The Bigger Why

In this episode of The Bigger Why , Sam Weber sits down with writer, speaker, and healer Ruthie Lindsey for an honest conversation about suffering, identity, healing, and what it truly means to become whole. At just 17 years old, Ruthie was struck by an ambulance and given a 5% chance to live. After surviving the accident, she spent years battling chronic pain, addiction to prescription narcotics,...

What is truly worth our attention? In this episode of The Bigger Why, I sit down with John Zeratsky—venture capitalist, entrepreneur, designer, and co-author of the bestselling books Sprint, Make Time, and Click. John is the co-founder of Character Capital, an early-stage venture firm that backs ambitious founders building at the frontier of software and AI. Before that, he helped create the Googl...

Jim McKelvey co-founded Square with Jack Dorsey and built a billion dollar company. Then Amazon came after them. They survived. In this episode Jim breaks down the Innovation Stack — the strategy that made Square uncopyable even by the world’s most powerful company. This conversation will change how you think about building something that lasts. About the Show The Bigger Why is a long-form intervi...

Christopher Zook — Author of The Holy Grail of Investing (with Tony Robbins) — joins The Bigger Why to explore the future of alternative investing, enduring advantage, and long-term value creation. Zook is one of the world’s leading thinkers on strategy and growth, best known for his work on enduring companies and his collaboration with Tony Robbins on The Holy Grail of Investing. In this conversa...