The Brand Called You

In this enlightening episode of The Brand Called You, Adjiedj Bakas, author of 'Joy: Lessons from a Life Artist’ shares his journey of embracing life's small happiness, building a supportive community, and overcoming adversity. He highlights the importance of accepting and supporting LGBTQ+ individuals, drawing lessons from history and personal experiences. Discover how to focus on persona...

In this episode of The Brand Called You, VV Rajan, a seasoned marketing consultant and accomplished author shares insights from his remarkable journey across diverse markets, shedding light on effective content marketing strategies, the integration of digital platforms in marketing, maintaining consistency across multiple platforms, and key elements of a successful go-to-market strategy for startu...

In the latest episode of "The Brand Called You," John Graham, the Executive Director of The Giraffe Heroes Project with an extraordinary background that spans from dodging bullets in Vietnam to climbing some of the world's most dangerous mountains, shares how his adrenaline-fueled past led to a life dedicated to recognizing and celebrating those who stick their necks out for the grea...

Embark on a transformative journey with Makeda Alleyne, a beacon of empowerment and resilience. In this episode, Makeda shares her insights on confronting fears and unearthing untapped potential. From her odyssey – overcoming anxiety and depression – to igniting a global movement of self-discovery, Makeda's story resonates with authenticity and inspiration. Join us as we delve into the depths...

In today's fast-paced business world, a well-crafted narrative is crucial for defining identity, shaping culture, and driving success. However, misaligned or detrimental narratives can hinder progress and erode trust. In this episode, Massimo Martinotti, CEO of StarLight Effect and Former President of the Florida Film Producers Association share his insights on organisational narratives. He di...

In this episode, Jonty Fisher, the Senior Vice President of the Publicis Groupe Africa delves deep into the evolution of branding strategies in the digital age, providing a comprehensive overview of the shifting landscape. As a seasoned marketer with extensive experience, Fisher's insights offer valuable perspectives on how brands adapt to the demands of today's digital ecosystem. Through...

In this episode of "The Brand Called You," Pritam Onsker, a quintessential entrepreneur from Pune, India shares his incredible journey from a 23-year corporate career in telecom to co-founding three innovative startups: Tailorsmart, Brunchbites, and Itechseed. Learn about the challenges he faced, the pivotal moments that shaped his path, and his insights on the importance of networking a...

In this episode of "The Brand Called You," Priya Bhasker, founder of KidsMustRead.com and former board member of the American Women's Association in Hong Kong shares her multi-faceted journey from banking to becoming a passionate advocate for children's literacy and a key supporter of expat women in Hong Kong. Discover how Priya's innovative approach to curating books for chi...

In today's fast-paced digital world, mastering public relations (PR) and crisis communication is crucial for organisational success. Rhea Dubois-Phillips, founding partner of WinterCove Communications and a former executive at Edelman, the world's largest PR agency, offers invaluable insights from her extensive global experience. She highlights the power of storytelling, the ethical challe...

In the evolving landscape of wealth management, sustainable investment strategies are essential. Driven by the need for responsible investing, these strategies align with ethical principles and long-term environmental, social, and governance (ESG) goals. Daniela Herrmann, a leader in quantum computing and AI, highlights the importance of ethical considerations and positive communication in innovat...

In this insightful interview, Dr. David A Bray, a renowned thought leader and expert in emerging technologies, sheds light on the future of AI, quantum computing, and the global challenges we face. Bray's extensive experience and deep understanding of these transformative technologies provide a unique perspective on their potential impact on various sectors, including healthcare, climate chang...

In this insightful interview, Dr. Krysta Svore, a leading expert in quantum computing and Vice President of Advanced Quantum Development at Microsoft, delves into the fascinating world of quantum computing. She explains how quantum computers can harness the computational power of nature, enabling breakthroughs in fields like chemistry, material science, and drug discovery. Svore discusses Microsof...

In the dynamic realm of healthcare, Sharif Hussein stands out as a visionary leader reshaping Medicaid management. With extensive experience, Hussein's approach emphasises innovation, adaptability, and technological integration to navigate the complexities of Medicaid effectively. By embracing strategic leadership, Hussein has revolutionised the delivery of healthcare services, driving efficie...

Purvi Sankhla epitomises the transformative journey of integrating sustainability into private equity and tech ventures. Her pioneering work underscores the imperative for these sectors to embrace sustainability as a core value proposition. Through her initiatives, she has demonstrated how private equity firms can drive sustainable investment strategies, mitigating risks and maximising returns whi...

In the latest episode of "The Brand Called You," Joe Thornton, CEO of Scooter’s Coffee and author of 'The Depths of Mediocrity’ shares compelling insights on how mediocrity and indifference impact leadership and organizational culture. He discusses the inspiration behind his provocative book title and emphasizes the importance of going the extra mile, paying attention to detail, and...

In this episode of "The Brand Called You," Farzin Farzad, an Organizational Justice Practitioner shares his unique journey into the realm of Diversity, Equity, and Inclusion (DEI), highlighting the importance of establishing core values and recognizing diverse perspectives within organizations. He also discusses the impact of remote and hybrid work models on workplace inclusivity and the...

In an inspiring journey that spans continents and industries, Lisl MacDonald has established herself as a formidable force in the entrepreneurial world. With over 20 years of experience in Asia and a background that includes working in the strategy department at British Telecom, MacDonald now heads Spring and Atlas, a company dedicated to fostering growth, innovation, and diversity. In this episod...

In this episode, Ankita Mittal, the Chief Executive Officer of Enhanced Innovations Pvt. Ltd., shares her remarkable journey and deep insights into sustainable development, digital inclusion, and ESG integration. From her early days as an engineer to navigating the complex landscape of telecommunications and beyond, Ankita offers valuable perspectives on leveraging technology for societal progress...

In this episode of "The Brand Called You," Shashi Sinha, a veteran in the media and advertising industry shares his rich journey from his beginnings in marketing to becoming a chief business officer. Discover the unique challenges and opportunities in airport advertising, the impact of digital media, and the future of out-of-home advertising. With insights on cultural sensitivity, techno...

In this thought-provoking interview, seasoned strategy consultant and CEO coach Alex Nesbitt reveals how the world's most successful companies like IKEA and Walmart leveraged constraints to drive innovation and build enduring competitive advantages. Drawing from neuroscience, complexity theory, and his own entrepreneurial experience, Nesbitt outlines a powerful "enactive" leadership...

Dr. Tovah Klein, a renowned child psychologist, emphasises the critical role of building resilience in children amidst trauma. She argues that resilience is not inherent but developed through strong, nurturing relationships and adaptive coping strategies. Klein's upcoming book, "Raising Resilience: How to Help Our Children Thrive in Times of Uncertainty," aims to equip parents and ed...

In the pursuit of sustainable practices, few causes resonate as deeply as coffee, conservation, and climate. Join us as we delve into the remarkable journey of Etelle Higonnet, navigating the intricate realms of environmental advocacy. From her roots in human rights to her current roles in coffee activism and climate defiance, Etelle's story is a testament to the power of individual action in...

In this episode of "The Brand Called You," Phillip Brown, the founder of Blu Pitt, Inc. Phillip shares his journey from healthcare to tech entrepreneurship and discusses how his company is revolutionizing project management through automation and AI. He emphasizes the importance of efficient project processes, the integration of new technologies, and the potential of AI to transform proj...

In this insightful interview, Susanne Schroff, the President of SANNI Foundation, opens up about her remarkable journey of establishing a foundation dedicated to uplifting underprivileged communities in India and Myanmar. With a focus on education, health, and women's empowerment, Schroff's organization has transformed countless lives, providing access to essential resources and opportunit...

Embark on a compelling exploration of airport retailing and industry advocacy with Shantanu Chakravartty, Vice President of WH Smith India and General Secretary of the Airport Services Association of India. With 15 years of experience in commercialising airports globally, Shantanu shares invaluable insights into optimising retail spaces and adapting to changing customer expectations. Join us for a...