our goals only by working harder and doing more. This is an old belief that’s been given new life through the recent “24/7 hustle” movement. But pushing ourselves too hard and not taking care of our needs can actually HURT our productivity… and even lead to burnout. In order to build our businesses effectively and sustainably, we must take...

Time management is essential to successful and joyful entrepreneurship — and that goes double for mamapreneurs. When we’re juggling content creation, afterschool activities, doctor’s appointments, strategy sessions, and serving our clients, it’s easy to be left feeling exhausted and depleted… while barely closer to our goals.  The problem? We’re not always structuring our work week effectively , i...

Women entrepreneurs often struggle with a lack of confidence — especially as new business owners. Stepping into a new identity as a business owner can trigger imposter syndrome or leave you worried that others may judge you. While it’s only human to feel a little unsure when jumping into a new endeavour, a serious and ongoing lack of confidence may kill your spirit… and eventually your business. I...

So many people who identify as "creative" struggle to turn their skills into a viable and fulfilling career. While the arts and other creative fields may be tough to break into, learning from those who’ve found success can help you boost your own chances of getting that big break!   My guest for this episode of The Business of Thinking Big has not only carved out a place for themselves i...

Growing a business takes a long time — and the learning curve can feel intense! Picking the brain of an established business leader and hearing about their biggest wins, biggest flops, and hard-won lessons is a great way to learn from their experience, and their proven insights can help you get further, faster. This episode of The Business of Thinking Big is my very first ‘Ask Me Anything’ style e...

As a multi-passionate entrepreneur with several major strengths or interests, you may believe that you need to limit yourself to a single passion in order to be successful. While it’s important to find — and own! — your niche, the reality is that you don’t necessarily need to limit yourself in order to build a six- (or even seven-) figure business! My guest for this episode of The Business of Thin...

I think it’s important to keep an open mind and look in some unconventional places for business insights and inspiration at times — and right now there is no better place to look than at Taylor Swift. Taylor Swift not only an incredibly talented singer-songwriter, she’s also a seasoned and savvy entrepreneur who is changing the landscape for multiple industries and reinvigorating local economies a...

When you’ve spent years growing your business, you may eventually start to fall out of love with it, no matter how passionate you felt when you first launched… and this is perfectly normal. The reality is that you can and will experience different “seasons” when running your business! During some seasons, you’ll feel more connected to and engaged in your business — these will be your best seasons...

Getting into a state of flow can be a struggle sometimes (especially if you’re a solopreneur who wears many hats!). Most of us spend our days feeling rushed and panicked, like we're not getting far enough fast enough, or like we're swimming upstream. We crave that feeling of lightness, progress, and FLOW — but we’re not quite sure how to achieve it, or how to maintain it once it happens....

Does your revenue match the transformation that you offer your clients? Or are you inadvertently holding yourself back from reaching your biggest financial goals? So many service-based entrepreneurs are missing out on hitting their full income potential, because they don't understand how to package and price their offers in a way that a) demonstrates their true value, b) earns them every last...

When you feel stuck in a career that isn’t serving you, you need to have the courage to think about what you REALLY want to do – even when no one else around you is taking that step.   In this inspirational episode of The Business of Thinking Big, I sit down with Stiva Sinanan, a fitness trainer and coach whom you may recognize as a member of the Team Teal on CBC’s reality competition Canada'...

When you hit play on an episode of The Business of Thinking Big, you know that you can expect juicy business insights, impactful stories from bold entrepreneurs, and actionable tips designed to help you move the needle in all the right places in your business. But every once in a while, you’re going to get something a little different!   This episode tackles a topic that you may never have expecte...

This episode of The Business of Thinking Big was inspired by a thought-provoking conversation I had during a strategy call with a member of the Mamas & Co. community. During this call, Courtney Martin, founder of the amazing mamapreneur-focused Quadrant Bookkeeping, asked me:  “If you were to look back on your first year of business, what would you do (or what would you do differently) now tha...

One of the most challenging parts of entrepreneurship is the feeling of isolation. As entrepreneurs (and especially as women and mompreneurs!), we may often feel as though no one understands us. While well-meaning loved ones may be on the sidelines cheering us on, we can still feel alone in our day-to-day decision-making. Having a community and network that really gets where you’re coming from, wh...

It’s really easy to spend time scrolling Instagram or Facebook, watching Reels or TikToks, and reading captions. It can be a lot harder to create content — and even more challenging to create content that truly connects with your dream clients! In order to make real impact, your content needs to do a few things. It needs to stand out from the noise, it needs to be relevant to your audience (by ent...

Sometimes the business that you’ve built is no longer the business that you want to run — and in order to regain your passion, drive, and joy, you may need to make some changes. This could look like updating your ideal client avatar, retooling your offers, or shifting to an entirely new business model… or it might just mean recognizing the ways in which you’re already closer to your dream business...

Did you know that over 90% of all seven-figure business owners are working with coaches? As a matter of fact, you can count me among that number! Hiring a business coach can definitely help you take your business from start-up to scale-up with more ease, confidence, and joy, but it’s also a BIG investment — and I’m not just talking about money! Working with a business coach also requires a sizeabl...