The Brand Called You

It is an age of empowerment and women are taking on new responsibilities. They are working to build their careers, learn new skills, and take up new responsibilities. Sometimes, though, it can be difficult for women to manage all of these things. Monica Malhotra, Founder, and CEO, The Gaggler, a regional platform for Empowering Women is the best example of how women can manage their career, educat...

We are living in the digital age. Almost all our activities are digital. Many of us don't even remember the last time we used a pen and paper. This episode with  Dr. Rajiv Sabherwal, Edwin & Karlee Bradberry Chair, Sam M Walton College of Business Admin, is about the benefits and the challenges that people face in this digital age. He also talks about how we can live in this digital world...

Data is the new oil. Data is the currency of the future. This is the common opinion held by many, and one that is based on the realities of a data-driven world. Data has and always will have value. To understand the value of data, we have Prakash Baskar, Founder and President, Khyanafi Helping leaders with Data and Analytics with us. Prakash Baskar is an Intrapreneur-turned-Entrepreneur with over...

Millets, a popular superfood, had their Cinderella moment recently. In her Union Budget speech, Nirmala Sitharaman, the Finance Minister of India, announced 2022-23 as the ‘International Year of Millets.’ She said, “Support will be provided for post-harvest value addition, enhancing domestic consumption, and for branding millet products nationally and internationally.” Earlier, the country had ter...

We have often read about the untapped potential of the human brain. On the other hand, technology with virtual reality and artificial intelligence are playing an enormous role in development in almost every field. What if technology comes up to train the brain and rewire it to treat conditions like Parkinson's disease, cerebral palsy, and other such neuromuscular problems? Today, we provide you wi...

The world is changing, and so is the future of war. Nations should stay vigilant about protecting their people and territories. Combat is no longer limited to land, sea, and air; it now occurs in the digital realm and outer space. Strengthening militaries involve strengthening capabilities on all fronts: technologies, intelligence, communications, and leadership. The Indian Army is the second-larg...

Whether you are a new entrepreneur, an aspiring entrepreneur, a business owner, or a salesperson, you need a mentor. And who will be your mentor? Even if you are a die-hard self-starter, who doesn't need a mentor?  Not having a mentor in your life can be a real bummer, especially when you are just starting out.  You are also missing out on a lot of opportunities. You can make great conne...

In today’s episode of The Brand Called You, we discuss the concepts of a bottom-up approach, the power of people’s involvement, and communication in strategizing solutions for several problems. Today, we have Dr. Heera Lal, an IAS office from UP, who is a great believer in the concept. IAS Dr. Heera Lal is an Additional Mission Director of National Health Mission, UP. He is also the additional pro...

Storytelling is an art that is gaining popularity. Businesses are now realizing the importance of telling great stories about their brands. A storytelling company can help you understand what your brand is all about and how you can tell your brand's story to the right audience. Today we have Reena Friedman-Watts, Founder of Better Call Daddy Show; and MegaWatts Productions. She is a storyteller, a...

Whatever your business is, chances are that your brand, marketing materials, and advertising can be further improved. Even a simple re-design of the logo can make a difference that adds value to your brand. Today we have a very interesting personality who calls himself Anti-CEO. Kundan Kumar, Co-Founder, and Anti-CEO, Dramantram. Dramantram (Pronounced Dra-Mann- Tram) is a creative agency that is...

The Holocaust was a time in history that forever changed the world. It changed the way that we look at the world and the way that we look at the future. The Holocaust was one of the worst times in history because of the physical and mental pain that the Nazis put the Jewish people through. Today we have Rachel Stern, CEO Fritz Asher Society for Persecuted, Ostracized & Banned Art, Inc. She tal...

With the current globalisation and the fast pace of the working environment, the role of coaching cannot be overstated. Running a business or managing one as a leader can often get lonely, but with the right coach and guidance, one can find the answers one is looking for consciously or subconsciously. Today, we have one such coach who takes us through the importance of coaching and the role of a c...

Sustainability, Inclusion, and Diversity, are three words that go together as a trinity. It is hard to define. If we look at it, we can see that diversity comes from the word "diverse" which is "different in nature or kind". So, inclusion is about bringing or keeping people together. Sustainability, on the other hand, is the ability to sustain. To be sustainable, we need to be able to sustain. So,...

Stand-up comedy is something many of us dream of, but how do you get started in the world of comedy? What's the process? Today, Papa CJ, World-renowned Stand-up Comedian, Executive Coach, Author is going to share his story and give you an idea of what you need to do to get started. Papa CJ is an Executive Coach and an Author. He is an MBA from Oxford, and he has spoken at Harvard Business School....

Gary Shapiro is the president and CEO of the Consumer Technology Association (CTA). The association organizes CES, Consumer Electronics Show in Las Vegas, and other parts globally. It is one of the most influential tech events in the world. Gary has also authored three bestselling books on the importance of innovation. He also contributes his thoughts to several international media publications. G...

With the supporting business ecosystem that fosters growth and innovation, numerous startups are coming up to solve different problems. However, starting and constructively building a successful startup is not a walk in the garden. One needs the right attitude, knowledge, and several resources for it. Today, we have the founder of Chatur Ideas, a startup enabling platform that serves to solve the...

We live in an age of relativity where time is precious, we have become impatient and speed has become our new normal, we are so focused on doing it faster that we often forget what we are doing and whether what we are doing is of any value. We have been told to run faster or lose in the race of life. But our guest for today has a different perspective. Carl Honoré, Voice of The Slow Movement, Best...

Do you love traveling? If yes, then you must be aware of all the fun it brings along with it. Traveling helps you discover new information about different places and people. But, on the other hand, traveling comes with a lot of hassles. You need to plan a lot before you travel. Today, we have someone who is a pro at planning your trip to Iceland. We have the Owner of Iceland Unwrapped, a personali...

It is said that time makes the best decisions for us. This happened with our guest, Anil Kumar SG, too. Our guest for today, Anil Kumar SG, is the founder and CEO of Samunnati, India's largest Agri-Tech Enterprise. He says that moving to the Social sector was an accident for him. He tells us that he started his career when he was 18 with Canara Bank. He had to discontinue his engineering to work....

‘Your package is arriving soon’, isn’t this the most exciting line you read after ordering something. But have you thought about what goes behind post-checkout? After a customer has placed an order on any e-commerce site and made their payment, Shiprocket takes over. Today, we have Vishesh Khurana, Co-Founder (Growth), Shiprocket to discuss this platform in detail. Shiprocket is an advanced techno...

Our guest for today, Sam Yilmaz, is a tech entrepreneur. He is also the Chief Operating Officer and General Partner of a company called Bloccelerate. Sam is also a writer. His writings have been published too. Sam says that if we think of emerging technologies over the course of history where we had over-the-wire technologies that were game-changers, we have electricity, which is power over the wi...

How women have excelled in every field is no secret anymore. Our guest for today is a perfect example of the saying.  She is a founder, CEO, Chair of the Board. Our host Frits Bussemaker, calls her a true global entrepreneur. In this episode, we chat with Diana Daniels, CEO, and Founder, TinkerLink. This episode is about startups, entrepreneurship, role models, time management, motivation, an...

In India, we believe that teachers are superior to God. Teachers help children grow and thus help in building the nation. But due to some of the obsolete methods and inefficiencies in the Education System, the mental level of the students are falling collectively. To fight this situation, our guest for today Dr. Trishta Ramamurthy founded The Ekya Schools in 2010. The Ekya Schools is a chain of dy...

We hear a lot and pay attention to physical fitness, essential for our body. But, equally important and often neglected is the concept of mental fitness. Including the daily exercises for mental fitness reaps multiple benefits. It improves our performance and physical being, too. Today, we have a mental fitness coach who delves into the importance of the same. Kathy Sarafian is the chief executive...

The participation of women in the workforce in India is just 20% and participation of men in the workforce is 80%. There are many reasons for this gender gap in the workforce. Women in India, generally are not encouraged to work. Even if they work, they are expected to quit their jobs post marriage or after having a baby. Neha Bagaria, our guest for today, took a four-year break from her career af...