Damian Mason
The Business of Agriculture Podcast
Damian travels all over the globe talking to audiences about trends in the business of food, fuel, and fiber. With his clever wit and down-to-earth delivery, he has turned these topics into an interesting (and sometimes controversial) podcast.
Author
Damian Mason
Category
Podcast website
Latest episode
Jul 6, 2026
Where to listen?
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Episodes
82 - Colorado: Agriculture, Hemp, and the Future 23.04.2019 34:22
Colorado Agriculture is either a crucible to predict what's coming for the rest of us, or an anomaly we'll all just witness from afar. The state has water issues, lots of suburban anti-Agriculture sentiment, and a burgeoning hemp industry. (Remember, Colorado was fast out of the chute on marijuana legalization.) I sat down with Justin Lewton of Lewton Farms, and Joe Rasnic of Agroplasma, Inc. to d...
81 - Using Data Insights to Improve Farming Decisions 16.04.2019 32:57
You're likely familiar with the various technology platforms being marketed to farmers. The Climate Corporation's Climate FieldView™ digital ag platform is one of them. The platform offers many options for farmers to collect, store, and view current and historical field data to uncover valuable field insights. What sort of data are we talking about, and how does it impact agronomic decisions for i...
80 - Managing the Farm's Business with Nick Horob of Harvest Profit 08.04.2019 33:30
Nick Horob started Harvest Profit in 2015. As an Ag consultant with a finance background, he saw a need for better farm business management through technology. Harvest Profit now has 440 customers in 28 states and 4 Canadian provinces. Nick joins me to discuss what he sees from his perspective in Ag. What are farmers doing right and wrong, how can we improve our businesses and minimize risk, and w...
79 - Alexandria Ocasio-Cortez, Cow Farts, & Why You Should Be Scared 02.04.2019 22:40
Representative Alexandria Ocasio-Cortez is the new shining star of the Democratic party. In February she rolled out her proposal for a Green New Deal. In two interviews since then, she's expanded on her vision for a changed Agriculture to combat climate change as she sees it. When socialists talk about "doing something about factory farms," what exactly do they mean? More importantly, who defines...
78 - The Downstream Impact of Devastating Floods in The Midwest 26.03.2019 35:05
Catastrophic weather events in Nebraska and Iowa, as well as Missouri, South Dakota, Kansas, and Minnesota are in the news. Our hearts go out to those affected by the floodwaters. But what's the "downstream" impact of these floods? Dennis Haugen, North Dakota farmer, owner of General Grain grain salvage, and friend of the show joins me to discuss that. Railroads are unable to operate as track lies...
77 - Roundup & AR-15 Rifles: How Cause Groups Use Courts To Win What They Otherwise Can't 20.03.2019 24:19
On March 19th, 2019 a San Francisco jury ruled that Roundup herbicide causes cancer. This is the second court ruling against Bayer (Monsanto). In this episode we look at the similarity between firearm lawsuits and chemical litigation. Ag chemicals and firearms have a lot in common: They're both legal products, they both evoke tremendous emotion, and they're both increasingly targeted by cause grou...
76 - Beef, Ag Economics, Feuds, and Lab Meat with Jerod McDaniel 12.03.2019 32:35
The host of Ag Uncensored and western Oklahoma farmer / rancher joins me to dig a little deeper on the subject of beef. Are those within the cattle industry dysfunctional, unable to get along, or is that just your perception? Is the checkoff program being funded fairly? Who's making money off beef? And, my favorite back and forth to date on Lab Meat. If you're looking for an episode with some "red...
75 - Why There'll Be Less Corn 07.03.2019 23:32
As farmers head to the field to plant corn this spring, it's time to discuss something North American Agriculture doesn't want to hear: The world is going to require less corn someday. And that someday might be sooner than you think. At the risk of being run out of Indiana - the fifth most corn producing state - I share in this episode the fundamentals working against corn. Ethanol, processed food...
74 - What Farm Managers & Appraisers Do, See & Think 26.02.2019 35:58
Real estate is the foundation of everything we do in Agriculture. Sometimes that real estate requires outside management or a professional to determine its value. Seth Baker and Ryan Aupperle are two guys who do just that. They are professional farm managers and appraisers in Illinois. They sit down with me to discuss what they do, what they see, and what things will be impacting Ag real estate an...
73 - The Business of Crop Inputs & Innovation with Helena 19.02.2019 31:42
If you earn your living in the Business of Agriculture you likely are familiar with crop inputs. That's all the stuff we use to produce an actual crop, like fertilizer, chemistry, seed, and so on. In the old days there was a model: you had a facility, you brought in stuff from the manufacturer, and you retailed said inputs to a farmer. But technology, consolidation, and the online marketplace is c...
72 - Farming, Ranching & Western Oklahoma with Jerod McDaniel 12.02.2019 33:34
Jerod McDaniel is a farmer, rancher, and podcaster from Texhoma, Oklahoma. He joins me to discuss his operation, the challenges of rural western Oklahoma, and the business of agriculture from his perspective. We devote a good amount of time to the topic of cattle but you'll also like Jerod's take on the need for Ag to work with what you're given in any given year and the need for being adaptive to...
71 - Business, Agriculture, And Beer Commercials 06.02.2019 24:13
By now you've heard about and most likely seen the Bud Light Super Bowl commercial. The spot proudly proclaims Bud Light doesn't contain corn syrup whereas the brand's two biggest competitors do. Many of our co-horts in the Business of Agriculture - particularly corn growers- are up in arms. While I'm a pro-corn guy from a corn state, I'm gonna tell you in this episode why the commercial was proba...
70 - Business Lessons from Simplot 29.01.2019 30:46
J.R. Simplot started as an eighth grade dropout and hit his first entrepreneurial home run with hogs in the 1920s. Mr. Simplot went on to build an empire, mostly with potatoes (If you've eaten a McDonald's French fry, you've had their spuds!). Today Simplot employs 12,000 people worldwide, and is still family owned. The company's Agribusiness division has 93 Ag retail facilities, cattle feeding op...
69 - The Business of Grain Elevators 21.01.2019 33:20
If you're in the business of Agriculture you are probably familiar with country grain elevators. You may even think the grain elevator is dying. But it's not. It's just evolving, like everything else in Ag. In this episode I sit down with two grain elevator owners - an Iowan and an Ontarian - and a representative with White Commercial Corporation, a grain brokerage. We talk about the past, present...
68 - Autonomous Farm Equipment 14.01.2019 32:38
Friend of show, Rob Saik, joins me to discuss his latest initiative. Rob is the founder of Agri-Trend, a company he sold to Trimble, and is the new C.E.O of DOT - a Canadian based autonomous machinery manufacturer. We discuss autonomous machinery's application and future in farming. When and why will we see this new technology? What are the benefits (and downside) of autonomous farm implements? An...
67 - Ag Messages That Sell To Main Street Consumers 07.01.2019 19:51
We in Agriculture are constantly reminded of the need to "tell our story." While I agree with the need for communicating with our non-Ag brethren, oftentimes the story we tell doesn't stick. Why? Because it's about us. And while suburban North Americans might like some behind the scenes peaks into our lives and how we earn our living while producing their food, the message that sells must be All A...
66 - New Year: Time to Set Goals, Reflect, and Eliminate Clutter 05.01.2019 13:55
At new years time each year I sit down and get reflective about business and the year that was. What things did I accomplish, what did I not accomplish, and how can I improve upon those things for the new year. In this episode I give you an outline for goal setting that'll help you achieve a life and business by choice. More importantly, I discuss the "ah has" one finds when critically looking bac...
65 - Farm Bill 2018 20.12.2018 32:01
Like it or not, the Business of Agriculture is controlled, in large part, by the federal government. This has been the case for at least a century and became more pronounced with the Agricultural Adjustment Act of 1933. Since then the Farm Bill has been a package of ever-expanding legislation, adjusted and released about every 5 years. John Newton, Chief Economist with American Farm Bureau Federat...
64 - Beef: Breeds, Business, Marketing and More 10.12.2018 36:48
Montie Soules, CEO of the American Shorthorn Association, has been a cattle guy his entire career. Although, he was raised on a Michigan turkey farm, he's all about the beef. Montie joins me to discuss the history of beef, genetics, cattle breeds, why breeds won't matter as much in a decade, what the beef industry does right (and wrong!), and where the industry is headed. Be sure to stay tuned til...
63 - Professional Opportunities In Ag 03.12.2018 32:09
Tim Hammerich is a friend of the show who joined me way back in Episode 8. He returns to discuss career opportunities, career mistakes, and the reality of Ag mergers and consolidations as it relates to employees. Hint: where one door closes, another often opens! Turns out there are plenty of openings for people who know the industry of Food and Ag - especially if they're willing to adapt and MOVE....
62 - Crowd Funding Agriculture 26.11.2018 36:37
The Business of Agriculture is capital intensive, cyclical, seasonal, and generally reliant on outside cash for expansion. For decades we've relied on Ag lenders to finance our industry, but is that all changing? Austin Maness, Chief Operating Officer of Harvest Returns is my guest. His company connects Ag entities in need of capital with outside investors seeking diversification. Agriculture has...
61 - Tips To Improve Your Speaking & Communication About Ag 20.11.2018 32:20
Last week I delivered a session to a packed room of Ag women in Nebraska. The subject: How to better speak and communicate about the Business of Agriculture. It was so well received I wanted to share some of the program with you. Why do you need to be an effective communicator? Because we in Ag are completely outnumbered and much of what we do is misunderstood. Because everyone of us is a spokespe...
60 - California Prop 12 & The Real Agenda of Animal Rights Activists 14.11.2018 32:50
California voters passed Proposition 12, requiring all eggs sold or grown in California to be from cage free hens by 2022. The law also dictates space requirements for veal and pork grown or sold in California. Humane Society of the United States was the major pusher of this legislation. Interestingly, HSUS's cohort and occasional rival in animal rights wackiness — PETA— disapproves of the measure...
59 - The World Of Wheat 06.11.2018 34:58
Darren Padget is an Oregon farmer, a friend, and the secretary / treasurer of U.S. Wheat Associates. He's also an Oregon Wheat commissioner. We sat down to discuss wheat production, his operation, and the world of wheat. Who's eating wheat? Is the gluten-free craze impacting business? What's the difference between hard red and soft white wheat? And, most importantly, does sending a 6 foot 10 inch...
58 - The Ag Economy, Equipment, and the Future 29.10.2018 36:32
Casey Seymour from the Moving Iron podcast is my guest. The Nebraska equipment guy gives his take on the Ag economy and Ag issues through the eyes of a machinery salesperson. We discuss: what's moving, what's not, and why, and the dollars and cents of machinery purchases. We talk about the global marketplace, selling farm implements in Ukraine, and the future of the Business of Agriculture. Stay t...
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