The Business of Ergonomics Podcast

Whether you are self-employed or work within a large organization, in order to be fully booked it's essential to know how to communicate the VALUE of your services to both prospects and clients alike.  Ergonomics professionals have really useful methods to help clients in a variety of ways - including health, safety, productivity, morale, etc. However, effectively communicating this in a mann...

In this episode Darcie shares a productivity hack that will add heaps of value to your week. Find out if you are at risk for "context switching" and if it means that you are losing productive time. There's a really simple solution that you can get started with today! If you're interested in getting into ergonomic assessments or growing your ergonomics consultancy, head here: ww...

In the world of compensable and non-compensable injuries, a game-changer has been to have suitable adaptive equipment at the workplace. In this episode, Darcie shares the top-3 types of ergonomic adaptive equipment that all organizations should have on hand in case an injury were to happen. Listen to find out what you should be sharing with your clients and how this could be another value-added se...

As Ergonomics Consultants,  a common misconception is that ergonomics is too expensive and the equipment that has to be purchased will be outside the organization's budget. Today I want to share with you a simple approach that builds on top of regular employee surveying of discomfort in order to identify who needs an ergonomic intervention. The system that I'm going to share with you  is...

“If you’re talking to everyone, you’re talking to no one”.  This is probably the most famous quote in the marketing world. How does it relate to marketing your ergonomics services? When I first heard it, it blew my mind…but I still didn’t quite understand how it related to ergonomics. Listen to this episode to find out why niching down is so important to your business. Want to learn more about the...

Have you ever thought that you have to be an “expert” marketer or go to school to get an MBA before you can grow your services? Have you ever said to yourself that “I just want to focus on doing ergonomics” not to market my services. I know because I was there too. And what I want to talk about is how just doing this simple re-frame actually allows you to do better services to your clients because...

In this episode you'll learn how to leverage the power of promotions into your offers! Darcie shares about urgency, scarcity, features vs benefits of your services, and how to position your services on a value ascension or value ladder. You'll have to hold on to the very last minute because Darcie shares the 3 part system on how to incorporate all these 3 things together into something t...

Welcome to another episode of The Business of Ergonomics Podcast! In today's episode, Darcie chats with Camille Fraser, founder of ErgoMania. Camille's company aims to give you the best tools you need to make an informed decision when it comes to your physical health at the office. You can contact her at https://myergomania.com/. To sign-up to get on the waitlist for when I open enrollme...

In this episode Darcie shares the Pros and Cons of getting into office ergonomic assessments versus industrial ergonomic assessments. Find out which is better for you to get started in. Find out how one can support the other.  Whether or not you choose office or industrial ergonomics, you can find out what they both have in common. Discover how other HCPs are getting started and profiting with off...

In this episode Darcie shares what types of outcomes come out of typical ergonomics courses and what's needed for the modern ergonomics consultant to succeed. The New Accelerate program opens for enrollment on March 29th. Be sure to sign-up to the waitlist so that you can get first access to enrollment as well as Free Trainings occurring on March 24-27th.  If you're a healthcare professi...

In this episode Darcie dives into the misconceptions surrounding certification in the ergonomics industry today. Darcie clarifies commonly held beliefs that are standing between many healthcare professionals and getting started serving their clients with valuable ergonomics initiatives.  Instead of focussing just on the certification, find out what the real value of what successful ergonomics cons...

Welcome to another episode of the Business of Ergonomics Podcast! In this episode Darcie shares why a marketing self-assessment is absolutely required as business owners in this day-and age. Find out where the opportunities are in your business and craft a plan to take you there. At the end of March 2021, we'll be opening enrollment to our popular Accelerate program. To get on the waitlist no...

Welcome to another episode of the Business of Ergonomics podcast! In this episode Darcie shares what the research says about what's better for our client's health.  To learn how other HCPs are building an ergonomics business of their dreams head here: www.ergonomicshelp.com/learn-ergo Articles: 1) https://pubmed.ncbi.nlm.nih.gov/16696264/ 2) https://pubmed.ncbi.nlm.nih.gov/16410033/ 3) h...

Welcome to another episode of the Business of Ergonomics Podcast! In this episode, Darcie shares a method to encourage your clients to want to work with you, by handling a common objection - will this work for me?  Darcie shares a strategy to use this as part of your marketing that involves setting up an Ergonomic Showroom. At the end of March 2021 Darcie will be opening her very popular program c...

Welcome to another episode of the Business of Ergonomics Podcast. In today's episode Darcie shares what sets ergonomics apart from other industries however how this requires a sophistication in your marketing campaigns.  Don't forget we're opening enrollment to Accelerate: Business of Ergonomics program at the end of March 2021. If you'd like to learn more about the program and...

In this episode Darcie shares insights about 3 types of sit stand desks - fully automated, fully standing and desk converters. She shares the insights of the "sitting is the next smoking" craze that occurred about a decade ago and whether or not this is good for the industry. The Accelerate: The Business Of Ergonomics program opens for enrollment at the end of March 2021. This enrollment...

In this episode Darcie shares the emerging statistics of working from home. These statistics are surprising and highlight the need that employers have about ergonomics today . To learn how other Healthcare Professionals are growing their ergonomics business head to www.ergonomicshelp.com/learn-ergo If you're a healthcare professional and this episode got your wheels turning about office ergon...

In this episode Darcie shares a 4 step system to set the foundation for a successful and profitable ergonomics consulting business. This episode is important no matter if you are looking to set this up as just a service you offer in addition to your normal job requirements OR if you want to do this as a full-time business.  You'll learn how to select your services, why figuring out who you se...

Have you ever thought to yourself: "there's other competition in my city so I have to charge the lowest amount to attract paying customers"? If so, this episode is for you! We're talking about the extremely common misconception in the ergonomics field that our clients will only value what we do with low prices. Discover the 3 reasons why under-billing your competitors is over-r...

What came first: the chicken or egg? From our perspective was it the “fully-booked” ergonomics business or a fancy website? Find out what you truly need to get started, how to build up the marketing foundation to your business, and then how to get traction on this. By the end of this episode you'll learn to leverage the various outlets that we have available to us and how to leverage them to...

Do you use stretching as part of your ergo solutions to clients? For some, it may be considered a low cost or harmless solution to enhance health and wellness and even prevent injury. In today’s episode I’m going to be looking at literature and statistics to give us a clear answer if we as professionals should be recommending stretches as part of our ergonomics interventions. To learn how other HC...

Welcome to the Business of Ergonomics podcast! In today's episode Darcie answers the question: "Is it best practice/usual when completing an ergonomics assessment to try and access the client's doctor's report on the injury they are experiencing (if they have sought medical assessment that is). I ask as its usual practice within OT to have access to medical records which can be...

In today's episode of the Business of Ergonomics Podcast, Darcie shares counter-intuitive advice on the best way to get experience doing office ergonomic assessments. This is something that she's noticed her successful members are doing to get faster results. You can find out to, just head to www.ergonomicshelp.com/learn-ergo to find out how.  If you're a healthcare professional and...

In this episode Darcie is answering the question to what is the most common ergonomic solution is. Darcie breaks down what type of due diligence is required from you prior to making solutions and what it's something that you simply can't ignore. After Darcie shares how to go about ensuring you're making the most high impact and low costs solutions to your clients. To learn more abou...

Welcome to another episode of The Business of Ergonomics Podcast! In this question Darcie will be answering the age-old question of: Is there an Ergonomic Legislation that we can leverage to find more clients in our Ergonomics Business. Listen to find out how ergonomics fits with Occupational Health and Safety Law, how to position it to employers, as well as the 7-steps to determine if an organiza...