Damian Mason
The Business of Agriculture Podcast
Damian travels all over the globe talking to audiences about trends in the business of food, fuel, and fiber. With his clever wit and down-to-earth delivery, he has turned these topics into an interesting (and sometimes controversial) podcast.
Author
Damian Mason
Category
Podcast website
Latest episode
Jul 6, 2026
Where to listen?
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Episodes
107 - Food Fear & Baby Food 22.10.2019 17:35
A recent study found 95% of baby food contains toxic metals like arsenic, lead, cadmium, and mercury. As an Ag & Food person, I naturally assumed the business of food production would be maligned. So far, farming isn't being blamed (too much) for the issue. In this episode we discuss food fear, the politicization of food, and how things like the baby food study will affect Ag moving forward.
106 - Making Hay — the Business of Forage 15.10.2019 33:01
Did you know hay and forage are the third largest use of Ag land in the U.S.? We've never talked about hay on the Business of Agriculture podcast but that changed after I was hired to speak for the National Hay Association. Jeff Plourd from California and Bob McDowell from Michigan are two hay professionals. Jeff's company exports hay to Asia and the Middle East. Bob's company produces and brokers...
105 - County Agent: Past, Present, and What's the Future Look Like? 07.10.2019 35:26
105 years ago the Smith-Lever Act created the Cooperative Extension Service. The county Agent's role was to extend information and education from each of his or her state's land-grant university. If you grew up in Agriculture, you probably are familiar with the concept of the county Ag agent. But a lot has changed in the Business of Agriculture in the last century. How will the county agent remain...
104 - Meat: A Conversation - with Joe Harris 01.10.2019 39:39
Joe Harris is the CEO and President of Southwest Meat Association. His membership is mostly in Texas but spans a total of 34 states. He joins me to discuss industry trends and challenges facing the animal protein business. His role is sometimes political so we discuss the real need for an immigrant worker plan (you'll be intrigued by his example of the billboard outside a member's meat packing pla...
103 - Alberta Agriculture 101 - with Steve Cowan 23.09.2019 33:25
Over the years I've spoken to a lot of Agricultural audiences in the Canadian province of Alberta. For this episode I thought it would be fun to bring in a past client to explain farming, food, and Ag in central Alberta. Steve Cowan and I discuss the history of canola, the changing dynamic of prairie crop production, how trade disputes between China and the U.S. ultimately impact Canada, and dozen...
102 - Sugary Drinks, Plant Based "Meat," and a Cookie for Every Diet — Food Trends 16.09.2019 33:51
Agriculture is a consumer business that's impacted by consumer trends. (By the way, so are ALL businesses!) Jim Dudlicek, Editorial Director for Progressive Grocer joins me to talk about food trends. What changes are going on in food and beverage consumption? We discuss the continual decline of sweetened beverages — although not if they're sweetened with cane sugar — that's a growth category now....
101 - Hemp: A Growth Category for Agriculture 03.09.2019 34:10
David Hasenauer is the founder of Greenpoint Research, a Florida based hemp company. This young Ag entrepreneur is looking to do some big things with an old crop. He explains the history of hemp, why it went away for several decades, and why it has such potential now. If you've been hearing about the potential of hemp and wondering how the business works, you've got to listen to this episode. I se...
100 - Meat and the Marketplace with CattleFax Analyst Troy Bockelmann 27.08.2019 32:48
Troy Bockelmann is an analyst with CattleFax. He joins me to discuss beef, of course, along with a whole bunch of other stuff. We talk consumption numbers and trends in beef, pork and poultry, and what a cattle cycle is. Did you know 40% of beef produced goes to burger? Or that pork consumption faces resistance when we get over 52 pounds per person? What's the marketing angle for beef, and will it...
99 - Banking Tips for Producers, Agribusiness People, and even Bankers! 20.08.2019 34:16
Whether you're a Farmer, Agribusiness person, or an Ag Banker, this episode is for you! John Blanchfield is a former Ag lender who then worked with the American Bankers Association Ag division. He now runs Agricultural Banking Advisory Services. He joins me to discuss: why 2019 will shape up better financially than we feared, and how we can all thrive (or at least survive) financially. John provid...
98 - Interpreting the USDA's August Crop Report - with AFBF Economist John Newton 12.08.2019 25:31
Friend of show and chief economist for the American Farm Bureau Federation, John Newton joins me to break down this week's USDA crop report. The immediate result of the report: markets tanked on better production forecasts than the trade anticipated. But are the numbers for real? Mr. Newton and I think not — at least not for the anticipated yields of corn and soybeans. We discuss the report and wh...
97 - Crop Insurance Explained 06.08.2019 36:17
We've heard a LOT about crop insurance this year — especially in the Midwest and Plains states. But do you truly understand crop insurance and how it works? For an explanation I brought on Ruth, Ashley and Liz from the Auburn Agency of Auburn, Nebraska. These ladies have seen (and helped mitigate) the devastation of flooding and relentless precipitation first hand. In this episode we discuss the c...
96 - Purposefully Grown Grain - Connecting Special Crops with Special Processing Needs 30.07.2019 31:03
We in the Business of Agriculture are amazing at producing grain. But the world of food — especially in developed countries like ours — continues to demand better or more specialized crops. Grain with more or less of a certain characteristic is desired by certain end users in the supply chain. That's where Farm Strategy comes in. Chad Sager with Farm Strategy joins me to discuss the unique needs o...
95 - The Present & Future of Corn & Soy 25.07.2019 31:41
Ed Ebert is the Senior Director of Grain Production and Utilization with the Indiana Corn Marketing Council and the Indiana Soybean Alliance. He joins me to explain how the corn and soybean check off program works and what the organizations do to promote our crops. We discuss the challenges and opportunities facing corn and soybean farmers and the industry in general. Ed tells us why seven dollar...
94 - Washington Wheat, Politics, and Environmentalism - with Randy Suess 16.07.2019 33:09
Randy Suess is a recently retired Washington wheat farmer and former chairman of U.S. Wheat Associates. Randy is still involved in Agriculture through farm ownership and lobbying on behalf of the wheat industry. He joins me to discuss trade – which is vitally important to Washington state's Ag sector. We also talk about the new world order of wheat and the impact on Ag from political movements mas...
93 - The Reality of Food Trends and How to Navigate Them 09.07.2019 27:15
For most of the 10,000 years since humans invented Agriculture, scarcity has been the norm. Food was difficult to produce, store, transport, and in many cases, financially challenging for many humans to buy. That's not really the case anymore, at least not in the developed world. Affluent countries such as the U.S. in the last half century have figured out food production. Scarcity no longer deter...
92 - Lessons for Small & Niche Agriculture 02.07.2019 31:10
Tim Young chucked his corporate job to become an entrepreneur in his mid 30s. What he built was a marketing company that grew to employ 450 people. Then he sold it to pursue life as a small farmer. He bought an old dairy farm in rural Georgia and went about the process of making it into a business. His operation raised pasture pork and poultry. He decided the only way to make money as a small dair...
91 - Pork & World Affairs - with the CEO of National Pork Board, Bill Even 25.06.2019 34:26
Pork is the world's most consumed meat. It's also increasingly a news item due to global trade tensions and a nasty virus that's currently eradicating China's hog herd. Before 2018, China produced five times the number of pigs as the United States. Before 2018, China had half the world's pig supply. Today, some estimates show China's hog herd will be cut in half by end of year due to African Swine...
90 - Protein, Pork, Prices, and Prognostication 18.06.2019 29:47
You've likely not heard of Urner Barry but the company does a lot of behind the scenes work in the Business of Agriculture. Specifically, they report data and analytics on global protein production, consumption, and pricing. They've been doing this for 160 years, when Mr. Urner began a poultry pricing report on America's docks. In this episode, I talk to two Urner Barry specialists about the world...
89 - Animal Rights Activism, Ag Gag Laws & the Reality for Ag Following Fair Oaks Farms 13.06.2019 30:24
By now you've likely seen the video and heard about the animal mistreatment at Fair Oaks Farms. Sadly, for the Business of Agriculture, this isn't going away any time soon. In fact, I see animal activists increasing their attacks on livestock production and processing based on the response to the Fair Oaks video. Katharine Lotspeich is a partner in her family's large scale Utah dairy operation and...
88 - Biblical Weather, Trade Disputes, Prevented Planting, MFP….Ag's Perfect Storm 04.06.2019 31:57
Farm folks, as I always joke, are obsessed with the weather. This Spring they have good reason to be, with the vast swath of Agriculturally productive area impacted by storms, floods, and incessant rains. At the time of this recording (May 31, 2019), record levels of unplanted corn and soybean acres sit idle. Combined with the weather issues are trade disputes with China, and now Mexico, the US's...
87 - Organic Agriculture and the Future with BioSteward Farms - Andy Ambriole 29.05.2019 34:03
Andy Ambriole, proprietor of BioSteward Farms, rejoins me on the Business of Agriculture podcast. Andy was a guest way back in episode 6! Andy is a business-minded 30 year old who always wanted to farm. He had his first Ag enterprise at age 9 with a pumpkin patch. As a teenager, he operated his own tomato business and greenhouse. Today he farms 1,300 acres of certified organic wheat, oats, barley,...
86 - Ag Infighting, Professionalism, the Future, and Other Opinions From An Ag Millennial 20.05.2019 34:09
Katherine Lotspeich is a 27 year old dairy farm girl from Utah (via Connecticut). She's now an Ag professional married to a Vo-Ag school teacher in Colorado. She's also a blogger with plenty to say. Which is why she joins me to discuss a whole host of Ag topics such as: the problem with "Thank a Farmer," why Ag groups should stop "going along to get along," and the damage caused by infighting amon...
85 - Activists Against Agriculture - When It Comes To Chemicals, They're Winning 13.05.2019 21:19
Things aren't good at Bayer, and that's just how the activist groups dead set on destroying the chemical company like it. At this week's shareholder meeting, 55% of Bayer shareholders refused to endorse the management. Chiefly, the shareholders were reacting to Bayer's acquisition of Monsanto, a deal that closed in June 2018. Since the Monsanto purchase, Bayer's stock value has dropped 38%. The re...
84 - Intercropping, Manure, and More with Jason Mauck 09.05.2019 33:08
You're gonna like this guy, although I'll warn you ahead of time, at times he's tough to keep up with. Jason Mauck is an Indiana farmer who thinks - and works - differently. Jason came back to his family's 3,100 acre crop and hog operation after his father was diagnosed with cancer. Jason's years away from the farm taught him about business and landscaping methods (he owned a landscaping company)....
83 - Why "Feed The World" is Outdated - with Dr. Darrell Bricker, Author of Empty Planet 30.04.2019 30:55
I've been telling my Ag audiences for several years that "Feed The World" is outdated, much as we in Ag might love the mantra. We love it, because it's what we've always been told: that global populations are increasing rapidly and Ag needs to pump out massive amounts of food. We also love it because the slogan plays to our strength: commodity production in mass quantity. Only problem is, the popu...
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