Michael James Johnson

The Business Edge

Business EN ↓ 57 episodes

Welcome to The HVAC Business Edge, the go-to podcast for HVAC business owners, operators, and industry professionals who want to elevate their business to new heights. Hosted by HVAC veteran and business coach Michael Johnson, this podcast dives deep into the strategies, tips, and real-world advice needed to thrive in the HVAC industry. Each episode features expert guests and covers a wide range of topics, from service plan creation and pricing strategies to marketing, sales, and customer service. Whether you're a seasoned pro or just starting out

Author

Michael James Johnson

Episodes

Complacency and Consistency 01.10.2024 13:35

or just $397/month, you'll unlock everything you need to dominate your market: 💡 Sales & Marketing Masterclass-Master the art of effortless selling. 💡 Sales Mindset Course-Rewire your thinking for success. 💡 HVAC Pricing Course-Price your services like a pro. 💡 Weekly Q&A Calls-Get your toughest questions answered. 💡 1-1 Strategy Call with Ariel Robinson-Personalized guidance to accel...

How I Used Social Media to Grow My HVAC Business 17.09.2024 14:45

In this episode, Michael James Johnson—experienced HVAC technician and renowned HVAC business coach—dives into how HVAC companies can harness the power of social media to drive business growth. Social media is more than just a place for entertainment; it’s a powerful tool that, when used strategically, can help you connect with your local community, build trust with potential customers, and positi...

HVAC Sales Secrets: How to Smash Objections and Close Big Deals Every Time! 14.09.2024 41:23

In this conversation, Michael Johnson HVAC Business Owner and Ariel Robinson HVAC sales trainer dive into the intricacies of sales training, particularly in the HVAC industry. They emphasize the significance of mindset and a structured sales process, discussing how these elements can influence sales outcomes. The dialogue covers common objections faced by salespeople, strategies for building rappo...

SMS Marketing, How To Write A Text Message That Converts 09.09.2024 10:16

Chapters 00:00 Introduction and Overview 03:09Step 1: Introduction and Reminder of Relationship 06:15Step 2: Making the Offer 09:41Step 3: Explaining What's in It for the Customer 10:09 Step 4: Creating Scarcity 10:55Step 5: Ending with an Open-Ended Question 13:37Conclusion and Final Thoughts In this video, Michael James Johnson HVAC Business Owner shares his experience and tips on using text...

How to use your website to convert more visitors into customers 03.09.2024 39:54

In this episode learn how to make your website more persuasive and turn those website visitors into customers Maximize Your HVAC Sales with our course: Visit https://sales.mysaleselite.com/ HVAC Sales Mastery: Price Right, Close More, and Maximize Profits! Discover the Art of Closing HVAC Deals with Advanced Sales Techniques and Strategic Pricing. Visit https://sales.mysaleselite.com/ This Course...

How I Post 40 times per week on my HVAC social media pages 28.08.2024 16:37

How we post 40 Times per week on social media for our HVAC Business

Service Plan Success: Crafting, Pricing, and Selling Strategies with Chris Plunkett and Brandon Brown 26.08.2024 42:38

Sign up for our next HVAC Sales and Business Webinar: ⁠https://sales.mysaleselite.com/frap-7172-6002⁠ In this episode of The HVAC Business Edge, we dive deep into the world of service plans with industry experts Chris Plunkett and Brandon Brown. Discover the secrets behind crafting effective service plans that keep customers happy and loyal, learn proven pricing strategies that maximize profitabil...