The Beyond Business Podcast

Join Katherine Martín-Fisher and guest Muriel Twechey as they explore Muriel's journey in founding Exit 3D Studio. They discuss market gaps for scalable growth, warning signs for sustainable business, and crafting exit strategies. Muriel shares insights on reducing founder dependency, building a self-sustaining business, and avoiding common LinkedIn and marketing pitfalls. They touch on high ROI i...

Katherine Martín-Fisher introduces Jeff Shaffritz, who shares his journey into the world of franchising. They discuss common misconceptions, highlight the importance of aligning business choices with personal goals, and explore how to choose a franchise that fits one's lifestyle. Jeff contrasts franchising with starting a business from scratch and details the traits of successful franchise owners....

Katherine Martín-Fisher welcomes Chris Hilgers to discuss his expertise in franchising. Chris shares insights on assessing readiness for franchise ownership and evaluating opportunities through key performance indicators. They delve into the financial aspects, including timelines to profitability and legal protections. The conversation highlights franchising's potential for building generational w...

Katherine Martín-Fisher welcomes Dr. Phyllis Russo, who shares her journey from chiropractic care to an integrative approach with functional medicine. They discuss Katherine's transition into holistic healing, focusing on emotional healing and cultural insights from Dallas to Malta. Explore shamanic practices, sound therapies, and the benefits of drumming, along with client success stories involvi...

Katherine Martín-Fisher sits down with Tom Schwab to explore his journey with Interview Valet and the role of podcasts in building trust and authority. They discuss the effectiveness of podcasts compared to traditional ads, identifying ideal candidates for podcast guesting, and the traits that make a podcast guest memorable. The conversation delves into the distinct roles of guests and hosts, bala...

Katherine Martín-Fisher welcomes Isaac Irizarry to discuss his journey to founding Irizarry's Design and the initial spark that led to its creation. Isaac shares insights on branding, navigating social media, and overcoming creative hurdles. He emphasizes the importance of past experiences in shaping current projects and educates listeners on the significance of social media in business. A key suc...

Join Katherine Martín-Fisher as she chats with Kevin Hubschmann, founder of Laugh Dot Events, about his journey into corporate comedy. Kevin explores the role of humor in leadership and team cohesion, the impact of laughter in business, and his personal growth as an entrepreneur. Discover strategies for incorporating humor into the workplace, the dynamics between virtual and in-person comedy, and...

Katherine Martín-Fisher engages in a conversation with Dina Breslin, a transformational coach, who shares her journey from a career in medicine to becoming a certified coach. Dina recounts her transition from sales and leadership to coaching, highlighting her unique "going to eagle" technique. They discuss overcoming common mindset blocks and the connection between emotions and physical health in...

Katherine Martín-Fisher chats with Michelle Griffin about her journey into fractional HR and virtual services. Michelle highlights the benefits of customized HR solutions, identifying ideal clients, and maintaining work-life balance. They explore the differences between fractional and full-time HR, multi-state compliance challenges, and the impact of AI on HR. Michelle shares insights on aligning...

Katherine Martín-Fisher explores insights from business leaders on the significance of setting and achieving targets. The conversation addresses common challenges and the crucial role of coaching and mentorship in overcoming them. Katherine delves into reasons behind business target failures and emphasizes the importance of cultivating a success-oriented mindset. The episode offers strategies for...

Katherine Martín-Fisher speaks with Annette Mendoza about her journey to founding Destined Design and the inspiration behind creating teachable moments and safe spaces in the workplace. They discuss the importance of fostering a growth mindset and positive company culture, and how these behaviors extend into personal life and community. Annette shares insights on competence versus competition amon...

Katherine Martín-Fisher sits down with Heike Martin to explore her journey from marketing to personal branding photography. Heike shares captivating client stories and discusses the profound impact of photography on branding. She reflects on her proudest moments and the art of storytelling through images. The conversation delves into the challenges faced in the photography business and offers valu...

Katherine Martín-Fisher sits down with Andrew Perkett to explore his journey with COS Hauling and the inspiration behind identifying the need for junk removal services. Andrew shares his vision and the essential questions he faced in entrepreneurship, emphasizing the core mission of helping people through business. They delve into coaching, leadership, and the importance of genuine care in busines...

Katherine Martín-Fisher chats with Courtney De Ronde about her journey from CPA to consultant and founder. They discuss Courtney's scale-up system, financial decision-making strategies, and overcoming financial visibility challenges. The episode covers tailored financial services, onboarding, and bookkeeping systems, highlighting the connection between finance, leadership, and team dynamics. They...

Katherine Martín-Fisher chats with Doug C. Brown about his entrepreneurial journey and sales insights. Doug discusses working with Tony Robbins, the importance of metrics, and overcoming CRM challenges. They explore building high-converting sales teams, adapting strategies, and the impact of mentorship. Key topics include delegating sales tasks, identifying top producers, and connecting with ideal...

Join Katherine Martín-Fisher as she chats with Alexander Alchemist about his journey in soul code integration and unique matching systems. Discover the role of self-awareness in business and how Alexander uses alchemy to tackle financial challenges. Explore frequency scanning, the art of storytelling, and character-based narratives tailored to individual soul codes. Alexander shares advice for ent...

Katherine Martín-Fisher delves into the world of closing with insights from Grant Cardone. The episode explores the crucial role of negotiation and exchange in creating value, contrasting knowledge with wisdom and their impacts on closing deals. Grant shares his experiences on predicting success and the responsibility inherent in closing. The discussion covers the art, science, and practical reali...

Katherine Martín-Fisher introduces Peter Teuscher, who shares his journey from a corporate executive to a coach, focusing on overcoming challenges and personal development. Peter discusses the role of meditation, defining happiness, and maintaining perspective. The conversation highlights the significance of client awareness and systemic coaching, as well as the value of having coaches. Peter shar...

Join Katherine Martín-Fisher as she welcomes Baba Sam Shelley to discuss his journey and insights from "Beyond Head Trash." They explore overcoming mental clutter, childhood trauma, and finding inner peace. Baba Sam shares techniques for reducing mental chatter, healing intuitively, and embracing patience in personal growth. Learn about changing mindsets, awakening the inner healer, and spiritual...

Katherine Martín-Fisher welcomes Charlie Hammerslough to explore the development and benefits of the Meerkat Scooter Stand. Charlie discusses the target market and branding strategies for the Meerkat, sharing insights into overcoming business challenges and future plans. The conversation delves into the inspiration behind launching the business and the collaboration with Zoom Urban Gear. Charlie a...

Katherine Martín-Fisher welcomes Jordan Tait to discuss his journey as an entrepreneur. Jordan shares his background and mission, emphasizing the importance of balancing business with personal life. He recounts client success stories and highlights common entrepreneurial mistakes. The conversation explores the power of delegation and offers coaching insights, providing essential advice for new bus...

Katherine Martín-Fisher welcomes Mitchell Levy to discuss credible leadership and the concept of executive abundance. Mitchell defines executive abundance and explains how to achieve it through creating a CPOP (Customer Point of Pain). They explore the challenges leaders face in establishing credibility and emphasize the importance of clarity in leadership. Mitchell offers consolidated advice for...

Katherine Martín-Fisher welcomes Dan Hafner from Dapper No Code to discuss his entrepreneurial journey and the concept of no-code development. Dan explains no-code and shares the challenges he faced while building his business. He emphasizes the importance of mentors and key performance indicators in guiding his path. The conversation highlights how Dan serves business owners with custom solutions...

Join Katherine Martín-Fisher as she chats with Richard Blank about his journey from Philadelphia to Costa Rica and the role of cultural language in business. Richard highlights common customer communication pitfalls, offers persuasion insights, and reflects on mentors and techniques that shaped his career. Explore international business expansion challenges, the value of a strong local team, and b...

Katherine Martín-Fisher introduces Shane Thrapp, who shares his journey with ADHD and the challenges it presented, including the impact of trauma. Shane offers advice for parents and discusses his personal struggles, leading to a turning point that propelled his professional success. The conversation explores neurodiversity in the workplace, effective marketing strategies, and leadership training....