The Brand Called You

In this captivating interview, renowned Austrian composer Walter Werzowa takes us on a fascinating musical odyssey. From co-writing Beethoven's 10th Symphony using AI to creating the world's most recognizable audio brand for Intel, Werzowa's exceptional career is a testament to the transformative power of music. Discover how he embraced innovation, broke conventions, and harnessed the...

In this captivating interview, David Fuller, Co-founder and CEO of Artificial, takes us on a remarkable journey through his life, tracing his passion for technology from the early days of playing computer games on CPM to his groundbreaking work in revolutionizing life sciences. With a wealth of experience spanning National Instruments, Lego Mindstorms, Kuka Robotics, and now Artificial, Fuller sha...

In this insightful interview, Dr. Aasim Saeed, the founder and CEO of Amenities Health, shares his visionary approach to revolutionizing patient experience in the healthcare industry through digital memberships. Drawing from his medical background, consulting experience at McKinsey, and leadership role in digital health at Baylor Scott and White Health, Aasim offers a unique perspective on the cha...

In this insightful episode of The Brand Called You, Roger Martin, the dynamic CEO of ThriveMore Brands and co-founder of RockBox Fitness and beem Light Sauna shares his remarkable journey from a 25-year career in pharmaceuticals to founding two national franchise brands. He dives into his sales and marketing philosophies, the importance of customer retention, and how to harness the power of social...

In the dynamic realm of fleet management, FLEECA India Pvt. Ltd stands as a beacon of innovation, leveraging technology to redefine operational efficiency and sustainability. Led by Founder and CEO Tikam Jain, FLEECA pioneers solutions that optimise tyre management, addressing critical challenges faced by fleet owners. By promoting tyre retreading and extending tyre lifespans, FLEECA not only enha...

In this episode of ‘The Brand Called You’, we delve into the expertise of seasoned marketer Lisa Perry, who unveils the key components and strategies essential for brand success. From defining your brand's purpose to crafting a compelling narrative, we explore how to differentiate and dominate in a crowded marketplace. Join us as we decode the secrets of brand strategy, empowering you to chart...

In this episode of The Brand Called You, Anita Goyal, MBE, Chair and Trustee of The Hemraj Goyal Foundation and Trustee of the Hallmark Care homes Foundation shares her inspiring journey from a science teacher to a dedicated philanthropist, focusing on education, poverty alleviation, and women's empowerment. Through initiatives like Inner Spark, she aims to improve mental health and well-being...

In the latest episode of "The Brand Called You," Marc-Antoine Tschopp, author of "Elevating CEO Consciousness: 6 Steps for Leadership in the Storm" shares his unique journey from corporate success to personal fulfillment and learns about the six-step approach to leadership that emphasizes consciousness, love, and self-awareness. This insightful conversation explores the importa...

Delve into the transformative potential of AR and VR technologies in medical training simulation. Discover insights from Jeno Manickam Durairaj, Co-Founder and CTO of MediSim VR, as he discusses the evolution of immersive technology and its applications in revolutionizing healthcare education. 00:34- About Jeno Manickam Durairaj Jeno is the Co-Founder and Chief Technology Officer at Medisim VR.  H...

In this episode of "The Brand Called You," Doug Howarth, CEO of Hypernomics Incorporated shares his journey and introduces Hypernomics, a groundbreaking approach to market analysis that incorporates multiple dimensions beyond traditional supply and demand. Learn how this innovative model is being utilized by industries like aerospace and defense, and discover its potential to revolutioni...

In a world of constant change, understanding these concepts is crucial. Justin Breen, founder and CEO of BrEpic Network, exemplifies this journey. With a career rooted in storytelling and connecting visionary entrepreneurs, Breen's work highlights the power of purpose-driven innovation. His dedication to helping leaders articulate their purpose and share transformative stories demonstrates how...

Discover the transformative impact of AI on brand strategy with Christopher Rubin, Chief Creative Officer of BrandMultiplier.ai. In this episode, Christopher explores core branding principles such as authenticity, consistency, and differentiation, highlighting the pivotal role of emotional resonance in building brand loyalty. With AI enabling hyper-personalised experiences and dynamic content crea...

In the interview, Jesse James Wroblewski, CEO of Supervillain and author of "Marketing for Super Villains", discussed his three key concepts of differentiation, decommoditization, and world domination for effective marketing strategies. He covered common mistakes brands make in trying to differentiate, like not going all-in on what makes them unique. Wroblewski explored how technology en...

In this interview, David Marriott, the founder and CEO of Ubuntu Education, discusses the philosophy and meaning behind the term "Ubuntu". He explains the hub's goal of providing a decolonized approach to developing education in Africa by tapping into the wisdom of experienced African educators. Marriott highlights the unique challenges faced by African educators such as lack of affo...

In this episode of "The Brand Called You," Peter Stevens, an executive coach and co-founder of the Personal Agility Institute shares his expertise on agility, its impact on leadership, and how his Personal Agility System helps leaders and teams make better decisions. He also addresses common misconceptions about agile methodologies and offers advice for executives hesitant to adopt these...

In this insightful episode of "The Brand Called You," Dr. Shuchin Bajaj, the visionary Founder Director of Ujala Cygnus Hospitals discusses his journey from a resource-constrained background to establishing 22 hospitals with 2500 beds across India. He highlights the importance of providing high-quality, affordable healthcare to small towns and villages, leveraging technology, and engagin...

In today's fast-paced and ever-evolving world, the ability to take calculated risks and lead boldly is more crucial than ever. Successful leaders understand that growth and innovation stem from stepping out of their comfort zones and embracing uncertainty. Sarah Davis, a motivational speaker, author, coach, and adventurer, epitomises this ethos. From her corporate beginnings in risk management...

In this episode, Tolga Kurtoglu, CEO of Leap AI offers a profound exploration of the imperative nature of a comprehensive validation process for startups, especially within the framework of a venture studio. He emphasises continual questioning over predetermined solutions, advocating for perseverance and dedication in pursuing entrepreneurial goals. The conversation delineates a meticulously struc...

In this engaging episode of "The Brand Called You," Subhrangshu Kumar Neogi, the Co-Founder and Executive Director of Trustmore HQ shares his extensive journey from corporate leadership to entrepreneurial success in the FinTech industry. He discusses the mission of Trustmore HQ, which focuses on creating a trusted and transparent ecosystem for financial transactions. Neogi also emphasize...

In the latest episode of "The Brand Called You," R Gopalakrishnan and Hrishi Bhattacharyya, co-authors of the transformative book "Embrace the Future" share their deep insights on business strategy, the importance of purpose, and how leaders can navigate change. With decades of experience at top firms like Unilever and Tata Sons, Gopalakrishnan and Bhattacharyya offer invaluabl...

In this thought-provoking interview, Jay Mistry, the visionary founder and CEO of Zazzy, a leading digital design studio, delves into the future of digital design. With a keen eye for innovation and a deep understanding of user experience, Jay offers valuable insights into the role of AI and machine learning in product design, the balance between creativity and usability, and the importance of des...

Join us for an enlightening discussion with Dr. Narjeet Kaur, Principal of Mount View International School in Malawi, Africa. Dr. Kaur shares her remarkable journey from India to Malawi and her passion for integrating digital tools into education. Discover how she leverages Microsoft and Google certifications to revolutionize teaching and learning. Gain insights into the future of global education...

In a world where connections define our personal and professional landscapes, understanding the transformative power of relationships is paramount. Join us on a journey of discovery as we delve into the intricate dynamics of human connection with Patricia Bathory, an accomplished entrepreneur and author. Through her experiences and insights, we'll navigate the complexities of building lasting...

In the realm of short-term rentals, where comfort meets experience, the narrative of design transcends mere aesthetics. It's about crafting spaces that leave a lasting impression, not just on guests, but on the environment as well. In this narrative, enter Amy Susanne Powers, a visionary entrepreneur from Georgia, USA, whose journey embodies the ethos of sustainable design. In this episode, we...

In this engaging episode of "The Brand Called You," Jim Detert, the John Colley Endowed Chair of Business at the Darden School, University of Virginia shares his journey, discussing how his upbringing shaped his leadership philosophy and passion for organizational behavior. They delve into the concept of workplace courage, the evolution of leadership in the digital age, and the importanc...