The Business BFF with the Women's Accountant

In this episode, host Emma Bowdler, Founder of The Women’s Accountant , debunks the romanticised view of business ownership often portrayed by business gurus and motivational speakers. They share several harsh realities that new business owners face, such as tax bill shock, working with undesirable clients, making poor hires, investing in irrelevant systems, and working harder for less money initi...

In this episode, host Emma Bowdler, founder of The Women's Accountant , challenges the traditional professional services culture that equates long hours and physical presence with professional value. Through personal anecdotes and alarming industry statistics on burnout, the host argues that this mentality is driving talented individuals away from professions like law, accounting, and allied h...

In this episode of 'The Business BFF,' host Emma Bowdler, founder of The Women's Accountant , discusses the harsh reality businesses face in the current challenging landscape. She shares actionable insights and strategies for businesses in crisis, emphasising the importance of brutal honesty, stopping financial bleeding, engaging with creditors early, eliminating problematic clients, a...

In this episode, host Emma Bowdler, founder of The Women's Accountant , discusses the often-overlooked benefits of running a business as a mother. She challenges the societal notion that working mums might be negatively impacting their children. Instead, she argues that children are gaining invaluable lessons through witnessing their mothers handle real responsibilities, solve problems, and ex...

In this special episode of the Business BFF Podcast, host Emma Bowdler pulls back the curtains to introduce Emily, the practice manager and operations ninja at The Women's Accountant . Emily shares her journey into accounting and business operations, her role within the firm, and the systemsshe has implemented to keep things running smoothly. The discussion also dives into the dynamics of thei...

In this episode of the Business BFF podcast, host Emma Bowdler, founder of The Women's Accountant , tackles the harsh reality that often the biggest obstacle in a woman's business success is herself. Emma discusses five common self-sabotaging behaviours—winging it without a plan, letting fear take control, chasing someone else's version of success, trying to do everything alone, and av...

In this episode of the Business BFF podcast, host Emma Bowdler, founder of The Women's Accountant , discusses a common but sneaky issue faced by many growth-minded business owners: growing broke. Despite increasing sales, client lists, and team sizes, many business owners find themselves struggling with profits. Emma identifies four primary reasons for this phenomenon: outdated pricing, absorb...

In this episode of Business BFF, host Emma Bowdler, founder of ⁠The Women's Accountant⁠ , shares a practical step-by-step framework to reset your business at the start of the new financial year in July. Emma discusses the importance of a year-end review to identify what worked and what didn't, the significance of revisiting and realigning your goals, the necessity of simplifying and stream...

In this episode of the Business BFF podcast, hosted by Emma Bowdler, founder of The Women's Accountant , we dive into understanding and overcoming the role of a bottleneck in your business. Emma shares personal insights and practical tips to help you identify if you are the one holding your business back. You'll learn about common signs of being a bottleneck, including a lack of delegation, perfec...

In this episode of The Business BFF podcast, host Emma Bowdler, founder of ⁠The Women's Accountant⁠ , demystifies the often overwhelming tax lodgements that business owners must handle. Emma covers the key lodgement types, including income tax returns, business activity statements (BAS), instalment activity statements (IAS), super guarantee contributions (SGC), fringe benefits tax (FBT), singl...

In this episode of 'The Business BFF' podcast, host Emma Bowdler, founder of  the Women's Accountant ,  recounts a pivotal moment in December 2009 when everything changed. As a single mum juggling a busy life, she decided to leave her job after her boss denied her a day off without pay to care for her daughters. This life-altering choice led her to start her accountancy practice in January 2010. S...

In this episode of 'The Business BFF' podcast, host Emma Bowdler, founder of the Women's Accountant , demystifies tax planning for business owners. Emma explains that proactive tax planning is not just about compliance, but a strategic tool to save money, grow your business, and reduce stress during tax season. She breaks down essential tax strategies, such as maximising deductions, prepaying expe...

In this episode of The Business BFF, host Emma Bowdler (founder of The Women’s Accountant ) dives deep into the four most important numbers that every business owner should track. These aren't your typical revenue and profit figures. Discover the metrics that truly matter for business growth, including retention rates, conversion rates, average sale value, and sales per customer. Learn how to leve...

In this episode of The Business BFF, host Emma Bowdler (founder of The Women’s Accountant ) dives deep into the importance of systems and processes for your business. This episode explores how implementing robust systems can significantly impact your business's success. We discuss how systems can:  Increase consistency and improve results: Streamline tasks and enhance client experiences.  Simplify...

In this episode of The Business BFF podcast, host Emma Bowdler (founder of The Women’s Accountant ) explains why your profit and loss statement might not match your bank account. We explore common reasons for this discrepancy, including accrual accounting, the exclusion of GST and loan repayments, the impact of drawings and dividends, and the treatment of asset purchases. Emma breaks down these co...

This podcast episode from The Business BFF, with Emma Bowdler (founder of The Women’s Accountant ) focuses on handling challenging clients. Host Emma Bowdler emphasises the importance of setting clear boundaries and recognising when to end client relationships that are no longer serving your business. The episode provides practical advice on breaking up with clients professionally, including sampl...

In this episode of The Business BFF podcast, host Emma Bowdler (founder of the Women's Accountant ), explores setting powerful goals for 2025. Emma guides listeners through the process of defining their ideal business and lifestyle, identifying key gaps, and stepping into the CEO role.  Key Takeaways:  Define Your Ideal Day & Life: Visualise your perfect workday, considering not just finan...

In this episode of The Business BFF Podcast, host Emma Bowdler, founder of ⁠⁠The Women's Accountant⁠⁠ , explores how to reignite your passion for your business or recognise when it's time to move on. Key Takeaways Rediscover Your "Why": Reflect on your initial motivations for starting your business. Reconnecting with your original purpose can reignite your enthusiasm. Set New Goals: Establish ambi...

In this episode of The Business BFF podcast, host Emma Bowdler, founder of The Women's Accountant , discusses the pitfalls of pricing based on self-worth and the benefits of value-based pricing. Emma shares her insights on why 'charge your worth' is a toxic concept that keeps women in business small, explaining how emotions can lead to inconsistent pricing. She introduces value-based pricing and p...

In episode two of The Business BFF podcast, host Emma Bowdler, founder of The Women's Accountant , discusses the importance of establishing business boundaries and non-negotiables to protect your time, energy, and mental health. Emma shares personal anecdotes and practical steps for defining and maintaining these boundaries, identifies warning signs of slipping boundaries, and emphasizes the signi...

In the debut episode of 'The Business BFF' podcast, host Emma Bowdler, founder of The Women's Accountant explains the motivation behind launching the show. Emma discusses the pitfalls of typical business advice, the pressure women face in trying to manage everything, and the prevalence of incorrect business and tax advice in podcasts. She emphasizes creating businesses that align with personal val...

Hi there, I'm Emma Bowdler, founder of The Women's Accountant. I am so excited to introduce you to The Business BFF, the podcast where fierce and fabulous women in business come together to dish out real talk, genius strategies, and the kind of honest advice only your besties would give. Whether you're dreaming big, hustling hard, or somewhere in between, this podcast is your go-to for navigating...